Topic
customer retention
A guide to the best B2B podcast coverage of customer retention - the shows and 35 episodes that go deepest, ranked by substance, not downloads.
Customer retention requires balancing product innovation with loyalty strategies that go beyond what initially drove growth. These episodes explore how founders evolve best-selling products, leverage behavioral science and AI for loyalty programs, create demand through unconventional event marketing, and transition operations from pure growth metrics to retention-focused models - with insights on managing customer experience at scale.
Best shows on customer retention

Beyond B2B Marketing
1 episode · best 83.0/100

The Strategic Marketing Show
1 episode · best 80.0/100

True Founder Stories
1 episode · best 74.0/100

Arguing Agile
1 episode · best 73.0/100

VTEX Live
1 episode · best 73.0/100

The Digital Marketing Mentor
1 episode · best 70.0/100

Demand Revenue
1 episode · best 67.0/100

Event Marketing: Redefined
1 episode · best 66.0/100
Best episodes on customer retention
- 83 / 100
B2B Storytelling: Michael Brenner on Empathy-Driven Content
Beyond B2B Marketing · 2026-02-22
- 80 / 100
How Does Marketing Automation Fit into a Broader Strategy? | With Daria Kravchenko
The Strategic Marketing Show · 2023-04-11
- 74 / 100
E06: Jingjing Zhong - AI in Home Services & Founder Therapy
True Founder Stories · 2026-02-11
- 73 / 100
AA257 - State of Agile Report 2026: Is the Industry a 'Market for Lemons'?
Arguing Agile · 2026-04-29
…But you know, if your objective is customer retention, right?…
- 73 / 100
Bridging Cultures to Scale Global Commerce with Daniela Jurado Jabba
VTEX Live · 2025-11-11
…I would say the two main words or the keywords for me are customer retention and the second one is operational efficiency.…
- 70 / 100
111: From Burnout to Breakthrough: The HubSpot CRM Behind Sesh Coworking with Maggie Segrich
The Digital Marketing Mentor · 2026-04-29
- 67 / 100
Why Customer Retention Is the Most Valuable PE Growth Strategy
Demand Revenue · 2026-07-10
…peaker B: All right, last piece, I saw something from you where you were talking about retention, customer retention, churn and stuff like that.…
- 66 / 100
EP 189 | Safe Doesn’t Sell: Why Smart Event Marketers Create Demand
Event Marketing: Redefined · 2026-07-01
…We know that they need to produce pipeline, we know that they need to help with customer retention, brand awareness, which is pretty much everything that sales and marketing does, right?…
- 66 / 100
Inspiring Success and Impact through Professional Community
Remarkable Marketing Podcast · 2025-01-20
…One is a renewed focus on customer retention , customer marketing , net retention as well as upsell and cross-sell .…
- 65 / 100
Entrepreneurial Success Without Sacrificing Family with Shana Lynn
Couch Time with Amy Wine · 2024-08-07
…I want to welcome Shanna to our podcast and she is a trusted advisor for top tier subscription based companies that are looking to amp up their customer retention.…
- 63 / 100
S2E17: How to Build Meaningful Customer Relationships After Purchase - ft. Ken Rapp, Founder of Bluestream
Mindful B2B Marketing · 2024-12-03
- 60 / 100
What is Transistor's secret weapon?
Build Your SaaS · 2026-04-18
- 60 / 100
Trying out new versions of our best selling product - founder product development process
Matt Kelly · 2026-07-01
- 58 / 100
How To Make Access to Hospitality Luxury Easier and In Tune with Our Times
50 Shades of Hospitality · 2026-06-22
- 57 / 100
What Got You to President's Club Will Not Keep You There | Meredith Elliott Powell - 2013
The Sales Evangelist · 2026-06-22
- 57 / 100
Customer Experience Superheroes - S16 E1 - Jacob Moelter - Managing so much more than service tickets
Customer Experience Superheroes · 2025-12-02
- 56 / 100
Episode 52 | Strategies for retaining customers on your software
PayFAQ: The Embedded Payments Podcast · 2025-06-03
- 53 / 100
67. The Right Number of Marketing Strategies (It's Not What You Think)
The B2B Marketing Gap Podcast · 2026-07-09
- 49 / 100
What's Actually Working in Marketing Right Now
Behind the Curtain · 2026-06-10
- 47 / 100
How Technology, Behavioral Science & AI Are Transforming Customer Loyalty | Ish Agrawal
Boardsi Leadership Talks · 2026-06-29
- 47 / 100
Creating Subscription Boxes For Your Crochet Business
Crochet Business School Podcast · 2026-05-05
- 42 / 100
The Bank Account That Saves Your Marriage, Career, and Customers
The Toilet Paper Salesman® Podcast · 2025-12-02
- 30 / 100
Ryan Milligan on Shifting from Growth to Customer Retention
Rev-n-u Unplugged · 2026-06-02
Steve Bilt on The Secrets Behind Building a Thriving Business in the Billion-Dollar Dental Industry
The Dental Economist Show · 2025-08-28
From Head Count to Heart Count: Loyalty by Design with Joey Coleman
Humanity At Scale: Redefining Leadership · 2025-05-29
Actionable tips - The Secret Weapon for E-commerce Success with Jason Friedman
The eCom Ops Podcast · 2024-12-03
How a Bootstrapped Wine Club Kept 95 Percent of Customers
Bootstrapped Business with Fexingo · 2026-07-23
Customer Success Playbook S3 E49 - Joe Di Grande - Tech Touch
The Customer Success Playbook · 2025-04-28
Customer Success Playbook S3 E44 - Cairo Marsh - Building Cross-Cultural Customer Connections That Stick
The Customer Success Playbook · 2025-04-16
From B2C to B2B: Simplicity is Key in Digital CS with Ed Powers | Episode 087
The Digital CX Podcast · 2025-01-14
Customer Success Playbook S3 E23 - Martin Vogel - Balancing Expansion and Customer Needs
The Customer Success Playbook · 2025-02-26
How CMOs Use Predictive Churn Models to Retain Customers
The CMO Podcast with Fexingo · 2026-07-22
How a Single Unsubscribe Page Landed 10k Startup Signups
Marketing for Startups with Fexingo · 2026-07-20
How CMOs Use Silent Subscriber Data to Predict Churn
The CMO Podcast with Fexingo · 2026-07-11
How CMOs Are Using AI to Forecast Churn Before It Happens
The CMO Podcast with Fexingo · 2026-07-08