Topic

Prompt engineering

A guide to the best B2B podcast coverage of Prompt engineering - the shows and 103 episodes that go deepest, ranked by substance, not downloads.

Prompt engineering has emerged as a practical skill across B2B operations, from sales proposal writing and product demo script generation to board communication and enterprise-scale personalization. Episodes explore how organizations are implementing prompts strategically - whether building custom AI stacks, supporting creative workflows, or using prompt engineers to augment development teams - while cautioning that tool selection without a thoughtful AI strategy is a recipe for failure.

Best shows on Prompt engineering

CXOTalk
2 episodes · best 97.0/100
“HR Heretics”
1 episode · best 90.0/100
The Growth Operator with Fexingo
2 episodes · best 85.0/100
The Operations Room: A Podcast for COO’s
1 episode · best 85.0/100
The Get
1 episode · best 84.0/100
AI Tools for Practicing Lawyers
3 episodes · best 84.0/100
Value Driven Data Science
2 episodes · best 83.0/100
B2B Marketing with Fexingo
1 episode · best 82.0/100

Best episodes on Prompt engineering

Autonomous Software Development at Enterprise Scale: Inside a 1,000-Developer Pilot (with Blitzy) | CXOTalk #918
CXOTalk · 2026-05-05
97 / 100
…What's the value of that is, um, you know, you have to learn a new skill which is being very good at uh, prompt engineering.…
Why Zapier Requires 100% AI Fluency (And How They Measure It)
“HR Heretics” · 2025-12-11
90 / 100
Why B2B Brands Are Using AI to Write Sales Proposals
The Growth Operator with Fexingo · 2026-06-30
85 / 100
96. AI Native Ops, How Brex Rebuilt Operations
The Operations Room: A Podcast for COO’s · 2026-03-19
85 / 100
The AI-Native CMO: Rewiring Marketing For Warp Speed
The Get · 2025-10-23
84 / 100
Episode 018: Season 2, the $75 Consult and the Frankenstein Stack
AI Tools for Practicing Lawyers · 2026-07-02
84 / 100
…I don't do the whole prompt engineering thing.…
Episode 111: Building Your Defences Against AI Misinformation
Value Driven Data Science · 2026-06-24
83 / 100
How B2B Marketers Use AI to Personalize at Scale for Enterprise
B2B Marketing with Fexingo · 2026-06-30
82 / 100
The Magic and the Mess: What Happens When AI Agents Do Real Work
AI First with Adam and Andy · 2026-05-13
82 / 100
From Clickbait To Copilots: How Media Professionals Thrive With AI
MEDIASCAPE: Insights From Digital Changemakers · 2026-03-12
82 / 100
Episode 7: AI & the Power of a "Thin Core"
Architecting the AI Enterprise · 2026-07-23
82 / 100
477. The Nitty Gritty of AI From an Attorney and AI Expert with Mike Brown
The Game Changing Attorney Podcast with Michael Mogill · 2026-07-07
81 / 100
…You really need to prompt focus, uh, on prompt engineering and then context management.…
Auditing in the Age of AI: Risks, Rewards, and Practical Steps
Speaking of Risk and Audit · 2026-04-27
80 / 100
AI as a Force Multiplier for Product Discipline
Product Rebels · 2026-03-12
80 / 100
#66: Hiring Humans in the Age of AI
The Changing State of Talent Acquisition · 2025-03-27
79 / 100
Implementing AI into your sales process? It only works when you have a playbook - with Deepak Shukla
Closing Time · 2026-03-30
79 / 100
The Evolution and Impact of AI and Machine Learning Across Industries
Beyond the Screen · 2024-04-23
79 / 100
…If you want to start using it, look into prompt engineering.…
Episode 107: Building a Virtual Empire of AI Specialists
Value Driven Data Science · 2026-05-27
78 / 100
…And this is also just a good, prompt engineering tip in general is you can have multiple instances of it and then compare their output.…
From Turing to Tooling: How Businesses Really Win with AI with John K Thompson (University of Michigan)
What's New In Data · 2025-11-12
78 / 100
AI for Growth: Lessons from Leaders Jeff Sigel
AI for Growth: Lessons from Leaders · 2026-04-15
77 / 100
How AI and a Global Pandemic led to a $175M Investment: Ardis Kadiu's Element451 Story
Founder Shares · 2025-08-29
77 / 100
…I had, uh, prompt engineering courses out there.…
NB64 - AI As Culture, Not Just Code with the Artificiality Institute's Helen and Dave Edwards
No Brainer · 2025-08-27
77 / 100
Best Hits: Dr. Tomas Chamorro-Premuzic on AI, Leadership, and Why Authenticity at Work is Overrated
The Edge of Work · 2026-07-28
77 / 100
The Curiosity Crisis: Why "I Don't Know" is a Leader’s Most Powerful Move | Dr. Debra Clary
High Octane Leadership · 2026-03-12
76 / 100
…it for better business results? Donald Thompson: You know, a lot of times we, in our societies, right, globally, we get hung up on what you call a thing, and if you talk to a leader and you say prompt engineering, they go, oh, that's cool.…
Why Traditional Testing Fails for AI Systems - Dušanka Lečić
Software Testing Unleashed · 2026-05-28
75 / 100
Greg Joseph: AI’s Future in Personalizing Streaming Ads
10 Minute Martech · 2026-07-07
75 / 100
Build an App & Get Clients in 45 Days (No-Code Claude Tutorial) I Ft. Igor Krysnakh
Silicon Zombies · 2026-06-21
74 / 100
…But I took cloud code, started using prompt engineering and just start feeding it wireframes and optimizing those.…
From 82 Videos a Day to AI Empire with John Gargiulo
The Catching Fire Podcast · 2025-06-18
74 / 100
…Now, the importance of prompt engineering and keeping a human in the loop when it comes to creating AI outcomes.…
Sell AI Avatars $25 Each
AI Paycheck · 2026-07-11
74 / 100
…peaker B: Majority of people do not want to become technical operators, right? They do not want to learn the syntax of prompt engineering.…
06/16/26: New Tool for Fractional GCs, Perplexity enters Legal, and more
Legaltech Week · 2026-07-02
74 / 100
Enterprise AI: Shadow AI and Agentic Risk - CIO advice
CXOTalk · 2026-05-16
73 / 100
…Um, teach people how to use the AI that, that they're trying to vibe code their way through life with so that they get better at, at prompt engineering, they get better at testing.…
One List Every Head of People Needs Before Their CEO Says to Use AI with Ben Langer, Global HR Executive
FNDN Series · 2026-05-30
73 / 100
AI Works Best When Humans Set The Rules with Olga Rankin, Head of HR Arinco
The HR Community Podcast · 2026-05-06
73 / 100
…I practice my prompt engineering, I practice doing a lot of things because AI I'll give you a great example for HR.…
AI Is the Biggest Distraction in Sales: Why the Hard Work Is Still Human
Disambiguation · 2026-04-29
73 / 100
Episode 219: Agentic AI: What to automate, augment and keep human, with Baringa
B2B Marketing Podcast · 2026-06-19
72 / 100
…And there's obviously been a lot of talk about prompt engineering.…
89. Your AI Is Lying to You (And You'd Never Know): How to Prompt Smarter Before It Costs You
UnHacked · 2026-05-29
72 / 100
How to Ensure Collaboration Between Project Managers and Product Managers
Projectified · 2025-10-15
72 / 100
…The second is prompt engineering.…
How B2B Brands Use AI to Generate Product Demo Scripts
The Growth Operator with Fexingo · 2026-06-26
71 / 100
…Open with a reframe of their stated problem before showing the solution.' Luna: So the prompt engineering is actually more important than the model itself.…
This CIO is Making Her Entire Enterprise AI-Ready | 29M Students, Cambium Learning Group
CXO Spotlight · 2026-06-22
71 / 100
…So if you think about it, what we were teaching in travel planning or recipe planning, we were teaching prompt engineering.…
How AI is Being Used to Make Better Decisions and Build Faster Models with Nicholas Moen
FP&A Unlocked · 2026-06-18
70 / 100
How Credit Unions Are Using AI to Support Board Communication and Strategic Planning
C.U. on the Show · 2026-06-30
70 / 100
CELab - Ep 180 - Lila Krutel - How MCP + AI Are Shifting Power Back to Customer Education Leaders
CELab: The Customer Education Lab · 2026-05-05
70 / 100
AI and User Confidence with Igor Ranc ( Product Leader, Curator Handpicked Berlin)
byProduct Live · 2024-08-07
70 / 100
Meet Rei. Your First Agentic Coworker.
Low Code/High Impact · 2026-05-13
68 / 100
Stop Hiring People You Like: The 2026 Guide to AI & Data Talent
The Hiring Edge · 2026-02-18
68 / 100
…Because the reality is, is we've been prompt engineering for 30 months now, longer for many people, but the general public, like Gen Pop, it's about 30 months, right, since uh GPT kind of hit our desks.…
Live from Money 20/20 Europe: AI in Fintech with author Angelique Schouten
Fintech Cappuccino · 2023-06-07
68 / 100
AI Hurtles Ahead
The Memo by Howard Marks · 2026-02-26
67 / 100
EP 286 - Using AI in Marketing Without Losing the Human Touch
Alt Marketing School · 2026-05-24
67 / 100
It took me 30 years to build a shelf of books and one afternoon to make it redundant
Future Of Work Mastery · 2026-07-10
67 / 100
#298: Listener Questions Answered Live from Marketing Analytics Summit!
The Analytics Power Hour · 2026-05-26
66 / 100
Leveraging AI to Teach Cross-Cultural Management: An Evidence-Based Pedagogical Approach, by Jonathan H. Westover PhD
Daily Leadership Dialogue · 2025-12-09
66 / 100
…This progression also teaches transferable prompt engineering skills valuable beyond this specific exercise.…
Automation vs. Agents: What Really Happens When AI Breaks Down
The Scale Up Show · 2025-06-18
65 / 100
AI for Growth: Lessons from Leaders Dr.Karen Jacobs
AI for Growth: Lessons from Leaders · 2026-07-01
65 / 100
…I think a tool that is or a skill that's really critical for your child and all children as they use AI is to develop prompt engineering skills.…
The Unexpected Ways AI is Shaping SaaS Companies with Tom Car, CEO of Productive
SaaS Scaling Secrets · 2026-04-07
65 / 100
AI As Your Writing Partner
The Future of Work · 2026-05-21
64 / 100
Ep 217, The Stories That Build Us: Creating Healthy Workplace Culture
Conflict Managed · 2026-06-30
64 / 100
…So it used to be, I mean, two years ago, everyone was trying to sell a prompt engineering course because you need to learn how to do prompt engineering.…
Inside Jeff Ignacio’s RevOps AF keynote: The future of RevOps with AI
The RevOps Review · 2026-05-22
64 / 100
…Maybe conversational prompt engineering.…
Inside Influence #26 with Catlin O'Neill
Inside Influence: The Evolution of Corporate Affairs · 2026-06-03
64 / 100
Ep 131 - LIVE AI Content Build
The Fabulous Learning Nerds · 2026-01-26
64 / 100
The Business of Digital: Episode 37 - AI Transformation in Media
The Business of Digital Podcast · 2026-01-08
64 / 100
…And the fundamentals are such things like prompt engineering.…
AI Builds: Ground Zero
AI Tools for Practicing Lawyers · 2026-06-12
62 / 100
…And so there was a lot of effort put into educating the public about prompt engineering and maybe magic prompts and building prompt libraries, all very useful.…
Are leaders deploying AI faster than they can effectively govern it with Zahra Shah
Tech Tomorrow · 2026-06-23
62 / 100
…How should I ask the right kind of question, which we call or refer to as prompt engineering?…
E103. Control AI Agent Costs with the L1-L3 Staffing Model
MSP Cyber Roundtable · 2026-05-19
62 / 100
ISEs3 Ep20: Sheevaun Thatcher - Gaining Gravitas from the Get-Go
Inside: Sales Enablement · 2025-02-20
62 / 100
…I mean from a fundamental perspective, uh, if you're not already learning prompt engineering and how to interact with a lot of these tools, as an enablement person, you're already behind.…
E156: When AI Runs GTM, What Do Humans Still Own?
B2B Marketing Futures · 2026-06-16
61 / 100
How to Build an Authentic Visual Identity in the Age of AI
Content Logistics · 2025-12-01
61 / 100
How AI Transformed a Sales Crisis in 7 Days
The Scale Up Show · 2025-05-14
61 / 100
Bekir Atahan on AI Transformation at Experis
B2B Automation Spotlight · 2026-06-19
61 / 100
How to Master Cash Flow With AI and Value Pricing with Mark Wickersham
The Modern CPA Success Show · 2026-06-09
61 / 100
…And so I got obsessed with figuring out, well, how can we use this to become more productive, to get more stuff done? And I then spent the next few months trying to learn as much as possible about prompt engineering.…
Leveraging AI to Teach Cross-Cultural Management: An Evidence-Based Pedagogical Approach, by Jonathan H. Westover PhD
Your Articles, Anywhere · 2025-12-09
61 / 100
…peaker C: This progression also teaches transferable prompt engineering skills valuable beyond this specific exercise, students learn that AI systems respond more effectively to specific contextually framed questions than vague general inquiries.…
The Impact of A.I. in UX with Jascha Goltermann
Hatch: Design Talks · 2023-10-02
61 / 100
…And then you have to decide on okay what parts of this new technology are actually part of which craft So that just one one example Prompt engineering that sounds that would be an engineer job right That sounds like something tiny.…
#289 The AI Skills Gap Every Finance Leader Needs to Close with Guy Weaver GrowCFO Facilitator
GrowCFO Show · 2026-06-23
60 / 100
Inside the 2026 Tech Hiring Market with Recruiter Ted Hellmuth
Tech Connects · 2026-03-24
58 / 100
…peaker B: you want, which that is just Prompt engineering and Context engineering.…
Tyler Moberg - Five Minutes a Day: Building an AI Habit That Transforms Your Work
Conversations on Applied AI · 2026-04-21
57 / 100
…And I don't even like the word prompt engineering, context.…
Why Your AI Strategy Will Fail If You Start With Tools
The Mason Duchatschek Show · 2026-06-30
56 / 100
…Maybe it's prompt engineering.…
Allan Malcolm: The Future is Marketing Generalists, not Specialists
10 Minute Martech · 2026-06-23
54 / 100
AI Image Generation w/Frank Prendergast
Unleash Possible · 2022-11-01
53 / 100
Episode 221: High velocity, low spark? Karen Cooper on saving creativity from AI overload
B2B Marketing Podcast · 2026-06-26
50 / 100
Should We Use AI for Medical Advice? It's Complicated - ThrowForward Thursday 187
Graeme Codrington's Future of Work · 2026-05-07
50 / 100
How AI impacts PR agencies and solos (featuring Karen Swim and Michelle Kane)
The Chats with Chip Podcast · 2026-04-28
50 / 100
Tech Radar Roundtable: What’s in store for the tech industry? | TLH #42
Tech Leaders Hub by STX Next · 2023-04-28
50 / 100
…Uh, there is a new field I would say that emerged from this technology that is prompt engineering.…
Faith, The Machine Average & Staying Human in the Age of AI w/ Abhijith Ravinutala
It's Not the End of the World: Everyday Use Cases for AI · 2026-02-27
49 / 100
…The priests and pastors are becoming, um, prompt engineering for church.…
So What...? AI Won't Fix a Broken Process
It's not all about the numbers! · 2026-06-09
46 / 100
…You know, I could, I can ask a question or prompt engineering, whatever, you know, and, and then I, and it's valuable to me.…
Most People Use AI Like Software. That's the Problem - E66
Leadership Unlocked · 2026-06-24
46 / 100
…Not which model, not which subscription, not which prompt engineering thing should I be using.…
How AI Can Supercharge Your Life, Career, & Business with Lisa Mont-Ros
The Amber Stitt Show · 2026-03-24
46 / 100
How Living Corporate Supported Capgemini's Stakeholder Management Strategy with AI ! Ft. Janet Pope
Living Corporate · 2026-06-23
45 / 100
…And I mean I guess that's the whole art of prompt engineering, like really evaluating.…
Production LLM Security: Real-world Strategies from Industry Leaders 🔐
Pipeline Conversations · 2025-01-15
45 / 100
…peaker A: That's a really important takeaway for Anyone building with LLMs, isn't it? Prompt engineering isn't just a fancy buzzword.…
"AI will not replace humans, but those who use AI will replace those who don't" Ginni Rometty
The AI Future Podcast · 2026-02-12
45 / 100
…The integration of AI also promises new avenues for innovation and efficiency, likely driving demand for skills in areas such as prompt engineering, large language model usage, and increasingly large tabular model usage.…
AI Change Management: A Practical Guide for Modern Organizations
Workforce Therapy Files · 2026-06-08
44 / 100
…And I almost want to say, instead of prompt engineering, context engineering, because that's the real practicing.…
How Do You Train AI to Actually Sound Like You?
Rocky Mountain Marketing- Digital Marketing for Entrepreneurs · 2026-04-28
44 / 100
…Most people are focused on writing a better prompt, prompt engineering.…
Using Frameworks for Prompts for Better Outcomes
The Effective Data Scientist · 2026-06-12
43 / 100
Looking Back: Season Wrap-Up with Jiaqi Pan and Rachel Ann Kreis
Ungated Conversations · 2024-07-25
43 / 100
328: The Golf Lesson That Changed How I Teach AI
The 80/20 Principle · 2026-06-23
42 / 100
Stop Using GPT-5 Like GPT-4 - Do This Instead
The Scale Up Show · 2025-09-14
41 / 100
…Number two, advanced prompt engineering techniques specific to GPT5.…
The Forthcoming AI Token Crisis - What’s HR got to do with it?
AI for HR Weekly Podcast, brought to you by Barry Phillips · 2026-06-18
40 / 100
AI Product Chaos? How the AI Sandbox Tames Probabilistic Products!
AI Product Management · 2026-06-22
39 / 100
…You watch closely to see exactly where the AI hallucinates or where your prompt engineering breaks down once real humans interact with it.…
100k AI Ads Using Google VEO 3 JSON Prompting - Complete Tutorial
The Scale Up Show · 2025-08-04
37 / 100
The Four-Stage AI Implementation Framework: Taskmaster to Orchestration for Revenue Teams
The Scale Up Show · 2025-09-01
35 / 100
051 | Generative AI Adoption
CONVERSaiTION · 2025-11-11
34 / 100
…In highly regulated industries like banking, we talked about prompt engineering, stakeholder management, and the future of AI in decision making.…
One Prompt Engineer Will Replace Your Whole Dev Team | Ep 57
The Ario Kavousi Experience · 2026-06-26
28 / 100
S2. Ep10 - The New Rules of Prompt Engineering in 2026
AI Automations for Business · 2026-03-12
Customer Success Playbook Podcast S3 E54 - Katie Smith - How to Use AI in Marketing Without Losing Your Brand Voice
The Customer Success Playbook · 2025-05-09
Episode 005 - How Lawyers Should Talk to AI
AI Tools for Practicing Lawyers · 2026-03-17