Couch Confidentials by Martech Therapy · 2025-11-06 · 54 min
If you’ve ever tried to explain adtech to a Martech person, you’ll enjoy this one. I sat down with Bob Regular, CEO of Infolinks Media, who’s been building in this space since before ad servers even existed. We talked about what it was like when every impression had to be served manually, how hype cycles repeat themselves, and why the real progress in AI will take far longer than people think. Bob’s take on the “war on signal,” the unintended damage of privacy regulation, and the slow convergence of adtech and martech was both refreshingly human and brutally clear. For someone who calls himself “Regular,” he’s anything but.