26. From Queens to Paris: Storytelling, Branding, and Cultural Humility in a World of AI Translation with Lory Martinez
Leaders in Motion - How Global Executives Reinvent Leadership in the Age of AI and Market Disruption · 2026-05-22 · 40 min
Episode notes
“One Spanish listen…is equal to at least 10 listens because people listen with their friends.” Lory Martinez, Colombian-American brand strategist and founder of Maraviya in Paris, has spent the last two decades building multilingual story ecosystems—then translating that operating system into brand strategy for cross-border founders. Lory's journey runs from early radio journalism and engineering in upstate New York (at the moment audio first moved online) to a global communications pivot in France, to founding Studio Ochenta—an award-winning multilingual podcast company that scaled to 25+ languages and 100+ shows—before building Maravilla to help immigrant and first-generation founders tell the truth of their identity without losing themselves in the messaging.