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#4410The Growth and Scaling Podcast with Todd Westra53.0 / 100Get badge
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The Growth and Scaling Podcast with Todd Westra

Hosted by Todd Westra

Todd Westra interviews Executives and Business Owners who share the key decisions they made to make amazing breakthroughs in their quest to Scale their business.

257 episodes · publishes weekly · latest 2026-06-30 · ~33 min/episode

Rank

#4410

Substance

53.0

/ 100

Breakdown

Scored 2026-07
Updated monthly

Marketing rank

#651 of 991

Best B2B Marketing Podcasts →

Across the index

#4410 of 6183

Substance

Top 71%

outscores 29% of the index

Why it scores where it does

The Growth and Scaling Podcast with Todd Westra ranks #4410 on The B2B Podcast Index with a substance score of 53.0 out of 100, scored across 1 recent episode. It scores highest on guest caliber and insight density. Patrick is a genuine practitioner running three operating centers across Philippines, Mexico, and the US, which gives him credible hands-on authority. However, his scale, client roster, years in operation, and actual growth trajectory (the headline '$2M to $20M' blueprint) are never substantiated in the transcript, limiting the credibility signal.

The five-dimension breakdown

Averaged across 1 recently scored episode, with cited evidence.

Insight Density

12.0 / 20

There are a handful of usable tactical ideas - the tier-1/2 offshore vs. tier-3/4 onshore framework, seasonal labor-flex via BPO, and the healthcare eligibility workflow - but the episode is heavily diluted by mutual affirmation, the host's personal anecdotes, and generic platitudes about systems. The insight-to-filler ratio is low for a 34-minute runtime.

“90% of incidences that customers deal with or problems they deal with are tier one and tier two”

“12 to 15 is a magic number where you need to start developing systems or you're going to stay at 3 million a year or 2 million a year”

Originality

9.0 / 20

The episode recycles well-known BPO talking points - Philippines cultural fit, offshore-for-volume, SEO for inbound credibility - without introducing any contrarian or first-principles thinking. Even the 'use fear' SOP-selling tactic is mentioned briefly and not developed into anything novel.

“If it is a transactional problem that you can solve, it has to go offshore”

“it is just so imperative that you pretend you're a prospect looking at yourself”

Guest Caliber

13.0 / 20

Patrick is a genuine practitioner running three operating centers across Philippines, Mexico, and the US, which gives him credible hands-on authority. However, his scale, client roster, years in operation, and actual growth trajectory (the headline '$2M to $20M' blueprint) are never substantiated in the transcript, limiting the credibility signal.

“we built and invested hundreds of thousands of dollars into our SEO and you know, Internet marketing engineering, so that when you research outsourcing to the Philippines or Mexico, unity is usually the top three”

“we have trainers and we have literally people that are trained to take what's inside of your mind and put it into a sop”

Specificity & Evidence

10.0 / 20

A thin scattering of numbers exists ($17/hr vs. $50/hr, 30% patient throughput increase, $10 - 11/hr labour cost, 'hundreds of thousands' in SEO spend) but there are zero named clients, no verifiable timelines, no revenue figures that explain the promised $2M-to-$20M arc, and no case studies with outcomes.

“it's $17 an hour in the Philippines versus $50 an hour”

“We'll be more than happy to do that for 10 to $11 an hour”

Conversational Craft

9.0 / 20

The host repeatedly derails the conversation with his own lengthy personal stories (owning a BPO for 12 - 13 years, speaking to Filipino youth groups, a detailed call-center anecdote) and validates every claim before the guest finishes speaking, leaving no room for pushback or deeper follow-up on the headline scaling claim.

“I also owned a BPO over there for probably 12, 13 years”

“I watched this call go on, and I got on to listen, and I was observing the call, and this woman was just going to town on my rep”

Standout episodes

  • The $2M to $20M BPO Scaling Blueprint with Patrick Doyle Brown

    2026-06-30

    53

Rank over time

First period on the Index - history builds from here.

Episodes

1 scored on substance · 60 tracked in total.

  • The $2M to $20M BPO Scaling Blueprint with Patrick Doyle Brown

    2026-06-30 · 34 min

    53 / 100

Frequently asked

What is The Growth and Scaling Podcast with Todd Westra's substance score?
The Growth and Scaling Podcast with Todd Westra scores 53.0 out of 100 for substance and ranks #4410 on The B2B Podcast Index. That puts it ahead of 29% of the B2B podcasts we rank and #651 of 991 in Marketing. The score reflects insight density, originality, guest caliber, specificity and conversational craft across recent episodes - not downloads.
Is The Growth and Scaling Podcast with Todd Westra worth listening to?
The Growth and Scaling Podcast with Todd Westra is ranked on The B2B Podcast Index with a substance score of 53.0/100. See the five-dimension breakdown above to judge whether it fits what you're after.
Who hosts The Growth and Scaling Podcast with Todd Westra?
The Growth and Scaling Podcast with Todd Westra is hosted by Todd Westra.
How often does The Growth and Scaling Podcast with Todd Westra publish?
The Growth and Scaling Podcast with Todd Westra publishes weekly, has 257 episodes, released its most recent episode on 2026-06-30.
Which The Growth and Scaling Podcast with Todd Westra episode should I start with?
Our highest-scoring recent episode is "The $2M to $20M BPO Scaling Blueprint with Patrick Doyle Brown" (53/100) - a good place to start.

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Guests who've appeared

Patrick Doyle Brown

Topics this show covers

The themes that come up most across this show's episodes.

Labor arbitrageBusiness Process Outsourcing (BPO)Standard Operating Procedures (SOPs)Philippines outsourcing centersMexico outsourcing centersSEO and inbound marketing for B2BTier-one and tier-two support triageHealthcare insurance verification workflowsCustomer service resilienceKnowledge process outsourcing

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