Figma

…This would be kind of things like Figma or Google Docs, where there's a full local copy of some self standing piece of data.…

…And none of that stuff is, we are [00:06:00] still, it feels like a long way away from like one Shoting your way into making a product that is as good as a notion or a linear or a Figma or whatever it is.…

…Google Docs, Figma, these apps built the expectation that software is real time, that it's collaborative, multiple people are in the same place seeing the same thing with history and versioning and like inline comments and things like…

…Are you using Figma or using other tools?…

…But for that brief moment, there was two or three years in which this tool, Figma.…

…Figma's trying to keep up all the time with MCP and whatever else.…

…First drew on paper and then used figma.…

…Airbnb, Figma and then Twilio.…

…If you have a design system in Figma that's already giving you all your color, all your basics, and you give it the right things, it can design the whole product in a couple of hours versus weeks.…

…⁓ if I so is the primary as you mentioned designers and developers and ⁓ people and stuff and ⁓ so ⁓ people that might be familiar with all these tools that are out there there's like Figma and the whole Adobe suite of things ⁓ which ironically those made it maybe were meant to be one thing at one point but they're not anymore.…

…peaker C: Today we welcome Dan Barrett, SVP of International at ah, figma.…

…If someone has a cursory understanding of InDesign or Figma, they can go in and do that themselves.…

…Um, offering to buy Figma, like just secured the funding to buy Figma when they were like seed stage and they got like 4 million follower or 4 million likes on Twitter.…

…They're designing studies where a lot of the synthesis can happen automatically and prototypes can be designed in figma automatically and then code can be written.…

…And that's when I started opening up like figma, which is a design tool and sort of designing of like, what if an employee experience looked like this and they were able to see their funds in this way, or if they were to opt into their health insurance plan this way,…

…peaker D: Well, I mentioned the figma passing.…

…Special Smith and Diction first gained some publicity by sharing their process and pitch deck as a live Figma link out on the Internet.…

…You have figma for design, GitHub for engineering notion and Google Drive for the workplace.…

…To your point, one of the things that's a big unlock right now is a lot of these Design tools like Vercel, Dev0figma, they're all having great output into workable demos, workable code, which is really, if we're getting that in the hands of our product manager managers, it's getting them in front of customers to be able to show, well,…

…Like, I would love it if Figma is replaced and we have more of a streamlined process.…

…Um, if I could convince more people to start using figma, I would.…

…Claude Design launched in April, and the day it dropped, Figma's stock dropped about 7%, and three days before that, Anthropics'chief product officer, who was on the Figma board, quietly left.…

…peaker B: I'm like, canva or Figma?…

…You know, if you have your designer using Figma and you have your engineers using Claude, and you have your product person maybe building out a roadmap in Aha or Jira or something like that, where can they all come together and get an understanding of what those…

…Um, but over time, of course, we've got things like Figma and we're able to do that work directly in the browser.…

…It's not like as fully powerful as figma is in regards of manual editing, but it's got some basic features and then obviously you can iterate the design that the um, AI is produced Now I still think that figure dot design which I recommended in the last show…

…So please do not be confused with a Figma kit or anything like that.…

…Luna: What about something like Figma?…

…Um, or you can import 1m from Figma if you prefer.…

…I learned UI design through Photoshop, watched the industry move to Sketch, and eventually adopted figma.…

…00;05;21;12 - 00;05;43;20 Unknown And there are design apps out there like you've probably used Canva before or Figma, and those do incorporate some animation to a small degree, but they do serve a different purpose than the kind of templates we're talking about today.…

…For example, teams use ChatGPT or Claude to come up with product ideas and Figma or Miro to generate user stories.…

…So as a product manager, set aside some time to experiment with tools like Figma or Lovable and Claude Code, uh, or Codex, especially to validate ideas and accelerate product discovery.…

…For the past decade, platforms like Figma, Adobe and Canva have dominated digital design workflows, but AI is changing the speed of design dramatically.…

…With a tool like Figma, you can even just use PowerPoint.…

…The second one, Figma.…

…Creative Figma plugin for mass creative production, Meta ads MCP advanced prompt engineering with memory systems.…

…People used Illustrator, of course, Figma now.…

…days yeah um what tools are you using what are the must haves these days I think we're leaning heavily into the AI prototyping space yup um so we've been on a journey um it started off with kind of Figma make because it was very accessible to the team given it was you know people use Figma yup thing I think like a lot of people um we've had hit and miss experiences um more recently a bit more hit than miss but um we've…