Retail Media Moguls · 2023-11-09 · 33 min
Welcome to the Retail Media Moguls podcast hosted by Stuart Adamson, brought to you by Platform 195. Today, we are joined by a special guest from India, Akanksha Sinha . She is the Head of Brand Partnerships at StarQuik , a digital platform for your grocery needs. Akanksha walks us through the retail media marketing ecosphere in India and shares StarQuik’s retail media strategies that pivot around technology and data-driven decisions. She also touches on the future of retail media and the opportunities for collaboration between brands and online retailers. Our conversation includes the following touchpoints: How StarQuik uses retail media marketing for effective customer targeting Leveraging a data-centric approach to optimise campaign metrics The challenges and opportunities of working with large and small suppliers The future of retail media marketing in India Akanksha is a digital advertising sales professional with expertise in revenue growth. Her specialisation in Ad Sales is rooted in 8+ years of experience across various sectors.
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
Cannes Lions 2026 Dispatch: Agentic Media Buying, Retail Media Shakeups, and the Future of Creator CommerceRetail Media Breakfast Club · on Retail media77 / 100
How Partnerships are Reshaping Product Discovery with Seth Hagerty, Senior Director of Performance Marketing at Best BuyThe Partnership Economy · on Retail media76 / 100
Inside Instacart's AI-Powered Smart Shopping Cart | NVIDIA AI Podcast Ep. 302NVIDIA AI Podcast · on Retail media75 / 100
Winning Protein on Amazon - Live at DSS With Always off Brand - Episode 435Ecommerce Braintrust · on Retail media71 / 100
Kroger's E-Commerce Finally Turns a Profit | Fast Five ShortsRetail Fast Five · on Retail media67 / 100
Unilever's Branden Goodman on the New Rules of Consumer DiscoveryBRAVE COMMERCE · on Retail media67 / 100
Customer-first: The Road Runner Sports Approach to Specialty Retail58 / 100
From Spreadsheets to Smart Screens: How Sainsbury's and Argos are Redefining Retail Media73 / 100
Community First: Cycle Gear's Guide to Specialty Retail Success65 / 100
The Future of Retail Media: Lessons from 202476 / 100
From Store to Digital: Kingfisher's Omnichannel Retail Media Journey80 / 100