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Patagonia

A guide to the best B2B podcast coverage of Patagonia - the shows and 19 episodes that go deepest, ranked by substance, not downloads.

Patagonia's business model inverts conventional retail priorities: the company built sustained growth by embedding purpose and activism into core operations rather than treating them as marketing overlays. Episodes trace how Patagonia used Worn Wear to shift product marketing from consumption to longevity, bootstrapped activism directly into brand DNA, and consistently prioritized mission alignment over short-term profit - demonstrating that purpose-driven positioning can anchor competitive differentiation in B2B and B2C markets alike.

Best shows on Patagonia

Best episodes on Patagonia

  1. What Breakthrough Brands Do Differently with Skullcandy CEO Brian Garofalow

    Content Disrupted: Bold Takes on Brand Marketing · 2025-04-24

    83 / 100

    efficient business and plugging in the innovation, intuition, creativity of founder led businesses in consumer goods, then amazing things happen and you end up with the Burtons of the world and the Patagonias of the world and the north faces and vans.

  2. #168 - Why Good Companies Go Bad: Eric Ries

    Outthinkers · 2026-06-02

    80 / 100

    Why the distinction between citizens and tourists in corporate governance changes everything, and what most enduring companies in the world, from Costco to Patagonia to Madragon, uh, have quietly been doing differently all along.

  3. Secrets Behind High-Performing Email Design

    Email Einstein Ingenious eCommerce Email Marketing by Flowium · 2025-08-26

    75 / 100

    Tell us more about the Patagonia email, because some might argue that it's not like a traditional email in terms of like the layout, you know, but somehow it still works.

  4. How Patagonia Used Worn Wear to Redefine Product Marketing

    Product Marketing with Fexingo · 2026-07-01

    74 / 100

    Patagonia's Worn Wear program - where they actively encourage customers to repair their old gear, buy used jackets, and generally consume less.

  5. The Ultimate Guide to Transactional Emails

    Email Einstein Ingenious eCommerce Email Marketing by Flowium · 2025-06-24

    72 / 100

    The next email, Patagonia.

  6. The Ethical Supply Line: Audits, Accountability, and Action. - Roger Mayerson

    Retail Corner · 2025-04-04

    65 / 100

    Like Patagonia, who's one of our customers.

  7. How Patagonia Bootstrapped Activism Into Its Brand DNA

    Bootstrapped Business with Fexingo · 2026-07-01

    64 / 100

    Lucas: When Patagonia founder Yvon Chouinard was asked how he felt about being a billionaire, his answer was basically - I don't want to be one.

  8. How Patagonia Built a Business on Purpose Not Profit

    Startup Stories with Fexingo · 2026-07-03

    62 / 100

    He gave Patagonia away.

  9. Decoding AQ with Ross Thornley Feat. Louise Shipway - Founder & CEO, of CareerMovers

    DECODING AQ · 2025-11-25

    59 / 100

    We've seen big bold moves with companies like Patagonia, for example, and we now see different structures than LLCs, PLCs.

  10. Outdoor Retailer Comes to Minnesota: A Show, Not a Trade Show

    Explore Minnesota More · 2026-05-15

    59 / 100

    peaker D: I, um, Aaron Keller, founder of Capsule, We're a special projects agency here in Minneapolis, and we've worked in the outdoor industry with brands like, um, Patagonia, Arcturics, Osprey, whole bunch of brands.

  11. How Patagonia Put Its Mission Before the Money

    The CEO Diary with Fexingo · 2026-06-24

    58 / 100

    Lucas: When Yvon Chouinard announced in September 2022 that he was giving away Patagonia - effectively transferring the entire company to a trust and a nonprofit - most people's first reaction was, wait, he did what?

  12. Purpose-Driven Marketing with Edward Farley

    Artificial Intelligence Podcast · 2026-06-29

    55 / 100

    So like Patagonia is a great example of alignment, right?

  13. Season 3 - Episode 21- Thom Dennis - New Approaches for Business Leaders in a Time of Cultural Change

    BOSS-it · 2024-03-11

    55 / 100

    I mean, one of the models that I, I love is, Is Patagonia, the, the, uh, you know, the, the.

  14. Sustainability in Marketing: Three Shades of Green

    The Water Cooler · 2026-04-16

    42 / 100

    prices are just like insanely high which you do see uh nowadays but how do you scale and how do you actually be successful and competitive while keeping that sort of initiative and this leads me to patagonia because that's a great segue i think doing more research about patagonia i think we originally thought that they would maybe be it would be like all birds is the best than maybe patagonia and then like amazon but i

  15. Patagonias Bootstrapped Bet on Organic Cotton

    Bootstrapped Business with Fexingo · 2026-07-30

    39 / 100

    Lucas: So Patagonia is one of those companies that almost everyone knows - the outdoor brand with the logo on fleeces and hats.

  16. The One With The Last One? - E262

    CX Passport · 2026-06-16

    28 / 100

    And I also really want to spend some time in Patagonia down in Argentina.

  17. Driving Qualified Pipeline Through Meta

    Pipeline Visionaries · 2025-05-06

  18. Customer Success Playbook S3 E43 - Cairo Marsh - Empathy is the New ROI

    The Customer Success Playbook · 2025-04-14

  19. How CMOs Market Sustainability Without Greenwashing

    The CMO Podcast with Fexingo · 2026-07-26