Is your FP&A team just reporting the past? A conversation with Persia Setna

Episode notes

FP&A Manager Persia Setna joins us for a candid conversation about what it really takes for finance teams to become strategic partners, not just reporters of the past. Persia shares her journey from pre-med to FP&A, and how creativity, storytelling, and cross-functional curiosity have shaped her career and impact. We explore the shifting role of FP&A in an AI-driven world, why critical thinking matters more than ever, and how finance teams can earn (and keep) a seat at the decision-making table.

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