The Growth and Scaling Podcast with Todd Westra · 2026-06-12 · 41 min
Most business leaders are overlooking the true competitive edge in the AI era - your human superpowers. In this episode, marketing strategist and author Stijn Hendrikse reveals how to leverage your unique skills to stay ahead, even as AI reshapes the landscape. Forget AI-fueled doom and gloom - Stijn shares how embracing your humanness will not only protect your relevance but amplify your growth. Discover why the smartest companies are doubling down on creativity, trust, and deep customer understanding to outthink algorithms. With insights from his new book, Stein dismantles the myths around AI replacing humans and shows why your intuition, storytelling, and relationship-building are still king. You'll learn concrete frameworks like the Syntropy Matrix, which helps prioritize high-impact human work over noise, and explore four new marketing roles - Sculptor, Scribe, Engineer, and Navigator - tailored for the AI age. We break down how these roles demand distinctly human skills like creative tension, contextualization, and strategic judgment that AI won't master anytime soon.
The $2M to $20M BPO Scaling Blueprint with Patrick Doyle Brown53 / 100
Amrit Dhaliwal: The Home Care Growth Blueprint to Scale From 0 to 50+ Units!
Alex Levin of Regal AI Reveals How to Master AI Customer Experience
How to Get Clients and Scale a CPA Firm in a Brand New Market with Emily Ackerman
How CEO Amy E. Riordan Build a Fashion Brand Without Losing Creativity!