
Virtual GM ยท 2026-07-02 ยท 33 min
In this episode, Cody welcomes special guest Ryan Negron, Director of Sales and Marketing at X-quic, for a conversation focused on one of the most important decisions hotel owners and operators make: selecting the right vendor partners. With hundreds of hospitality solutions competing for attention, it can be difficult to separate great products from great marketing. Ryan shares insights from the vendor side of the industry and discusses what the best hospitality partners are doing to help hotels improve operations, guest experience, and profitability. What Hospitality Vendors Are Doing Right Ryan discusses the trends he's seeing among the industry's top-performing vendors: Focusing on measurable results Creating true partnerships instead of simple transactions Solving operational challenges, not just selling products Becoming more consultative in their approach The best vendors don't just sell solutions - they help hotels achieve outcomes. Where Many Vendors Miss the Mark Not every hospitality solution delivers on its promises.