Gemini

…peaker B: So um, you built MapReduce, BigTable, TensorFlow, the TPU, Gemini.…

…It is 100% clear that these like AI chat experiences, like a ChatGPT or Claude or Gemini, is going to be an incredibly big and important category.…

…So this was I started with Gemini before moving to Cloud Code, and I went back and forth with Gemini to get what I needed for it to work, because in this situation I had to dynamically display products, but the products were not being housed in a CRM,…

…We have uh, Enterprise Claude available to the team in addition to Enterprise ChatGPT as well as Enterprise Copilot and Gemini is used in some pocket pockets.…

…He's now CPO and CMO of Peak AI, where his team tracks what ChatGPT, Claude, and Gemini cite every day.…

…And there's a growing focus on AEO as evidenced by AI-generated answers, citations and visibility in tools like ChatGBT, Gemini and Clon.…

…Whether it's ChatGPT or Claude or Gemini, and you help companies do that.…

…in there and I got my answer and I just naturally was doing that, not even just like, "I'm testing this at this point." Very, very quickly we got to where we trusted it at the same kind of level as Gemini or ChatGPT where it's like, if it's a thing where I'm not measuring medicine or something where if it gets it wrong, it's a big deal.…

…I think we were at a dinner@legalops.com a few months ago and I was really struck by your wide breadth of knowledge across the gen landscape from chatgpt to Gemini to Perplexity.…

…So we realised we couldn't use all this amazing technology that OpenAI, Gemini and ElevenLabs built.…

…Number two, globally we see Gemini and number three Claude.…

…But do you have Gemini?…

…So I'm over here using Gemini.…

…One is if your future self is Opus five, Opus six chat [00:14:00] GT seven, Gemini eight, like how much can they resolve technical debt?…

…And if Chachi PT or Gemini or Claude don't recommend your solution, you are kind of invisible to the customer because 15:07 Previously, they would have been doing a Google search and going to all individual websites and reading their solutions…

…SO: The first thing that I would say is that summarization, but specifically the use case of a chatbot or a large learning model, an LLM, so now we're talking about Claude, Gemini, ChatGPT and all the rest of them, which has the ability to provide an end user with a way of accessing information, an information access point that is different than what we had previously.…

…Um, I do make use of Gemini.…

…But for sure we are seeing that, um, sources like Chet PT and Claude and Gemini.…

…I, I asked AI, I asked Gemini everything.…

…but it's a lot of debate that's going on in the organic search world, you know, it stems back to how our user behavior is changing because of large language models like Claude and ChatGPT and Gemini with the AI overviews inside of Google Search, and so there's a lot of internal debate.…

…Very interesting because a few, I think it was last year or a few years ago, I talked to some AI experts and they were telling me like they were big on uh they were betting on Gemini.…

…Um, with AI search, what happens is you're essentially adding in another layer onto top of that, where you're thinking also about how you're visible in things like ChatGPT and Gemini Claude Perplexity Deep seek all of these different tools, um, and how you're, and you're essentially adding another relevance layer on top of, on top of your SEO layer.…

…But, we also will use different tools like either Gemini or Chachi PT to help analyze some of those sales calls and also help inform our strategy.…

…At the moment there's a sort of personal productivity opportunity by which I mean giving people Claude or ChatGPT or Gemini and having them enabling everyone to utilize the power of AI for general kind of personal productivity tasks.…

…Maybe they've started - they have ChatGPT, Claude, Copilot, or Gemini as their core tool.…

…I was in like a battle with Gemini and Chat GPT the other day because I was like trying to build a model and I was like, no, this isn't right.…

…But so are the bots, like Gemini and ChatGPT and Meta and Grok and all these things.…

…where they got to announce new advancements for Google Bard, talk about Gemini, and how they're incorporating many aspects of generative models into all of their products, really.…

…And there are lots of different models, chat, GPT, and the different models within there, and perplexity and Gemini, et cetera.…

…So I think, um, tools like Chat GT and Gemini are great.…

…And yeah, sure, Anthropic can do it, you got to figure OpenAI and Gemini and stuff are close behind the Chinese tool.…

…So when we all go to kind of all the AI tools like, ChaiGPT, Claude, Gemini, we need to know what we don't know.…

…There's a lot of ended like I said, kind of going back to like, if you block chat, GPT, well, did you block Claude, right? Gemini, did you write every single one of them?…

…SEO, which still continues to be important, but increasingly customers are looking at chat GPT for information, looking at Gemini, looking at perplexity.…

…We also use Gemini and kinda rotate back and forth.…

…And more importantly, why would someone use Gemini versus Claude versus uh, maybe a tool like actively, um, which job?…

…Any friend they talk to, any AI, generative AI engine like chat, GPT or Gemini wherever they use, they chat almost daily, two, three times, four times, 10 times a day.…

…Well, the good news is there are so many companies now utilizing the different large language models, whether it's OpenAI or Gemini, et cetera, that they're There are smaller companies, bigger companies that have grown already within healthcare and non-healthcare, but they're actually creating tools for companies, for individuals with various…

…If you look at all these, uh, LLM models that we are currently using, the ChatGPT, the flawed and Gemini, all these kind of tools, the data that was ingested into all these platforms are written by linguistic specialists, PhD scholars.…

…So you know, with Google's AI overviews, with Gemini, you know, Amazon rolling out Alexa for shopping, which is on his way to becoming the primary way that shoppers are navigating Amazon or just good old chat GPT, they're the switch to context based questions is happening…

…I think many of them are using it in or toying around with some of the GPTs Geminis and understand the power of LLMs.…

…Um, so whatever product or service you're selling, it doesn't matter, business, consumer, whatever, you, you're gonna go to all the five major LLMs, meaning you're gonna go to ChatGPT and Claude and Gemini and Copilot and Grok, all the free versions of all these tools.…

…Right? So now they have all these tools, they have all the clods and ChatGPT and Geminis of the world.…

…The second one obviously is either one of those generative AI tools like Gemini or GPT.…

…They, they are Gemini.…

…You know, I've, my teams, we've been working with OpenAI, we've been working with um, Gemini, we've been working with all kinds of.…

…Open source, proprietary, proprietary is Gemini, uh, Grok, Claude, et cetera, uh, anthropic, obviously, um, and OpenAI.…

…And I think at one point Gemini 3 came out and I saw on threads that a lot of people used it to replicate a lot of the classic legacy software like Windows 97, you know, creating your own YouTube and, uh, almost like as a benchmark on how good these…

…This API is going to be used by AI agents like Gemini, like uh, Claude, et cetera.…

…But then, this Nature paper hit and all of the top three LLMs � so, Gemini, ChatGPT, and Claude � performed better than OpenEvidence, significantly more so on clinical intelligence metrics.…

…Luna: But can they really compete with OpenAI and Google on model quality? Gemini just made personalized AI image generation free for all US users.…

…The general-purpose models - GPT, Claude, Gemini - they're incredible, but they're also expensive to run and hard to monetize directly.…

…And Apple's WWDC trajectory with a Gemini-powered Siri now confirmed by Google itself.…

…So again, what LLMs are doing is that they're generating content code language, right? So you can either use that, uh, public model, you know, ChatGPT, Gemini, whatever's available, you can develop your own models using like hugging face or something like that, or you could buy software or some other thing that enables you to take your own data sources and securely use that…

…when we see what's happening with LLMs, uh, we found out that the people's behavior is, you know, was changing, okay? So it meant that people started less Google, more, more asking, uh, ChatGPT, Gemini, Claude, uh, some questions.…

…They're going directly to chat GBT or Gemini or whatever the case, to search stuff.…

…So you want to make sure that the tools that you're using, whether it's like Claude or ChatGPT or Gemini or what have you, comply with your contractual obligations.…

…Um, if you take a look at ChatGPT Gemini, Claude, uh, and some of the other AI models.…

…In this episode, Jordan breaks down what business leaders need to know now that tools like ChatGPT, Gemini Claude, Perplexity and Google AI overviews are becoming part of the buyer's decision making process.…

…peaker B: Yeah, I can see here I have AHREFS open and I see Gemini has.…

…Um, there's MOD from Gemini.…

…But AI platforms, ChatGPT, Gemini, Perplexity, Claude, or Google AI Search, they operate completely differently.…

…You know, first to myself and to them, are we being used by AI, not just ranked by Google, but like, are we showing up in results for ChatGPT, Gemini, Perplexity, Claude, et cetera, and not just being ranked by Google in like search results, because as we all know, we now have AI that is kind of our search engine.…

…globally and those are uh, data that have just released in May of this year, uh, we found out that 99% of all AI citations and we prompted millions and millions of times across Cloud, ChatGPT and Gemini, 99% of those links were non paid media.…

…The other thing that I see is people are basically using AI tools like the large language models like ChatGPT or Gemini.…

…Um, and on the generative side, this is people who are using copilot ChatGpt Gemini for just chatting every day.…

…And when I put the framework of what it is we delivered into Gemini and said, here, frame this from a business value perspective.…

…You think you know a browser, but Gemini and Chrome, that's new.…

…peaker A: And now let's move to Gemini.…

…Some people love ChatGPT, some people love Gemini.…

…I would get on some topic, example, competitors, Gemini screen what is happening globally and send me daily 10-line summary on my email in the morning.…

…We always have actually Gemini.…

…So when an AI tool, and we're talking about ChatGPT, Gemini perplexity, Claude Grok, Microsoft Copilot, there's loads of them.…

…Basically broke down how he started with Make Agents, didn't get the result he want, went to Gemini, and then basically leveraged Mana's to get the result he wanted for very complex tasks.…

…Not developing taglines though I've noticed they're really for what I've used in ChatGPT, uh, and Gemini and a couple others.…

…So I always say Gemini, Pop the question in and out comes the essay.…

…So first of all, why did Google Workspace even fly me out to this? So I run my entire business creator wizard on Google Workspace with Gemini.…

…Um, but now everybody, you know, they're using your LLMs, so your large language models, uh, whether it's Gemini, Claude, uh, Grok, um, open, you know, chat, GPT, you name it.…

…Like, people are not getting the most out of tools like Claude and chatgpt and Perplexity and Gemini or whatever, the tool doesn't matter.…

…a client discovers us, right? It came in as force after all these human word of mouth intermediaries with only about 28% using Google or other search engines and 15% using AI tools like ChatGPT or Gemini.…

…I also use Gemini, however, because Claude is not that great with numbers.…

…The other way is that I go to ChatGPT or I go to Gemini or I go to Siri or I go to Copilot or something, and I say, Hey, I'm looking for a gift for my wife.…

…I created the sort of the three whys, emergency managers using the three different agent models that I use, which is ChatGPT, Gemini and Quad, and having them, um, discuss between themselves, because this was sort of my idea and it's a very rich discussion.…

…Think ChatGPT, Anthropic's Claude or Google's Gemini.…

…I'm working with Claude, with ChatGPT, with Gemini every day in my private life and outside of my private life.…

…And I think Gemini is exponentially better, I think, in my opinion, as of right now, as of this recording.…

…Like last week, Gemini, Nano Banana, was the best for generating AI images.…

…It's funny you say worry because, I mean, I think it is a bit of a big kind of ass, kind of a bit of an unknown for some people, but, you know, at the very core, like, we're all using ChatGPT, Gemini, Perplexity, Claude, whatever it is to, you know, be a research assistant, be a thought partner, just talk to about Whatever it is, personal and professional.…

…And I think now we've also got Gemini as part of Gmail, and this almost takes it one step further because it lets subscribers search by asking natural language questions like what discount codes do I have for sportswear in my inbox?…

…So Claude Code, Claude Cowork Gemini ChatGPT.…

…D: Yeah, so we run this, we'll call it AI Visibility Leadership Board every month where we go out and rank um, financial institutions using ChatGPT and we're later going to evolve it to include Gemini.…

…So we try to really bring in specificity, what we call it, into the pocket all the way to ChatGPT and Gemini and these other amazing tools.…

…But this study that was published in Nature, it tested whether these general purpose AI models, so we're talking about ChatGPT and Gemini and Claude, if they can perform as well as or outperform the specialized clinical AI tools for doctors.…

…Google has Gemini, Canva has AI, Airtable has AI.…

…We were both Devine and I were on the Gemini team before it was called Gemini, but we're scaling element training, scaling the models.…

…Um, and a lot of people are just going to ins- like starting with ChatGPT, maybe Claude, Gemini, whatever it might be.…

…So I'll do something in Gemini, then I'll pass it to Claude or pass it chatgpt.…

…That is Generative Engine Optimization, um, that's really trying to optimize for the platforms ChatGPT and Perplexity and uh, Gemini, all of those LLMs, um, where you're cited and you're included in responses.…

…ChatGPT as well as Gemini and all of those, those four or five platforms are where we're looking.…

…And you know what? I could do that, I could do that in Gemini, I could do it in Chat GPT, I could even do it in Copilot if I wanted to.…

…Uh, uh, how a brand is mentioned or referenced or recommended in the different AI platforms like ChatGPT, Perplexity, Gemini and others.…

…peaker B: So if you've used anything like ChatGPT or Claude Gemini, you'll be very familiar with the interface that I've set up.…

…got to go back and uh you know do something else so yeah what does your personal ai tech stack look like where are you living and where are you creating right now geez i'm i'm testing so much um i'm gemini is my go-to for like general q a just basic stuff day-to-day it's on my phone i wear google shop so why not right.…

…124 00:06:02,480 - > 00:06:04,399 SPEAKER_01: Yeah, or or the same platform, right? 125 00:06:04,480 - > 00:06:08,480 So whatever you use, Microsoft Copilot, Gemini, yeah, Claude.…

…Uh it's also agent and model agnostic, so you can switch 237 00:10:01,679 - > 00:10:05,600 easily between any number of coding agents like Codex, Cloud 238 00:10:05,679 - > 00:10:08,799 Code, Gemini, et cetera, uh, without having to configure all 239 00:10:08,799 - > 00:10:09,120 of them.…

…With, whether it's ChatGPT, Claude perplexity, et cetera, Gemini, do it because you're not gonna break anything.…

…So as I completely tout for Claude, that being said, I think I do spend the majority of my time, if I'm honest with myself, with the Google Suite, whether it's Gemini, I use Notebook LM a fair amount as well.…

…So let's do the Google searches, the whole zero click, where people are finding their information, not not only on like when you start keying it in and you're getting the answers, but Gemini being up top, trying to generate the response, then you're getting sometimes ads you're going to skip over that we're trained to skip over that.…

…We're talking about businesses with great websites, solid Google rankings, but when a customer asks ChatGPT or Gemini for a recommendation, poof.…

…peaker B: Well, so using Claude as an example, because that's what I have the m most experience with, although I have used Gemini as well, um, if you take the default LLM, which is Sonnet, it has a certain rating level for quality of code and it actually does pretty good if you prompt it correctly and say, make sure you write the unit test.…

…So I've used a variety of different chat engines like ChatGPT and Gemini and Claude and all these other different tools.…

…my sector or people interested in my product or my service, what are they asking the AI tools? Because really, whatever they're asking the different AI platforms, Claude, ChatGPT, Perplexity, Grok, Gemini, doesn't matter, that is what you should be building your marketing around.…

…But one thing I learned is that ranking, depending on who you're talking about, I mean obviously ChatGPT is going to differ from Gemini etc, is that, um, the big one is Reddit.…

…So I actually opened Gemini and asked it, what is this happening common and how to do it?…

…Be honest though, I bet you didn't go to your lawyer first, that you probably went to Gemini or ChatGPT or.…

…So it's Obsidian, then it's your standard chatbots, right? ChatGPT, Gemini.…

…Typically for me, I try different agents, but I think the simplest thing that you can do, start even in Chaggpt, even better if it's something like Gemini because of the bigger context window.…

…I'm constantly using other tools like Gemini and Claude and Perplexity and a lot of these GPTs as well, because they all offer different strengths and and they're also getting surpassed by one another every couple weeks.…

…Today I'm going to use ChatGPT and Gemini because they both handle image uploads and image generation, which is exactly what we need for outfits, food, and home visualization.…

…Gemini, Perplexity, Claude, like, you name it, right?…

…But I will say I've been using Gemini for market research.…

…You look at like the kind of the powerful models like Gemini or other ones, Claude code because it's the fastest.…

…With Gemini, AI moderation is not always perfect and recently it has hit Reddit, discord and Tumblr on false positives.…

…My product should be coming up in ChatGPT and Claude and Gemini, but our competitors coming up.…

…We're really feeding the LLMs so that the LLMs, and if you don't know what that is, that's in layman's terms, ChatGPT, Gemini.…

…They encourage exploring alternatives like Claude or Gemini to see what performs best for your specific needs.…

…AEO is a little bit more all encompassing where it's not just speaking to the platforms that you mentioned earlier, like ChatGPT or Gemini or what have you.…

…So, for example, in my work, I quite often use Gemini or Claude to help me do some research into something.…

…So I was hyper specific and I'm like, all right, what happens if I try this in Gemini, right?…

…So there's Gemini and Copilot and a lot of businesses have a Microsoft environment.…

…I think I was using Gemini for that, right?…

…What's your kind of go to LLM or search engine? Like would you use Google or ChatGPT or Claude or something else or Gemini?…

…Tool spotlights not endorsements General models like Chat, GPT, Claude, Gemini Creative via Adobe Firefly, Midjourney Runway SEO and insights from Semrush or similar web AI automation with Zapier or Make plus AI and LangChain for builders AI analytics, co pilots in hex or amplitude leadership…

…There's large language models, LL and MS, such as, you know, Claude Gemini and Perplexity ChatGPT, that sort of thing.…

…And so one of the things that I'm kind of leveraging for that is due to my Expertise with using AI tools like ChatGPT or Gemini or Perplexity, is I'm um, leveraging that for market research.…

…They're asking Gemini, Claude, Perplexity, and other AI platforms questions they used to ask Google.…

…They're going to use Gemini instead.…

…And in fairness, Google is moving, uh, and I say slowly, Gemini is moving fast, but Google Search is moving slowly.…

…Gemini is going to be your search engine and the links are not important anymore.…

…Quick thing before we dive in, everything I'm about to show you works in ChatGPT or Gemini or Claude.…

…Um, and I also think that Claude slash Gemini, since Google basically bought Claude, are going to be the top people, um, or the top LLMs.…

…They're asking tools like Gemini questions like this, comparing your brand against your competitors.…

…And you could do this in Gemini.…

…now I feel like I can join in the conversation in a useful way yeah , because so much of the policy is now about , you know , chat , gpt is good at these things , claude is good at these things and gemini , yeah you know , is great for like footnoting everything .…

…Gemini, whatever you're using, you're probably using a tiny fraction of it.…

…I’ll talk through some of the options available - things like Chat GPT vs Claude vs Gemini.…