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The Get: Finding And Keeping The Best Marketing Leaders in B2B SaaS

Combining Strategic Intent With Hyper-Experimentation: The CMO's Guide

The Get: Finding And Keeping The Best Marketing Leaders in B2B SaaS · 2025-08-01 · 37 min

Episode notes

This episode kicks off the 7th season of The Get podcast. Host Erica Seidel introduces this season's theme, which is about how SaaS marketing orgs are changing, in both seismic and subtle ways. We share a deep dive with guest Claudia Lee. Claudia is a CMO with a unique background in both partner marketing and product marketing. She spoke at a rare moment of reflection while transitioning from a CMO role at CertifID to a new CMO role at Celigo.

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