The Copywriter Club Podcast · 2025-10-14 · 47 min
Planning for the unexpected is one of those skills that successful people have. But you can't plan for everything. This episode of The Copywriter Club Podcast features my guest, Dani Paige, who has become an expert in figuring out how to move forward when you have to deal with the unexpected. Click the play button below, or scroll down for a full transcript. Stuff to check out: Dani's website The Copywriter Club Facebook Group The Copywriter Underground Full Transcript: Rob Marsh: Sometimes you can plan for change. Other times you can’t - and you have to adjust anyway. This is The Copywriter Club Podcast. One of the strategies we teach in The Copywriter Accelerator and our other programs where we talk about getting things done is planning ahead for when things don’t go as planned. It’s pretty easy to set goals and expect the future to behave as expected. But the reality almost always turns out differently. So you might come up with a plan to spend next Friday creating a new product or service, strategizing who its for, the various things to include to make it valuable, and so on.
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