Digital Marketing Dive · 2025-09-19 · 42 min
Welcome to another episode of Digital Marketing Dive with your hosts Seth Goldstein and Brian Griffiths! In today’s episode, Seth and Brian unpack one of the hottest - and most debated - topics shaking up the world of marketing: the impact of artificial intelligence on digital marketing and customer experience. From AI-powered chatbots and email spam filters to smart recommendation engines, Seth and Brian break down exactly what AI is (hint: it’s not sci-fi robots!) and how these tools are already reshaping the small business landscape. They share real-world examples of how tools like AI chat assistants and voice bots are transforming customer service, saving time, and even helping small businesses deliver Amazon-style personalization without Amazon-sized budgets. But it’s not all smooth sailing - our hosts tackle the challenges and ethical considerations, like the dangers of over-automation, the importance of keeping the human touch, and practical tips to avoid falling for every shiny new AI tool on the market.
Using Podcasting As A Marketing And Branding Tool52 / 100Winning with Social Commerce and Vertical Video: Tips for Local BrandsEthics In MarketingHow To Deal With Difficult Customers Who Complain About You Online, Especially On SocialHow to effectively stay top of mind with your digital marketing.