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Twitter

A guide to the best B2B podcast coverage of Twitter - the shows and 13 episodes that go deepest, ranked by substance, not downloads.

Twitter surfaces in several operator conversations across the Lenny's Podcast archive, from a technical leadership compilation featuring perspectives from Twitter leaders on scaling teams and culture, to practical SaaS marketing channel selection discussions. The platform appears as both a case study in tech leadership and a potential marketing channel worth evaluating for B2B growth - though solo developers and founders are making real revenue with zero paid marketing spend elsewhere, suggesting the ROI calculus varies widely by product and founder approach.

Best shows on Twitter

Best episodes on Twitter

  1. This CPO regrets that product management exists | Tom Verrilli (CPO of Whatnot)

    Lenny's Podcast · 2026-08-02

    100 / 100

    Tom is Chief Product Officer at Whatnot, former longtime Chief Product Officer at Twitch, and former Director of Product Growth at Twitter.

  2. S2 E11: Fearlessness with Dominic McGregor

    Honey, I Blew Up The Business · 2023-06-15

    86 / 100

    So these guys have been like I say, all, uh, on an experience I can't even imagine from the age of 19 when, uh, Dominic sets up his Twitter page, which then became the spark which ignited Social Chain.

  3. Life Advice That Doesn't Suck from Best Selling Author Mark Manson

    Behind the Brand with Bryan Elliott · 2026-06-05

    76 / 100

    Um and it's it that used to happen, you know, in writers' workshops and weekend retreats, and um now it happens on Substack and Twitter and Instagram.

  4. Inside the Studio: Smith & Diction

    A Change of Brand · 2025-10-07

    67 / 100

    Twitter definitely is like a major place that I share most of my work.

  5. The Tech Leadership Compilation: Scaling Teams, Culture & AI with Leaders from Twitter, Sonos & Datadog

    Signal to Noise · 2026-03-03

    63 / 100

    For me, I didn't really have a true mentor until Twitter.

  6. 38 Weeks Pregnant and Building Her First App | Emma Mondolino

    It's Not the End of the World: Everyday Use Cases for AI · 2026-03-14

    59 / 100

    And so my history has been across platforms, former Twitter, Pinterest, Nextdoor, most recently jumped over into consultancy land with Media Link and UTA.

  7. How a Solo Dev Hit 10K MRR With a $0 Marketing Budget

    The Indie Hacker Podcast with Fexingo · 2026-06-30

    57 / 100

    Lucas: So there's this story I've been tracking from a solo dev who goes by 'CodeAndCoffee' on Twitter - real name is Matt.

  8. EP66: How to pick the right marketing channels for your SaaS Part II

    In Demand · 2026-06-02

    56 / 100

    Could be like Instagram, Facebook, LinkedIn, Twitter, Blue sky, whatever it is.

  9. S3E01: Janice Suter - Director of Social Media, GSD&M

    People of Marketing by Planable · 2021-11-12

    49 / 100

    You know, Twitter is just this amazing treasure trove of, uh, uh, insights that we, you know, that we mine every day.

  10. Ep 25: The Security Risks of Using Tik Tok as a Small Business

    The Threat Show · 2023-04-18

  11. Ep 38: Michael Coates on the Need for Better Security Against Ransomware

    The Threat Show · 2023-09-26

  12. Ep 35: Ivan Tsarynny on Pixel Tracking

    The Threat Show · 2023-07-18

  13. Laid Off? Don't Panic!

    Your Career Podcast with Jane Jackson · 2022-11-12