Your Emails Don't Suck - Your System Does

Episode notes

️Is email dead? Not even close. In this final pour of Season 1, Brian and Brendan sit down with Pierce Ujjainwala , co-founder of Knak , to unravel the persistent myths and modern complexities of email marketing in 2025. Pierce breaks down why emails aren’t the problem - it's the bloated systems and legacy workflows slowing marketers down. From HTML headaches and rendering nightmares to the overengineering trap enterprises fall into, we dig into why even today, marketers still struggle to send a decent email. And yeah - we talk AI, creative copy, and why good subject lines are worth their weight in gold. The conversation flows naturally in part because it's hosted in Knak's own speakeasy, with its own beer, and in part because Pierce, Brendan and Brian like to have a good time. If you’ve ever had to fight a template to get a campaign out the door, this one’s for you.

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