Getting to Aha! with Darshan Mehta · 2025-09-05 · 38 min
In this episode of Getting to Aha! , host Darshan Mehta speaks with Teresa Low, a seasoned CMO with over two decades of experience at Hershey and Beam Suntory. Teresa reveals her “Three C’s Framework” for marketing success: Curiosity, Courage, and Conviction, while sharing practical strategies for revitalizing tired brands into market leaders. She discusses the importance of consumer insights, the role of empathy in brand relationships, and how to balance AI tools with human creativity to drive breakthrough marketing growth. Teresa Low is a seasoned CMO, growth strategist, and executive coach with over 25 years of experience leading Fortune 500, PE-backed, and founder-led companies. Currently Founder, Executive Coach, Brand and Marketing Consultant at Teresa Low Consulting. She has revitalized iconic brands like York, Courvoisier, and ACME through her blend of data-driven insights and creative storytelling. Passionate about transformation, Teresa helps brands scale without losing their essence and coaches high-achieving women to lead with clarity, confidence, and authenticity, consistently unlocking breakthrough growth and lasting impact.
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
Is AI Marketing Helping or Hurting Growth? With Sheila Rondeau Ep. 146Talk to Th3 Doc with Steve Meek · on Marketing automation83 / 100
How to Build a Brand People Love | Sarah Holt on Marketing, Leadership & AIThe Places We'll Go Marketing Show · on AI in marketing82 / 100
Guest data and direct bookings with the top 3 CRM solutions on Mews MarketplaceMatt Talks Hospitality: Real conversations for innovative hoteliers · on Marketing automation79 / 100
Why Your Marketing Automation Ignores ABM Intent DataThe Marketing Operator Podcast with Fexingo · on Marketing automation66 / 100
#191 - Battling AI Fear: Storytelling, Technology, and Disruptive Change with Paul Roehrig, Chief Strategy and Marketing Officer at AscendionFinite By Clarity · on Marketing automation60 / 100
The Evolution of AI in Marketing: A Discussion with Rafa Flores at Treasure AIMarketing B2B Technology · on Marketing automation60 / 100
[Greatest Hits] Why Hospitality Needs Human Connection: Insights from Anne-Sophie Baret69 / 100
[Greatest Hits] TikTok to Town Hall: Jeff Harmon on Reinventing University Marketing67 / 100
Bridging the Say-Do Gap in Customer Research with Laurie Michaels
[Greatest Hits] Why Well-Being and Performance Must Coexist: A Conversation with Mohan Sivaloganathan
Why Great Products Start with Understanding Customers, with Gloria Osardu