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Leadership Unlocked: How Leaders Win in the Era of AI

Most People Use AI Like Software. That's the Problem - E66

Leadership Unlocked: How Leaders Win in the Era of AI · 2026-06-24 · 21 min

Episode notes

Dusty goes solo to challenge one of the biggest misconceptions leaders have about AI: that it should be managed like software rather than led like a person. Building on the themes of recent episodes about identifying opportunities and revealing hidden insights, he argues that the disappointing results many leaders experience with AI have less to do with the technology and more to do with the leadership posture they bring into the interaction. Drawing from conversations with experienced executives and his own evolution from “prompting” to effectively managing a team of AI assistants, Dusty introduces the distinction between “software mode” and “people mode.” He explains how the same leadership practices used to develop high-performing employees—setting expectations, defining success, coaching through iterations, creating accountability, and asking thoughtful questions—are precisely the skills required to unlock better outcomes from AI. Through practical examples and a simple shift from issuing commands to asking “What would you propose?” he demonstrates how leaders can move beyond treating AI like a vending machine and start leveraging it as a capable collaborator.

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Most People Use AI Like Software. That's the Problem - E66 - Leadership Unlocked: How Leaders Win in the Era of AI | The B2B Podcast Index