A Change of Brand · 2021-12-07 · 41 min
Carnegie Hall, the renowned 130-year-old music venue and pride of New York City, conducted a brand refresh in early 2020. All was going seemingly well until the pandemic stole the spotlight and shuttered the Hall’s doors for nearly 12 months. Jennifer Kinon, co-founder of Champions Design, gives us a look behind the curtain on their resilient and thoughtful process. To see the change of brand for yourself, visit achangeofbrand.com or
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