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Software is changing the world in many powerful ways. This podcast aims to understand the impact of software from an evolutionary perspective - what came before, what is now and what will be in the future.
152 episodes · publishes fortnightly · latest 2026-03-16 · ~34 min/episode
Rank
#3973
Substance
56.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#3973 of 6183
Substance
Top 64%
outscores 36% of the index
The Story of Software ranks #3973 on The B2B Podcast Index with a substance score of 56.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and insight density. Sam is a genuine operator with 25 years across Morgan Stanley, Citco, TMF, and early-stage fintechs, giving him credible cross-scale experience; however, Finray appears very early-stage and he is not a recognised name at the scale where his claims about 'large investment banks' can be independently validated from the transcript alone.
Averaged across 1 recently scored episode, with cited evidence.
There are a handful of useful practitioner observations - regulatory fines as pre-budgeted buying triggers, augmenting existing stacks rather than ripping them out, and a concrete 6-8 week onboarding claim - but large stretches are filler, topic-switching, or platitudes. The ideas-per-minute ratio is low for a 40-minute run time.
“reconciliation tools can be used to match numbers but they don't do anything for lineage and traceability”
“we're not coming in disrupting everything that they're trying to do today. But by augmenting against that, it's quite easy then to see, well, okay, by plugging this piece in, we are able to get this kind of ROI”
The episode leans heavily on the most recycled frameworks in B2B SaaS - 'spray and pray,' 'spaghetti at the wall,' 'Kodak moment' (invoked four times), and 'garbage in garbage out' - with very little contrarian or first-principles thinking added on top. The framing of regulatory fines as a budget-backed problem is the most original point but is not developed with novelty.
“spray and pray kind of approach”
“garbage in, garbage out. Everyone's heard that”
Sam is a genuine operator with 25 years across Morgan Stanley, Citco, TMF, and early-stage fintechs, giving him credible cross-scale experience; however, Finray appears very early-stage and he is not a recognised name at the scale where his claims about 'large investment banks' can be independently validated from the transcript alone.
“I started my career in Morgan Stanley actually, um, having done stints in London, Tokyo, Hong Kong and New York over about a 10 year period”
“one of the founders was also chief data officer who really understood and a product controller like myself so really understood all aspects of that journey”
The episode is almost entirely abstracted: no named clients, no named competitors, no ARR figures, no headcount data, and no regulatory penalties cited with numbers. The sole concrete data points are the 6-8 week implementation window and a passing reference to a £5M custom build price, which is shared by the host rather than the guest.
“it takes us typically six to eight weeks to join that data”
“in Ireland in the fund space there is some daily reporting now that's come out”
The host selects reasonable topic areas but consistently validates rather than probes - responding to nearly every answer with 'yeah, yeah, no, absolutely' before pivoting to the next question. There is no substantive push-back, no challenge to unsupported claims, and the host frequently redirects to his own company's experience rather than extracting more depth from the guest.
“Yeah, yeah, yeah, no, absolutely”
“I'd love to kind of get your um, input”
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
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