Topic

Earned Media

A guide to the best B2B podcast coverage of Earned Media - the shows and 16 episodes that go deepest, ranked by substance, not downloads.

Best shows on Earned Media

Best episodes on Earned Media

EP 292 - How to Get Cited in AI Search (Not Just Ranked)
Alt Marketing School · 2026-06-24
85 / 100
…looking at what are what are the different web assets that are being cited most, that will show you ⁓ or or will at least set you in the right direction for what you should be targeting ⁓ with your earned media efforts.…
Is Your Business Invisible to AI Search? (And How to Fix It) ft. Ray Young
Revenue Science · 2026-07-08
85 / 100
…Today we're going to unpack what it really takes to win AI citations, why earned media and substance matter more than ever, and what CEOs and CMOs should do before the competitive gap compounds.…
E24: He only needed 2 years to get from 0 clients to a multi-million PR agency
Founder Stories · 2025-09-24
83 / 100
…peaker A: What we do is earned media.…
Your Brand Is Invisible in AI Search. Here's What You Can Do About It
Tech Talks Daily · 2026-07-09
78 / 100
Sound BITES Podcast: E53 - Mickie Kennedy | Founder of eReleases
Sound BITES · 2026-07-07
78 / 100
…Um, and uh, um, outside of that 97%, it's only the 3% that are getting the earned media.…
The Importance of Trade Media in PR with Allison Carter | Season 4 Episode 4
imPRessions: a pollack group production · 2026-04-15
76 / 100
…But as we are, uh, more fully enmeshing ourselves with AI, we know from great research, like for instance, the muckrack, uh, GEO report that everyone has, uh, been reading, that earned media is a significant driver of, uh, both search engine placement as well as placement in artificial intelligence search results.…
Learn How to Get Found In AI Search
Designer Discussions : Remodeling Business Marketing · 2026-04-23
70 / 100
…And that is really what makes um earned media placements um like just inherently valuable.…
From Invisible to Influential: Empowering Leaders to Be Seen
Optimising Leader Brilliance · 2026-09-07
67 / 100
…PR is having a great moment right now with AI because AI prefers earned media, which is what we do.…
Fintech Talks: How Brands Earn Trust, Relevance and Visibility
Fintech Talks · 2026-09-01
61 / 100
…And as far as, like, AI search goes, we know earned media in particular is really important, and I know we'll probably dive into this a little bit later, but, um, I think like 84% of AI citations are generated from earned media content.…
Creating Buzz for CPG Brands with TaleSplash's Amy Jackson
CPG Launch Leaders · 2024-09-10
60 / 100
…Um, but speaking of time and what it takes to this launch, earned media can be so valuable for creating authentic buzz.…
Ep 144 - Digital PR in the Age of AI: How Mentions Drive Visibility with Natalie Severt
SEOLeverage · 2026-02-02
59 / 100
…We are going to touch upon what earned media is and why you probably should have it.…
How a Transparency Slip Sparked a PR Firestorm
Embracing Marketing Mistakes · 2026-06-25
57 / 100
…that they were crit they were saying it that you use the term guaranteed coverage and how can how can somebody guarantee coverage? Because if it's guaranteed coverage, it's an advertori, it's not earned media.…
PR Agencies Hate This Framework (Because It Actually Works)
The Jeff Bullas Show · 2025-05-22
55 / 100
…And the great thing about this earned media that you're not paying for, by the way, and I'm not talking about those gammy, oh, like, you know, get featured in blah, blah, blah, pay $300.…
112: From Peru to the Beverage Aisle: How Purple Drop Is Building a New Category
Eat. Drink. Social · 2026-07-28
55 / 100
…We're, we're leaning on earned media, for sure.…
322: POCKET PR ESSENTIALS / Zooming out: Introducing my ‘Marketing Communications Pyramid’
EARN THE RIGHT with Trevor Young · 2026-05-12
37 / 100
…The next layer up is what we call earned media.…
🎧Earned Media or Bust: Why PR Beats Paid in the Long Term
B2B Marketing Pint · 2025-10-14