Why Your LinkedIn Outreach Fails (And How to Fix It) with Walid Amarir

Speaker A: Welcome back to Founder Chats. I'm Andrea, content marketer at BareMetrics. And today's episode tackles a question every early stage founder wrestles with. How do you validate a SaaS idea before you build it? Luke talks with Waleed Amadir, founder of Waleed AI who did something really smart. He ran a LinkedIn marketing agency, first experienced the exact pain points his customers face and then built the solution. In this conversation you'll hear tactical frameworks you can use today, the three to seven day follow up window, why your LinkedIn profile should work like a link landing page, and how to maintain authenticity when automating outreach. Whether you're considering the agency to SaaS path or just want to level up your LinkedIn game, Waleed's breaking down what actually works. Here's his conversation with Luke now.

Speaker B: All right, uh, Wally, thank you for joining me for Fanish chat today. We've had a couple of chats on LinkedIn. We've uh, been back and forth in there a few times, commented on posts etc and great to see someone else who's active in that space and I guess appropriately so. Your current company Waleed AI is obviously moving into that space in the B2B marketing. Waleed, I'd love to, for uh, our listeners and for people in our community to understand. Can you just give us a bit of background on where you've come from and how you came to found your current venture?

Speaker C: All right, nice to meet you. Look, I'm really happy to be here. I have been following Biomatics for like a couple of years now and uh, yeah, now we are users so I'm pretty happy with that. So Yeah, I am 23 years old. I started from when I was like 14 years old. I was uh, an esports pro player in a game called Clash Royale. So I started working on that since 14 when I was 18 I was making my parents salaries in the esports so it was a bit crazy, you know. And uh, yeah and then I have been saving money for all that and then I took it. I went to, from Spain to the uk. I started studying the physics and math degree and yeah, once I finished the physics degree I was thinking I was working while doing this because if not it was like a uh, bit boring.

Speaker A: Right.

Speaker C: So yeah, so I was doing like some safe stuff because uh, when I was in the UK there there were like a lot of demand from Spanish companies that wanted to open the UK market and they needed someone that wants to sell and has like the Spanish and English language. So Yeah, I started doing that and once I have been doing for a while then I realized that I was happier doing the job rather than studying, you know. Yeah. And uh, I finished my physics degree and decided that I won't be physicist. So that was crazy for my parents. There was like a what the hell you're doing? You know. But, but yeah and then I started

Speaker B: uh, had that conversation go over dinner. Yeah, I imagine.

Speaker C: Yeah, yeah, yeah that's like uh, yeah for them was like nonsense like what are you doing? And uh, and they also like prefer like to have a safe job. You know. My father was like you will get a job like teacher or professor or something and they will pay you every month you're out.

Speaker B: Yeah, just one of those generational things, right, that one. Security, predictability.

Speaker C: Yeah, exactly. So when you, when you finish with 21 years and the degree you're out, you don't have money and you don't have knowledge. So in that cases the one of the best choices you can do is to start a uh, service business because um, you'll have time, you can learn, you don't need running. So that's how I started a marketing agency. So LinkedIn.

Speaker B: LinkedIn's gone some, through some variations over the years in how successful it is for the outbound or engagement in general. What sort of made you want to focus on LinkedIn as a channel for

Speaker C: your product in the marketing agency we were like a ah, lead generation agency specialized in LinkedIn, you know because that was like, because if back then in 2021, 2022 if you wanted to start like a new, a new agency, it was much easier to start on LinkedIn because LinkedIn was like popping. And if you want to do the same like uh, search engine optimization or Google Ads or any other thing, you are like uh, there is like a lot of competition, lots of competitors, pretty hard to get there. So as I was doing LinkedIn before for the companies they hired me to prospect and all that, it was more easier when I started doing that I had to use like other software, third party softwares in that back then was like, was using Apollo C Navigator, some automation tools like uh, waxy in 2022 for example RB2B or Hadith or Clay, they didn't exist. So this is like mod 2024 stuff you know. And yeah I started doing this, started scan scaling my agency until there was a point where I couldn't do it more because of the um, I lacked like software problems because most of the softwares in back then were prepared for Using one by one, like uh, you will use it for yourself. But it's not like for a team to scale, to add a lot of channels. So it was impossible to spin the LinkedIn outreach with uh, that software. Even with the software we have today, it's hard. That's why we build the Waleed AI.

Speaker B: Yeah. Okay, nice. So lacking a bit of a custom solution. You saw the problem there and you tried to fill it or are uh, filling it at the moment with Waleed. Tell us a little bit more about LinkedIn and the framework that you've got going for Waleed. One of your uh, posts, I think you mentioned the whole fail, learn, repeat, uh mantra. I'm a big fan of that. We're a big fan of experimentation and essentially saying, what are we going to fail this month in order to eliminate certain outcomes as opposed to identify the one that we will be successful. What's your take on that? And um, what's something that maybe did you have a big LinkedIn failure that you had to learn from real quick and move on to the next thing?

Speaker C: Yeah. So my recommendation will be for any B2B company starting now on LinkedIn September 2025, what's working best is to post LinkedIn content. You and your founders, right, to try to do it public because it will be easier. Because if you think about it, no one or just 1% of people or less want to share their metrics, you know, so if you share your metrics, you will get a lot of ables because you are the only one in your space problem. So biometrics is 100% amazing for this. So this will be one of my strategies. Try to build in public, be as transparent as you go and you will get a lot of surprises because for example, in our case, a lot of guys just reach out to help. They are not interested in anything else because they feel your ban on what you are saying. The second thing I will do is for the content you are creating, push it with LinkedIn ads because it's really cheap. You can like add 50k, 60k monthly impressions for like 200 bucks. 300. Yeah, it's really cheap, at least here in Spain. So I will also do that. And um, third thing, I would do outreach because right now it's still easier to set up your LinkedIn outreach rather than fight with the cold emailing.

Speaker B: Yeah, okay, that makes sense. I guess with that you identified Sales Navigator. Uh, it's probably like a, a competitor for you, but it's a little bit more stale.

Speaker C: Right.

Speaker B: And a bit Pay to play. What's your approach to sales navigator on LinkedIn versus Waleed?

Speaker C: Yeah, so we have also users that use Sales Navigator to import the leads in our software. But most of the users use it just for, for creating databases because uh, Sales Navigator only gives you 50. Yeah like 50 emails. So our software is more like messaging. So in our software you can get like 800 connections monthly and then you can prospect to all these 800 leads for only one account. Of course it will not be 800 because you will get like 50% acceptance rate or something, it will be 400. But it's still much more than stationary detail. So my main competitors in the space are ah, like heyreach, Renlist, Waxy, this kind of companies.

Speaker B: Okay, that makes sense. Yeah, I think um, just looping back to your transition from working in an agency. Was there a point in time? Did you always have the idea of building a platform for full LinkedIn or was there. You mentioned the frustration of there's nothing really suitable to your needs while you're in that agency. I guess a lot of founders find themselves in that position. They're either in a job, they're in a venture somewhere, they're working particularly in a niche part of the industry and they have this pain. Right. And then they want to solve that. Uh, for us and for our founder, uh, he was working inside the Stripe ecosystem. Stripe is very data heavy, really hard to sort of pull out meaningful insights. And so he built, built biometrics to suit Stripe and then we were able to expand into other connectors, uh, and other payment platforms. For you, what was that sort of transition from custom client work and was it this persistent problem that came up moving into a platform and I guess maybe. What is it about the. Was there one particular pain point that you focused on first or did you know that LinkedIn just needed a robust overall tool that you were going to build for?

Speaker C: Yeah, really good question. So uh, back then the thing is you could make LinkedIn work for you as a channel, but it was impossible to scale it because in our case we were scaling because we were adding more and more clients with all the accounts. For example, in my case we had to have like one Chrome extension for each LinkedIn account. It means if a client has five LinkedIn accounts, ah, I needed five Chrome extension like sessions. So we ended up with tons of Chrome extension session. And uh, because every one of the software was ready for like yeah, hosting, well LinkedIn accounts, it was like most of the software were made for one person to use it, not For a team. So that's when we discovered another tool called gologin where you can like have all the Chrome extensions at the same time. The problem is it was still a mess because uh, you have to manage it in folders and then in each one of the links and then you have to spend much more money because you will also need a browser, you will need proxies working at the same time. It was a heavy mess for uh, agency to run, you know, and the event locally when I wanted to. For example, if you want to answer your leads like the, the clients leads because there were like a lot of clients that want the agency to optimize to like they only want the glasses so they want the meeting. Yeah, they don't want to spend time answering the messages. So for that case you have to do the same. You have to go to one LinkedIn account, open it every day, answer the messages, check, check again, uh, two hours later, check again two hours later. This a couple of times every day for each One of the LinkedIn accounts for all your clients. So it's a mess. So what we solve this is we solve this by allowing a ah, company to import several LinkedIn accounts to have it all unified. So you have one inbox to answer all the leads. And you can also like, you don't have to worry about the proxies, navigators, all this kind of stuff. We handle this and it's much easier for, for the end user. Uh, and also you can do like um, multi account campaigns because with all these software you can only use one account per campaign. So so you have to like create a lot of campaigns that are basically the same and add one, one person to each one of them because there were like no concept of doing like multi account rotation.

Speaker B: Okay, interesting. And I think you've mentioned before this leads into it, you sort of touched on this question already but you posted on LinkedIn before that most sales are lost by not doing necessary follow ups. So obviously wildly AI helps you with that. What do you think? How do you think you integrate with a traditional CRM where say for me LinkedIn as a channel is probably one part of my engagement. Uh, do you nest well with CRMs where I can send out emails, maybe phone calls, LinkedIn connection, LinkedIn posts, et cetera. How do you, how does Waleed work with traditional CRMs?

Speaker C: Yeah, we have like an integration with Google Sheets. So anything that plugs in with Google Sheets can, we can send the data.

Speaker B: Very cool.

Speaker C: Yeah, yeah, so, so we use it like a universal Zapier Right, you just go to. Yeah, yeah. So, so if they answer, if they reply or if you mark it as interested in anything of this, we will send automatically the data to Google Sheets and you can have like a uh, webhook or Zapier to send it to your sili. So we have like the Yuri box and most of the people like pre qualifying the list there and once they have a uh, qualified lead or the meeting then they send it to the Cilium.

Speaker B: Yeah. Okay, makes sense. Yeah, I think that's part of it too. Right. Is if you have a platform that's easy to integrate with existing systems that makes it uh, you know, pretty much a given that it's going to work alongside them. And if it's working along CSV driven or sheet driven systems, that's great. Pivoting a little bit into that early play you mentioned before how maybe LinkedIn advertising or LinkedIn promoter posts are cheaper uh, in Spain you're building in. Is it Tarragona I believe.

Speaker C: Yeah, yeah, yeah.

Speaker B: So not Silicon Valley, not New York. You've mentioned Spanish speaking support as a differentiator. We've had requests for Spanish speaking report support sometimes as well. Has that shaped your go to market strategy and was it deliberate? Want to start with that geography or was it just a matter of you know, your local comfort, uh, of being in that space?

Speaker C: Yeah, so yeah, we were just here so we thought this, this, this is the way, you know and also because the, the competitors I have in the market, most of them grow uh to like 10 million for example 1x is 10 million ARR. Lemlist ah is 32 million ARR. Ah and they did it whether like uh, bootstrapping or seed or seed strapping. So yeah that give us some um, some hope to do it. But the being here it over complicates stuff of course because you don't have access to that VC ecosystem or business angels and all that that you can have in other countries. But the good thing is you have access to cheap talent because if I wanted to get the same talent in the USA I would be paying like four times what we are paying right now or more so because everything there is is more expensive. So I also think is it's a good way of doing because you can still you will sell your products abroad and you will try to get your clients in the USA or other markets but your expenses are here in Spain so it is more or less compensated, you know.

Speaker B: Yeah. And I guess it's an advantage for you right if you could support that push and you're better suited to do it than others, then that's an opportunity you have that others may not very.

Speaker C: Yeah, exactly.

Speaker B: Great. Well, let's jump into some metrics because that's the, that's what bare metrics is all about. And um, you know I've seen you posting in public on LinkedIn and everything else around that space. I do the same sort of thing. Right. I post, I've been trying to post uh, every day, a couple of times a day on relevant, interesting things. Uh, we don't necessarily build in public to the sense of a startup founder. Uh, but we certainly talk about what we're doing and what we're seeing in the market across the board. Your. You've got a metric out there called average follow up attempts, uh, which I believe is kind of. It's like a marketing metric I guess or you know, an outbound metric. Is that something you have found to be a successful uh, predictor of close. So from first point of contact through to closing a deal or getting a demo, what's that sort of how does that metric come to be and how should I effectively be m monitoring it?

Speaker C: So you mean the metric of conversion rate or something?

Speaker B: I think you, your platform tracks average follow up attempts right. As you go through and how many times have you attempted to follow up on the individual before moving them on? So I guess maybe to reshape the question, we have a course standard in our playbook. We say six follow ups before moving to an automated drip. What's your approach to that average follow up sort of cadence and what should I be looking to target?

Speaker C: Normally we do like two to three follow ups. You know I think we are, it's like we are. We may be losing like uh, some, some of the business because we should do more follow us. But the thing is as you are growing and you have a lot of new leads opportunities, we still don't have the time to follow up the other one. So we are doing it with uh, from two to three followers and uh, liquid. We are trying to qualify better the leads so that if we were trying to convert them without going to a demo because if not we have lots of demos for small qualified or small budget accounts. So we prefer to. We basically have recorded M. We have recorded a loom that for me is the, the killer video because we. I basically jump in the low and explain how I booked a call with the head of GTM of Mido using our own product and basically uh, like you don't know if it is like 40% of the people who see that video end up signing up. You know, so in the inbox for that person, if I see it's not qualified in meeting. Yeah. I try to send him the video to see if he can watch it and if he watch it then, then he will be impressed because it gives you the wow effect and he will want to jump in on sign up.

Speaker B: Very cool. So quick loom into messages has been proven to be a highly successful conversion rate tactic.

Speaker C: Yeah, yeah, but you need like a good video. Actually I am looking to scale this. I want to, to like do some campaigns focusing on salesforce executive, HubSpot executive, this kind of big companies. And it's not because they are not, they are not my icp, but it's only to get them meeting to show it on our website so people have like, wow, I can do this.

Speaker B: Yeah, got it. That's awesome. Yeah, that's a great push. Um, I've often, I've often engaged with sort of quirky, engaging videos as opposed to messages particularly where they're personalized, where they speak to me or the company particularly. And they're just short, unobtrusive and easy to understand. So I think that's a great play. What other metrics do you follow? I see two part question. What's your first metric you look at when you look at your dashboards of a morning or uh, when you sort of jump into the business? And then secondly, I guess what LinkedIn metrics should our uh, users be looking for as a measure of success to track?

Speaker C: Okay, so every day we check barometrics, like this is 100%. I may check stripe one time every two days, but we check biometric three to four times per day. And uh, normally when I go to Biometric, the first thing I want to see if there are new customers today and um, if there are charms. So that's the first thing I check every day. Because if there are charms, I have to be fast and send them a message and ask what's the reason to improve our platform? Because if not, I will lose that opportunity to learn. So I try to monitor besides the chat rate every day and um, see who is charting to send them a message. I think that's because right now we have a low churn rate. And uh, one of the reasons is I am the one handling the customer success. So I do my efforts to make it uh, work good. I am sure that if a employee does it in the future, it won't be that good because he will not be answering at this like uh, early the morning or later the night? No, but uh, but yeah, right now I'm trying to do it myself and uh, that's also like users appreciate it. So yeah, I will say metrics, churn rate, uh, who is charming if there are new customers? And then I check the mrr, that's like the, the main, main metrics. I, I see.

Speaker B: Very cool. Great to hear. Love that little sound bite. Check biometrics first thing in the morning, several times during the day. It's always good. That's great to hear. Yeah, I think uh, LinkedIn has a lot of different ways to gauge sort of what your intent is. Whether it is general engagement, if you want to build your followers, if you want to get them onto then engaging your content to convert to deals versus obviously using it as an outbound channel, an automated channel. So um, that's really interesting. Maybe to wrap things up, can you give it for our listeners and for our wider sort of startup ecosystem? You've talked about having your LinkedIn profile as a conversion tool. You obviously push a lot of thought leadership around how to build an effective LinkedIn profile to have good conversations, to talk to the right people. What would be your sort of top 10 tips? Doesn't have to be 10, just that sort of concept of top tips for building an effective LinkedIn campaign and uh, approach.

Speaker C: Okay, that's a good question. So the first thing is, the first thing you have to optimize your profile. Like try to have everything up to date, like the banners. Try take out all the irrelevant information from your profile, add also the custom button, the links and set up what are you expecting from your profiles? Like you want the lead to know you and then you want him to go to. Go to where? Is it like a landing? Is it a webpage? It's uh, a demo. So you have to have all that defined. Once you have this, you need to define who is your icp because depending on who is your icp, you should post some content or other content because you are trying to attract him, right? Also if you are starting from zero, then I will in parallel of publishing content, I will start connecting with all these people. You can automate it and you will be increasing your audience from 400, 500 people every month and they will build your ICP so it is easier for them to then uh, talk with you. Another tip is at the beginning you have to comment a lot because you need to get impressions and you can, A uh, good comment can get you a lot of good impressions. In Spain, in someone's post. So I will comment a lot and I won't try to comment like a uh, lot of value in that post. So just if you comment 10 times a day, but it is like valuable, uh, then you will get a lot of impressions and people will know you. Then they will go, they will go to your profile. So that's one of the steps. Then when you will start building the posts you need to take into account that it has to be like a ah, hook and then body and um, then cta. So that's like the most effective thing. And at the beginning you can also start doing a lot of lead magnets that basically you give a uh, lot of value then you ask for a comment so that you send, you send a live magic. It will, it can get you a lot of impressions at the beginning.

Speaker B: Yeah, I've noticed actually I said this to my content marketer last week, Andrea. I said hey, that last comment I made actually got more impressions than my daily post. And I was on the back of a very engaging sort of thread, right. And people had a lot to say about it. So that made sense. And I think for me that's probably something I need to shift in my strategy. Like I mentioned, I've been focused really on producing content, general sort of observations about the market, observations about running a SaaS company. Uh, and I get occasionally I'll see some spike, right And I'll try and replicate that and do something different, something similar the next time but it doesn't always, it doesn't always scale the same way each time. But you're right in that I found really engaging threads, really good back and forth comments and replies that are actually talking about something with substance. I've uh, had great engagement from it. So I think um, maybe that's something for me to take away and shift my, my approach as well. So that's great to hear.

Speaker C: Also when, when you manage to users to post LinkedIn content on LinkedIn about you that also gives you a lot of distribution and I think you are doing a great job with that because you are getting mentioned for, for all the companies that are using barometrics.

Speaker A: Yeah.

Speaker B: And that's the great thing to see when I see that notification pop up to say bare metrics has been mentioned. Jumping straight in there and commenting off the back of that is great and I love hearing how people are using our dashboards. The best thing I love is a comment saying where'd you get that dashboard from? To someone who's talking about it, right? It's like hey, Bare Metrics, let's go. So yeah, that's really great and really nice to hear.

Speaker C: Like uh, a really shareable dashboard panel, you know.

Speaker B: Yeah, we've got some tweaks we want to make there. Like we want to make it easier as opposed to just screenshots. We'd love to be able to have an export, you know, a watermark as well so people know exactly where it's come from. But uh, I do think we have a pretty recognisable aesthetic now as well. A lot of people recognize our graphs more than just sort of the stripe graph or any of our competitors. So that's always nice as well. But yeah, we're certainly trying to make it easier for people to share in public. Wale, I want to be respectful for your time. You've been great this morning. You have a really good chat. Is there any questions for me? Do we want to uh, wrap the call up with that? We can, we can talk about.

Speaker C: Yeah, yeah, of course. So one of my questions Luke is have you thought about having like a public barometrics for Bare Metrics?

Speaker B: Yeah, we absolutely did. So Bare Metrics, I don't know if you follow the journey complete from, from founders to now. Bare Metrics was one of the early open startups on, on the open dashboard. Uh, we were acquired by a private equity company in 2020 and with a private equity company investment comes a few sensitivities around revenue figures and uh, other public facing figures. So we had to take ourselves down from that board just through some, some requests from the investment board and sort of as to whether it was appropriate for us to continue to share Public metrics when we weren't a founder led startup anymore. And so we, we did take away from that. I do try and share as much as I can around without giving sort of particular figures. We can talk about growth rates and I talk in. I think you might have seen my Indie Hackers article a few months ago. Now I was able to say that my next revenue milestone is sort of like 10 million ARR. Uh, trying to get to that point of saying we're around about this space but we're not there. We're not at this exact number. Yeah, I think it would be a great place for us to be and I'd love to but unfortunately I think uh, it's one of those things we won't be able to necessarily pursue.

Speaker C: Okay. And look, and are you running like outreach in your company or is this like mall ads inbound?

Speaker B: Yeah, so uh, we do run a small Amount of outbound. And what we found is we generally run what we'd call warm outbound, right? And we're not using automation tools. We're not using so your RB to Bs or your retentions or warmlies or clays or anything like that. We're more looking at that quarterly cadence of saying okay, who came through like two quarters ago and reaching out to them and doing uh, a dedicated outbound campaign to bring them back into the loop. And that's been quite successful. We found that actually bare metrics users, while we have a two week ah, trial we generally have a sales cycle of closer to about a hundred days. We're looking about three months, three and a half months. And the reason is that because a lot of people come to us that aren't, you know, buying state at that point in time or they have an immediate pain where they needed a report for a deck or for an investor presentation, but they weren't ready to go and actually commit to the subscription yet. So we work with those people over time to build that sort of trust and that reportability. There's also the idea that really metrics at any point in time really only become useful when you're identifying trends and watching them evolve and adjusting and experimenting and doing all that sort of stuff. So people generally tap back in occasionally to see what's changed and then they'll come back for full time. So long answer, uh, is yes, we are doing sort of warm outbound. We don't have a particular outbound cadence yet that we're aggressively pushing outside of that.

Speaker C: Robbie, look, I think you have to try a trick I did the other day. So basically you know, my software is outbound, you know. Yeah, but what, what we did is now when you sign up in order to create uh, your workspace, when we ask the user, um, add your LinkedIn profile so that we know who is the owner of the workspace, right? So they add the LinkedIn profile and then we push that data to our software automatically as a webhook, right? So the same day the guy sign up, he receives uh, an invitation from me. Uh, and then I send a message. I send him a message asking him like, how did he met us, how he know us? Like if I can help him, what's the use case he wants to do? And once he answers I start recording audios to help him. So we establish like relationship and it's. And for example the reply rate is 83%, you know, because no one is doing this. No one is like you sign up in a Sulaiman the same day you get an um, invitation from the CEO of the company, you know, so I think that if you try to do it you will get a lot of insights. And of course I think you have like a lot of volume for doing yourself. And maybe it can be like a campaign with other employees, but something like this can give you a lot of insights and probably you will get like a higher conversion rate.

Speaker B: Yeah, that's absolutely something we've, we've put into play. And you're right, it didn't scale. So what we actually did was we reduced it down to high value leads. And so for Bare Metrics we have, you know, brand new startup sign up pre revenue, maybe a couple of subscriptions and they just want to see what they should be looking at and that's fine. When we get companies that are already doing 200, 300k mrr, we can see that they've got really tight subscription model. We see that the point of contact is the, you know, the CEO or maybe the head of operations or something like that. I will absolutely reach out via LinkedIn and I think, Wally, one of them, you're right about receiving feedback. One of the most interesting bits of feedback I had reaching out to a couple of different startups that were in sort of the, maybe the middle growth phase, maybe 50 to 100k mrr. Uh, I reached out my LinkedIn straight away and said hey, thanks for coming, wondering, you know, what is it you want to see? You guys signed up and I uh, saw this in your account. You know, what are you doing about this? They said, oh, actually we just wanted to see what your onboarding flow was like because we are trying to replicate one for our SaaS company. And so they were actually just going in to see what sort of toolbox email we sent them. What was their follow up cadence like? Uh, what was the experience of getting connected to Stripe and everything else? So that was kind of good and bad in that it was like, oh, okay, you're not an actual lead. But it gave me some great feedback to say, well, hey, maybe our process isn't that bad if people are using us as a benchmark. And I also had a really great conversation with the individual in the end and it turns out he is pursuing a side project that is ASAS company and he wants to talk more about getting onto Bare Metrics with them. So it was absolutely a valuable conversation to have. And I think it's the timing is, is you're right. People are engaged in your brand at that time they're expecting to see something from you and to see a uh, personalized outbound from the CEO certainly elevates that level of conversation. So I can, I can appreciate that for sure.

Speaker C: Yeah. I also read a post this week. There was a guy saying that he had an experience in biometrics and uh, the customer support was that good that he was going to fix it in his own software because he's like a complete different uh, experience. So I suppose, yeah, there are lots of people benchmarking you when it comes to onboarding, M support and all that.

Speaker B: Yeah, absolutely. And that's great. I love that feedback. I'm really happy with that. And yes, support is one of our benchmarks, one of us, one of our cornerstones of success. We have a sub five minute response time during business hours. That's a hard line KPI for us. Uh, and we continue to push that as much as we can. And we have, we have stuck with personal support. We haven't gone AI, we don't have any AI bots in there, agents, et cetera. And we'll do that for as long as we can. Right. As long as we can scale that human support. I feel like there's still a really great feedback loop when you're talking to a human now. And yes, agents are getting there, AI getting to the point where it's indistinguishable sometimes. Uh, but for us, if we can keep it as a point of difference, then we'll continue to pursue that for sure, 100%.

Speaker C: Because people normally want to talk to a human.

Speaker B: Yeah. And it's a different conversation. Absolutely. Yeah. Well, thank you so much for your time this morning. Anything else you want to talk about before we wrap up? Um, I think we've covered a lot of good topics. I love that we've moved between your sort of origin story, moving away from uh, maybe what your parents really wanted to see you in, moving into something a little bit more risky and out there, but absolutely starting to succeed in that space. Talked about your movement from being part of an agency and identifying particular pain point with how you were using LinkedIn for outbound and it wasn't a useful solution for you. So that's how we got to be in Wale AI. And then we talked about some hygienes and best practice around using LinkedIn as an effective lead tool. Anything else we missed?

Speaker C: No, I think it's fine.

Speaker B: Awesome. Wally, thank you so much for your time, mate. Great to talk to you. Like I said on LinkedIn, we can do another session if you want to talk about your metrics in particular and jump into some sort of growth, uh, experimentation. Love those sort of chats. But overall, thanks for being part of founders chats today, and I, uh, hope to talk to you again soon.

Speaker C: Perfect. See you guys.

Speaker B: Thanks, violin. Bye.