Connecting Content on LinkedIn with Tom Etherington - "The LinkedIn Guy"
Your Career Podcast with Jane Jackson · 2025-09-08 · 44 min
Episode notes
Love Your Career Podcast? Let us know! Tom Etherington has spent the last decade helping people use LinkedIn to amplify their networking and build a storytelling and branding strategy that gains credibility, trust, and wins business. Affectionately known as ‘The LinkedIn Guy,’ Tom presents on leveraging LinkedIn for networking, and is a popular podcast guest and appearances include two episodes with BNI Founder Ivan Misner. Tom's unique ability to tell engaging and authentic stories has made him a sought-after speaker and coach. In episode 277 of YOUR CAREER Podcast , discover how Tom's fascinating career journey took him from London to Sydney, from the London Evening Standard to EMAP as TV editor to editor at Bauer Media, Pacific Magazines and now as founder of his company, Connect Content. Connect Content is the go-to agency for online personal and business branding, with LinkedIn strategy, coaching, and content at the heart of each campaign. Before launching Connect Content, Tom interviewed celebrities for 20 years as an entertainment journalist and editor.
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