
Hosted by Todd Westra
Todd Westra interviews Executives and Business Owners who share the key decisions they made to make amazing breakthroughs in their quest to Scale their business.
257 episodes · publishes weekly · latest 2026-06-30 · ~33 min/episode
Rank
#4410
Substance
53.0
/ 100
Breakdown
Scored 2026-07
Updated monthly
Across the index
#4410 of 6183
Substance
Top 71%
outscores 29% of the index
The Growth and Scaling Podcast with Todd Westra ranks #4410 on The B2B Podcast Index with a substance score of 53.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and insight density. Patrick is a genuine practitioner running three operating centers across Philippines, Mexico, and the US, which gives him credible hands-on authority. However, his scale, client roster, years in operation, and actual growth trajectory (the headline '$2M to $20M' blueprint) are never substantiated in the transcript, limiting the credibility signal.
Averaged across 1 recently scored episode, with cited evidence.
There are a handful of usable tactical ideas - the tier-1/2 offshore vs. tier-3/4 onshore framework, seasonal labor-flex via BPO, and the healthcare eligibility workflow - but the episode is heavily diluted by mutual affirmation, the host's personal anecdotes, and generic platitudes about systems. The insight-to-filler ratio is low for a 34-minute runtime.
“90% of incidences that customers deal with or problems they deal with are tier one and tier two”
“12 to 15 is a magic number where you need to start developing systems or you're going to stay at 3 million a year or 2 million a year”
The episode recycles well-known BPO talking points - Philippines cultural fit, offshore-for-volume, SEO for inbound credibility - without introducing any contrarian or first-principles thinking. Even the 'use fear' SOP-selling tactic is mentioned briefly and not developed into anything novel.
“If it is a transactional problem that you can solve, it has to go offshore”
“it is just so imperative that you pretend you're a prospect looking at yourself”
Patrick is a genuine practitioner running three operating centers across Philippines, Mexico, and the US, which gives him credible hands-on authority. However, his scale, client roster, years in operation, and actual growth trajectory (the headline '$2M to $20M' blueprint) are never substantiated in the transcript, limiting the credibility signal.
“we built and invested hundreds of thousands of dollars into our SEO and you know, Internet marketing engineering, so that when you research outsourcing to the Philippines or Mexico, unity is usually the top three”
“we have trainers and we have literally people that are trained to take what's inside of your mind and put it into a sop”
A thin scattering of numbers exists ($17/hr vs. $50/hr, 30% patient throughput increase, $10 - 11/hr labour cost, 'hundreds of thousands' in SEO spend) but there are zero named clients, no verifiable timelines, no revenue figures that explain the promised $2M-to-$20M arc, and no case studies with outcomes.
“it's $17 an hour in the Philippines versus $50 an hour”
“We'll be more than happy to do that for 10 to $11 an hour”
The host repeatedly derails the conversation with his own lengthy personal stories (owning a BPO for 12 - 13 years, speaking to Filipino youth groups, a detailed call-center anecdote) and validates every claim before the guest finishes speaking, leaving no room for pushback or deeper follow-up on the headline scaling claim.
“I also owned a BPO over there for probably 12, 13 years”
“I watched this call go on, and I got on to listen, and I was observing the call, and this woman was just going to town on my rep”
First period on the Index - history builds from here.
1 scored on substance · 60 tracked in total.
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