Retail Media Moguls · 2023-09-14 · 42 min
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Join us as we connect you with thought leaders in the retail media industry to discover how companies can use retail media to accelerate growth. Our guest today is Peter Bond, Strategic Partnership Acceleration Lead at Flywheel Digital. Join us as we discuss different touchpoints in the booming retail media market and the importance of building alliances and strategic partnerships. The retail media touchpoints we cover include: Peter’s backstory and his expertise in media A closer look at the power and value of retail media The adoption of retail media across industries The trend of companies adopting a full-funnel nurturing approach Challenges in the brand spend reaching the retailers How retailers are leveraging the strength of their in-store audience Using data targeting to leverage the offsite audience Advice for brands wanting to enter the retail media space Peter is a leading figure in the retail media space and has held many senior leadership roles during his 30-year career across companies like dunnhumby, Fetch, and CVS Health.
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
Fun times with Fun Guy: How to create your own category with Phoebe McPherson & George MoultonUncommon Brands · on cpg80 / 100
OLLY Agentic Commerce Optimization: MarTech & Digital Compliance Director Jennifer Peters On Building an AI Foundation the Right WayRetailgentic · on retail79 / 100
Cannes Lions 2026 Dispatch: Agentic Media Buying, Retail Media Shakeups, and the Future of Creator CommerceRetail Media Breakfast Club · on Retail media77 / 100
Inside Instacart's AI-Powered Smart Shopping Cart | NVIDIA AI Podcast Ep. 302NVIDIA AI Podcast · on Retail media75 / 100
Winning Protein on Amazon - Live at DSS With Always off Brand - Episode 435Ecommerce Braintrust · on Retail media71 / 100
Kroger's E-Commerce Finally Turns a Profit | Fast Five ShortsRetail Fast Five · on Retail media67 / 100
Customer-first: The Road Runner Sports Approach to Specialty Retail58 / 100
From Spreadsheets to Smart Screens: How Sainsbury's and Argos are Redefining Retail Media73 / 100
Community First: Cycle Gear's Guide to Specialty Retail Success65 / 100
The Future of Retail Media: Lessons from 202476 / 100
From Store to Digital: Kingfisher's Omnichannel Retail Media Journey80 / 100