The B2B Podcast Index
Index
All categories
MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
MethodologySubmit
Best of:MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
An independent project byFame
SearchBest episodesGuestsInsightsMethodologySubmit a podcast
Index/Marketing/Retail Media Moguls
Retail Media Moguls artwork

The Journey of Implementing a Retail Media Strategy: Insights from Tom Langley of John Lewis Partnership

Retail Media Moguls · 2023-09-28 · 42 min

0:00--:--

Topics in this episode

Retail mediaretailcpgJohn Lewiscampaigns

Episode notes

Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson and brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry to discover how companies can use retail media to accelerate growth. Today's guest is Tom Langley , a dynamic business leader with over eighteen years of leadership experience across retail media, digital marketing, and E-Commerce. Tom is the Head of Personalisation and Retail Media at John Lewis Partnership . Join us as we discuss the journey of JLP in embracing retail media, the challenges of articulating the retail media offering, and the products offered. Tom shares his insights on the importance of audiences, collaboration with brands, and the role of data and analytics in retail media.

Related episodes across the Index

Other episodes covering the same guests and topics, from across The B2B Podcast Index.

  • Fun times with Fun Guy: How to create your own category with Phoebe McPherson & George MoultonUncommon Brands · on cpg80 / 100
  • OLLY Agentic Commerce Optimization: MarTech & Digital Compliance Director Jennifer Peters On Building an AI Foundation the Right WayRetailgentic · on retail79 / 100
  • Cannes Lions 2026 Dispatch: Agentic Media Buying, Retail Media Shakeups, and the Future of Creator CommerceRetail Media Breakfast Club · on Retail media77 / 100
  • Inside Instacart's AI-Powered Smart Shopping Cart | NVIDIA AI Podcast Ep. 302NVIDIA AI Podcast · on Retail media75 / 100
  • Winning Protein on Amazon - Live at DSS With Always off Brand - Episode 435Ecommerce Braintrust · on Retail media71 / 100
  • Kroger's E-Commerce Finally Turns a Profit | Fast Five ShortsRetail Fast Five · on Retail media67 / 100

More from Retail Media Moguls

All episodes →
  • Customer-first: The Road Runner Sports Approach to Specialty Retail58 / 100
  • From Spreadsheets to Smart Screens: How Sainsbury's and Argos are Redefining Retail Media73 / 100
  • Community First: Cycle Gear's Guide to Specialty Retail Success65 / 100
  • The Future of Retail Media: Lessons from 202476 / 100
  • From Store to Digital: Kingfisher's Omnichannel Retail Media Journey80 / 100
Explore the best B2B Marketing podcasts →
All Retail Media Moguls episodes →