The Most Efficient Way to Create Demand in 2023 with Bolaji Oyejide

Episode notes

"B2B Marketing is in a State of Emergency. The way we do demand today is simple not sustainable." - Bolaji Oyejide On this episode of Account Based Beverages , Bolaji gives practical advice & examples around how marketers can create demand in the most efficient way in 2023. He recommends 𝚌𝚛𝚎𝚊𝚝𝚒𝚗𝚐 𝚊 𝚖𝚊𝚗𝚒𝚏𝚎𝚜𝚝𝚘 - a unique POV that makes buyers say, "THIS is what I stand for. This company does no need to be first to features or the biggest because they represent me." Listen to the full episode below to hear Bolaji's other tips, as well as real life examples & as always, follow the podcast so you never miss an episode!

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