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LinkedIn Ads

A guide to the best B2B podcast coverage of LinkedIn Ads - the shows and 19 episodes that go deepest, ranked by substance, not downloads.

LinkedIn advertising is undergoing fundamental shifts as AI reshapes buyer attention and traditional channels like SEO lose their edge. Episodes featuring Userpilot's rebuild with ABM, Philip Ilic's cost-benefit analysis of LinkedIn leads, and scrappy ABM tactics explore how B2B teams are moving from broad-based prospecting to precision targeting - while wrestling with the persistent problem of cold leads and messaging that doesn't convert.

Best shows on LinkedIn Ads

Best episodes on LinkedIn Ads

  1. EP 16 - The Ultimate LinkedIn Ads Playbook from $200M in Spend | AJ Wilcox

    Velocity: Performance Marketing Podcast · 2026-04-29

    91 / 100

    …And ever since, has ⁓ seen than $150 million of ad spends across various LinkedIn ad and hosts a ⁓ podcast called Ad Show and also has wrote LinkedIn ads demystified.…

  2. Userpilot: Why SEO stopped being enough, and how they rebuilt acquisition with ABM in 2026

    The SaaS Growth podcast · 2026-06-22

    82 / 100

    …So you can totally use LinkedIn ads or Google Ads for purely inbound play, but you can also use them for account based play where you basically decide to go after a list of specific accounts.…

  3. Pipeline > Clicks: The Paid Ads Mistake Killing Revenue | Ep. 60 w/ Brian Koffler (D.I.G.S. Marketing)

    Is Anything Real? · 2026-05-13

    81 / 100

  4. The Scrappy ABM Moves Worth Stealing | Ep. 274 (Best Of)

    Scrappy ABM · 2026-06-18

    80 / 100

    …Which is typically hard when you have a channel like LinkedIn Ads, which is, could be argued at least to be more of a brand awareness channel in many ways.…

  5. E150: Making LinkedIn Ads work for you

    B2B Marketing Futures · 2026-05-01

    80 / 100

    …AJ Wilcox: Sure, yeah, I fell in love with LinkedIn ads back in, I think, 2011.…

  6. The Unexpected Strategy That Turned $15K into a $1.5M B2B Marketing Win

    Founders Podcast · 2026-08-04

    77 / 100

    …And so this is where um, tools like uh, LinkedIn and uh, LinkedIn ads and um, your uh, meta and Facebook and Instagram and those properties, um, and Google, um, whether it's performance max, that's their advertising platform that does a really good job of using AI to go and find…

  7. Episode 87: Mastering Local Ads with Hannah Zora Strong

    Marketing Dribble Podcast · 2026-04-29

    67 / 100

    …LinkedIn ads I don't.…

  8. EP52 - The New B2B Playbook: Matt Derella on Aligning the C-Suite for a New Generation of Buyers

    Fine Tune with Corby Fine · 2025-09-03

    66 / 100

    …Matt Dorella, who is really a leader in the space around growth, building world-class teams, world-class brands, fostering innovation and technology, currently running the LinkedIn ads business, which I'm sure most of my listeners are actively engaged in using, sitting on the board of Moneylion, formerly the chief customer officer at Twitter, where he oversaw global revenue and partnerships, doubling…

  9. 104. Series 4 | Episode 4. Is B2B Content Marketing Still Worth It in 2025? With Araminta Robertson, Founder & MD of Mint Studios

    Market Mentors · 2025-05-07

    65 / 100

    …If you're targeting bankers, I wouldn't invest so much in SEO and instead create a big report that you distribute via LinkedIn ads.…

  10. Mastering LinkedIn for Business Growth_mixdown

    Schmidt List · 2026-03-18

    65 / 100

  11. Are LinkedIn leads worth the cost? Rethinking your ad strategy to drive real pipeline - with Philip Ilic

    Closing Time · 2026-04-13

    63 / 100

    …But basically if you imagine influence pipeline is a ah, is a um metric most people don't even look at when they, most people don't even look at when they run LinkedIn ads.…

  12. Scrappy vs Enterprise ABM (Tools, Budget & Setup)

    Tech Qualified · 2026-01-22

    63 / 100

    …For example, uh, the LinkedIn ads that we're running factors connects with LinkedIn ad platforms.…

  13. Mastering Digital Marketing in The Age of AI- Hosting Dana Carmiel Shterman | B2B Marketing Insider

    Inter-Dev B2B Digital Marketing Podcast, hosted by CEO Aia Laser · 2025-03-16

    62 / 100

    …platform itself, like different types of campaigns that usually work better with different KPIs, let's say if we talk about content content marketing, for instance, then, my intent would be to use LinkedIn ads.…

  14. LinkedIn Ads Budget Pacing

    LinkedIn Ads Show · 2025-08-21

    58 / 100

    …Having trouble pacing out your LinkedIn ads campaigns the whole month?…

  15. Hikari Senju on Winning Attention in the Age of AI

    Coffee with Jon · 2026-07-03

    54 / 100

  16. Building a MOPs Team (ft. Garrett Erny)

    Marketing Ops Confessions · 2022-07-28

    54 / 100

    …Like if I told you like to go into LinkedIn ads, could you figure it out?…

  17. Legal Ops as AI Orchestrators, with Donovan Bell of Intel

    Meeting of the Minds · 2026-06-01

    53 / 100

    …And my first question, Katya, is, yeah, you were a CMO before in house, and then you made the switch over to, to an agency and LinkedIn ads focus.…

  18. Why Your Leads Are Still Ice Cold: The R-U-P Framework to Stop Burning Cash on Bad Messaging

    The SaaS and AI Growth Podcast · 2025-10-22

    42 / 100

    …LinkedIn ads, content galore, outbound G2, you name it.…

  19. How to Increase Website Traffic for B2B Companies Ep 25

    Inter-Dev B2B Digital Marketing Podcast, hosted by CEO Aia Laser · 2024-09-30

    40 / 100

    …LinkedIn Ads: For B2B companies, LinkedIn Ads can be highly effective due to the platform’s professional user base.…