The Marketer's Toolkit for Go HighLevel · 2025-09-08 · 1h 4m
Key moments - from our scoring
Substance score
47 / 100
Five dimensions, 20 points each
Michael Copeland's journey from running a solar agency to becoming CPO of Assistable - which has 302,800+ downloads as the most-downloaded app in High Level - reveals how strategic use of the Marketer's Toolkit can dramatically streamline agency operations. The core hack centers on contact buttons combined with tag-based color coding: by tagging contacts with AI status and mapping those tags to button colors in the theme builder, teams can instantly visualize their pipeline without clicking into individual records. Copeland walks through a live demo showing how AI on/off tags automatically change button colors, letting reps immediately see who needs manual attention versus AI-driven engagement. He also explains how custom values, quick actions, and workflow-triggered tag changes can create auto-updating visual indicators - such as aging cards that fade as they sit untouched in a stage. For agencies using Assistable's conversational AI (which unifies chat, SMS, and voice in a single interface), these tags also control whether AI responds to new messages. The toolkit's role here is purely about agency efficiency: making information visible at a glance, reducing navigation, and freeing teams to focus on high-impact work rather than status checks.
Michael uses quick actions in the Marketer's Toolkit to consolidate multiple buttons into a single custom button, eliminating unnecessary navigation steps. Combined with tag-based toggle buttons (like AI on/off), teams can manage contact status with a single click instead of drilling down into multiple menus.
By tagging contacts with AI status and configuring those tags to map to button colors in the theme builder, you can see at a glance which cards are red (AI off, needs rep attention) or another color (AI on, automated). This visual system works across all opportunities without clicking into individual contacts.
The same tag used to color a contact button (like 'AI off') is read by Assistable's conversational AI logic; if the AI off tag is present, it prevents the AI from responding to incoming messages on that contact, while the tag also provides visual feedback to the team in GHL.
Yes, through workflows that trigger on pipeline stage changes. You can set up wait steps combined with tag additions - for example, adding a 'stale' tag after one day in a stage - which then changes the button or card color, creating a visual fade effect for neglected opportunities.
Assistable is a unified conversational AI platform acquired by GHL app developer Jordan Williams; it has 302,800+ downloads (as of the episode), making it the most-downloaded app in the High Level marketplace, and offers chat, SMS, and voice AI in a single interface with shared conversation history.
Our reviewer’s read on each dimension, with quotes from the episode.
There are genuine workflow hacks buried in the episode - internal form use for CRM actions, tag-based color-coding of opportunity cards, workflow-to-JSON-to-ChatGPT for SOP generation, and the event snapshot with free QR code API - but the transcript is largely a screen-share narration ('let me click here... let me go to this account...') that destroys information density and would be near-useless to an audio-only listener.
I think I counted and it was a minimum of 12 clicks. To send out a ready to go template to somebody if they were interested.
So we're using forms for High level as an internal system for these clients, um, just right on their contact record.
The ideas are clever product configurations rather than original thinking - reframing internal forms as CRM action triggers is the most conceptually fresh moment, but nothing here challenges conventional frameworks or argues a counterintuitive position; it's entirely 'here's how I wired up this tool.'
forms are something that the A con, like a customer would be using, right? You would send them the form and they fill out this. So we're using forms for High level as an internal system
You could have like a chat. You could be talking in live chat, it could move to an SMS conversation and then the person could be like, can just someone just call. Then the AI will actually call them
Copeland is a genuine practitioner - ran his own solar-industry agency, became a preferred partner for Zappy Chat, then was acquired into Assistable as CPO with a real product metric to anchor his credibility - but his expertise is narrow to one SaaS ecosystem and he is not operating at significant scale outside it.
we're actually now at 302.8000 downloads. So more than.
Zappy Chat got acquired by Closebot. And then I actually, in the meantime, I had already kind of looked at a different AI, which was Assistable, became a reseller and then I actually got acqu by Sysable directly and now I'm their chief Product officer.
A handful of concrete data points anchor the episode - the 12-to-2 click reduction, 302,800 app downloads, a 6-minute event creation benchmark, and the specific free QR API - but many claimed examples are hypothetical constructs ('let's say they spend $50,000 a month') and the numeric detail is thin relative to runtime.
it was a minimum of 12 clicks. To send out a ready to go template to somebody if they were interested
the QR code is actually free. It's API QR server.com um, completely free to use
The host is almost entirely passive throughout, responding to substantive demos with 'amazing,' 'oh my gosh,' and 'that's so cool' rather than probing follow-ups; she never challenges a claim, rarely extracts a principle from a feature demo, and occasionally hijacks the thread to talk about her own upcoming speaking event.
Amazing. Amazing. And I can see this working in conjunction with the Marketers toolkit
Oh my gosh. How many times have you gone into a workflow and been like, somebody else create, you know, one of your clients created it
Computed from the transcript - who did the talking, and the words that came up most.
Are you running your agency on Go HighLevel (GHL) and tired of endless clicks? In this episode, Michael Copeland shares the Toolkit features that completely changed how he works - saving hours of time while making pipelines and workflows easier to manage. You’ll learn how to: ️ Cut 12 clicks down to 2 with Toolkit quick actions ️ Use map buttons & Google auto-complete to simplify daily tasks ️ Instantly see who to engage with contact buttons in your pipeline ️ Unlock the Workflow Analyzer “cheat code” for automations ️ Streamline contracts, events, and mobile workflows for your team If you’re an agency owner using GHL, this conversation will give you practical hacks you can implement right away to work faster, manage smarter, and free up your time.
Transcribed and scored by The B2B Podcast Index.
Speaker A: Foreign. Have you ever felt like GHL takes way too many clicks to get the simplest things done? If so, this episode is going to feel like a cheat sheet or a cheat code. Today I'm introducing you to Michael Copeland. And right out of the gate, he's sharing with us how he cut 12 clicks down to 2. Yes, 12 to 2 with the toolkit. Quick actions, how he uses contact buttons to instantly see who needs attention, and how the workflow analyzer helps him make sense of even the most complicated automations. If you've spent time in the GHL community or in the marketers toolkit community, you've probably heard Michael's name. Maybe you've even caught one of his weekly tech calls. This man is an early adopter who dives deep, he tinkers, and then he comes back with practical solutions that save the rest of us hours of time. What I think you'll love most about this episode is how real and grounded Michael is. He's not just talking features, he's showing you how to apply them inside your own agency. And by the end of the episode, you'll have a toolkit of shortcuts to be able to work faster, streamline client management and free yourself of wasted clicks. Hallelujah.
Speaker B: Right?
Speaker A: And all of this really comes back to Tom's vision with the marketer's toolkit always building features that help agencies work smarter. So without further ado, here's Michael Copeland.
Speaker C: My, it's actually kind of an interesting journey here was running. I first got started in solar, um, so I was using High level for, for my own solar company back in 2019, basically like one of the first, first to market. Using High level for solar had a lot of success and people were reaching out, especially with the pandemic. And then I was like, oh well, I can charge people and help them out right, right now and make money right away instead of having to wait like months and months for solar systems to get installed. So that's how my agency side started. Um, and then I just love to tinker. So I got into AI, the ah, marketers toolkit. I was probably like one of Tom's like earliest customers. Lifetime deal, I think he's lifetime deals going away and so just loved the tech and then just got into just trying to understand and try to uh, push the boundaries that would, whatever I could and, and that happened with AI and marketer's toolkit to kind of create some really cool stuff. And then I ended up being a
Speaker B: preferred uh, partner for Zappy Chat where
Speaker C: I just basically Outside contractor, but able to help people out. Um, Zappy Chat got acquired by Closebot. And then I actually, in the meantime, I had already kind of looked at a different AI, which was Assistable, became a reseller and then I actually got acqu by Sysable directly and now I'm their chief Product officer. So.
Speaker A: Cool.
Speaker C: Yeah.
Speaker B: So kind of. So no longer just doing like my own little agency.
Speaker C: So I had eversuite. It was home pros, AI, then it was eversuite, and then now it got acquired and all my stuff is now with Assistable.
Speaker A: Okay, that's really cool.
Speaker C: Yeah.
Speaker A: So what is, uh, accessible?
Speaker B: What is. Oh, sorry.
Speaker C: Accessible.
Speaker A: I'm sorry, Assistable. Yes.
Speaker B: So Assistable is the.
Speaker C: We have the most downloads of any app ever in High Level yields. We're actually now at 302.8000 downloads. So more than.
Speaker A: Oh my gosh, that's amazing. Like, you have to say that is amazing.
Speaker C: Appreciate it. Yeah.
Speaker B: So, and you know, a lot of
Speaker C: that work was done. I think I came in, it was like around 250,000, so I just got it fired in early July. And so, yeah, it's been, it's been a, it's been a fun journey. Jordan Williams is the founder. Uh, I came in as a cpo. Uh, there's actually one other acquisition which was Lead Indicator, which is the larger reseller. And so that's Bernie White. He's now the, the CRO. Yeah.
Speaker B: So we're just looking to grow that still.
Speaker C: Like, High Level is very much the center of all things with it. But we'll be, we'll be an AI solution for folks that are looking beyond High Level as well.
Speaker A: What is that is the focus of Assistable, like, um, AI. What is it?
Speaker B: Um, uh, yeah, so conversational AI, but
Speaker C: it, it's a unified chat and voice solution.
Speaker B: So think about all the channels.
Speaker C: So even High Level has, like, if you look at their competition that they have, uh, it has two tracks. You have the voice AI and the conversational AI. Two different facts. Because they're disjointed. They don't talk to each other. Our AI can communicate. So you can have like a chat. You could be talking in live chat, it could move to an SMS conversation and then the person could be like, can just someone just call. Then the AI will actually call them and talk to them on the phone, um, and can carry the whole conversation. That can be the same AI that has conversation history and context for the whole conversation there. So it's really a cool thing. Kind of unique.
Speaker A: Yeah. Yeah, that'd be. That would be. So I've, I've heard of all, all of this kind of swirling around. It's very, very trendy right now in the high level Facebook official group. But I haven't dove into it because that's just not my. That hasn't appealed to my sector yet. But it does sound very interesting and so valuable to a lot of people who do those phone calls.
Speaker C: Yeah, absolutely. I think it's highly impactful. I think Tom, I think we already told, gave Tom a house account. I just don't know if he's done anything with it yet, uh, because, like, he doesn't do anything to actually market to his folks. So. Definitely something that we could work on for him, huh?
Speaker A: Yeah, yeah, totally, totally. So tell me about why you first initially got the marketer's toolkit. What was. What were the primary tools that interest you?
Speaker C: So the first thing that got me in was the thing, you know, the ability to make it look like my own thing. I was one of those early agency owners and I was like, I need to make this not look like high level, because if people know it's high level, they're just going to go directly to high level. So, like, that's got to look different. And, uh, frankly, I think that's still a nice thing. Um, I think now we're in the world where the theme doesn't necessarily matter as much, but which is still really cool. I think it's really nice to have it branded and don't want to discount the theme builder at all. What really drew me to it, though, beyond that was the function. So the ability to, like, just the simple little things of the map buttons, so you could see someone's address and just click to go to Zillow or Google. Like, again, I was running a solar agency and so just the ability to just click and see the house right there. Google autocomplete, address and auto say just the UI changes were really impactful, but the contact buttons is probably my favorite thing. So the ability to have like, knowing when the AI is on or off and you can actually change the conversation cards and the opportunity cards. So I could literally go in and see, just looking at my pipeline, who I need to engage and who I don't. Because it's basically saying, okay, well these people have AI on, these other people don't. And I can just see that just visually just looking at the opportunities.
Speaker A: Can you share that with us? Do you have that?
Speaker C: Yeah.
Speaker B: Um, so actually go into one of
Speaker C: my clients that has not migrated over. We, uh, was part of the acquisition that the agency was acquired too. So I still have a. Have a client who's just a little stubborn. I can't get him on the phone. I'm like, he's, you know, good client. Um, but, yeah, so I can still show some of the UI there and then I can. Let me just try to blur.
Speaker A: Yeah, and we've got that great blur function in the marketer's toolkit too.
Speaker C: Yeah. So we'll go in. Um, you know, interesting enough, looks like there wasn't recent update with opportunities.
Speaker B: I think this is totally fine.
Speaker C: It's not gonna. There's no sensitive data, so it's just showing names. Uh, so we'll go share this part. Okay, so, so right here, uh, we have a bunch of cards, and the ones that are marked red are ones that the AI is not engaging. Right. So it's basically said like, hey, this person, um, that there's nobody engaging. So it's up to the rep. It's up to the assigned user to kind of continue conversation. And we can just see that visually just by having these color opportunities there.
Speaker B: Um, if I go into a contact.
Speaker C: Go, uh, to contact details, I'll just go to the conversation area. This was. This again, this is a client who's like one of my earliest clients. So please ignore the. The colors we chose and the buttons or some, you know, as I added some other buttons, we just never went in and cleaned up the ui. So we can make it look really pretty here. Uh, but you'll see this one, the, uh, AI is off, but these other contacts, the AI is on just by, um, this is all happening based off the tag. So if I go and click on this contact, um, I think in this case the tag was just rep. So rep. So that was how we knew, uh, the AI was on or off for that contact.
Speaker A: And that's a feature in the marketers toolkit where you can actually like color code based on the tag, basically.
Speaker B: Yep, yep.
Speaker C: Um, and I think that was one
Speaker B: that I said, hey, Tom, it'd be
Speaker C: really cool if we could do that. Um, this toggle button is something that I, uh, brought up to Tom. I was like, if we could just have a button that I can just click and it turns a different color because of a thing, that would be really helpful too. Um, and so he was able to get that, uh, deployed there. So super grateful, uh, and happy that we have that one. Um, and then of course, you have these other buttons now. I've actually, uh, have Reduced. So in a new account I would consolidate a lot of these buttons and I would just have it as one super button, if you will. So like I'll go into. I should be able to go into the marketers toolkit and pull that up. So let me give that.
Speaker A: Yeah, that would be great.
Speaker C: A quick one. Make sure we're in the right account.
Speaker A: I've heard from other toolkit users that they come to you at noon Pacific or to 2 o' clock Central on Wednesdays to get assistance with the marketer's toolkit. And some of them tell me that you're the king of the custom values and the contact button and you can assist with helping people figure out how to employ the custom values and the forms that are created with the contact buttons. Correct?
Speaker B: Uh, yeah.
Speaker C: So, um, contact buttons again are probably one of my, my favorite things. Um, I'll see. Looks like I did clean it up quite a bit here. Um, might be going to a different account but I mean we could just build one real quick.
Speaker A: Uh, yeah, yeah, that would be great.
Speaker C: So let me go into a different account and see if we can pull that up. So uh, okay, so you go, go into this one and in fact I don't know if many people have seen like a full setup on this. So what we could do, I'll create a, create a location group, see if we can get this done in a quick manner.
Speaker A: Okay, perfect.
Speaker C: So I'm going to share. Okay, so we're in the customizer and I'm going to add a location group. I'll just call this uh, ever suite and we're going to need to have the location id. So I'm going to go into, I think. Well, this one definitely has the button. Okay, so I'm going to grab my location ID which I can just grab here or I could go into the settings and then the company profile, but it's just right there. So I'm going to go there and we're going to. Oh, already exists in demo. Okay, so we'll just look at the demo one. So I have contact. Oh actually I already have the quick action button. Okay. So that's going to speed things up. So we'll go into um, this one and see if it is showing. Okay, great. So here we have a AI on off button. Right. So this will let us know when it's on or off. Now I don't think I programmed it in this agency, uh, yet to show the colors but that's uh, there is in the theme builder we can set up so we'll just click in there real quick. In the theme builder, you would go in and look at tags. So if we go. You type in tag, you'll see icon for tags. Um, but it's more than icons. So we'd actually click. We could activate this, click customize and then the tags. We can choose a few different things so we can create a new item. And what I'll do is the tag on this one is going to be AI auth. And then I can choose the. So I'm just going to get rid of. I don't know if have an off. Uh,
Speaker B: yeah, it was kind of a funny side. Okay, so we were talking about adding like making the color change based off of, uh, a tag being applied. So I'm gonna click this AI off here. Um, I actually picked a different icon. And so the icon color. So this is background is always white. Um, so you'll see it says icon colors right there. I'm just gonna leave that one alone. What I wanna do is I wanna change the, um, background of um, the. So right here you'll see the selected foreground and the unselected foreground. So I'm going to change the color of this and we might need to tone this down. But we'll say unselected and then selected foreground.
Speaker C: We'll go a little darker there.
Speaker B: So we should see too. Now it can be really faint. So we're going to click to go ahead and publish that. And if I did it correctly, um, I believe. I believe our, uh, tag was the right one. So I'm going to go into my buttons real quick so we can look at that. So in this contact button here we have AI is off and it is. Yes. So it is the same tag. So that's good. Um, and so check for tag changes after clicked. Um, yeah, this one's good too. So let's do bump that down to one second. So that way if we click, uh, should change the color when we're there. You can also get pretty wild and do some CSS stuff in the backend, um, where you could, you know, have this button be glowing and all kinds of fun things.
Speaker A: Oh, wow.
Speaker B: And actually one other thing we might need to do.
Speaker C: I.
Speaker B: Well, I'm not sure if Tom made an update on this, but I remember the tag. There was something we maybe had to add on the backend, but I think
Speaker C: it might be covered now. Let's just see.
Speaker B: I remember back in the day I had to. Yeah. So it's all just being covered by the front end toolkit before, I had to actually add code into the CSS settings. So I think Tom's made it even easier for this change to happen. Um, and I could do the same. Now, you'd want to make sure you're grabbing the same color codes. Uh, but we could do the same thing for the Opportunity cards. And in fact, maybe we do do that. So we make this one active and. Let's see. Actually, no, that's not what we want. Opportunity card tag styles.
Speaker C: There we go.
Speaker B: So we can customize this, and then we can change the tag. That's the tag colors. We want to change the Opportunity cards, and we can create a new item, and we can use the same. Um, I don't know if you have done a session with Josh Satterley yet. Um, but he actually did this color thing and an interesting turnout. They ended up. One of his clients ended up firing one of their, uh, one of their people because they were able to see just because of the way that the colors happened. And then they're looking at who is assigned to these people. They're like, wait, this is. There's a drop off here. This person's, like, just not. Not pulling their weight. They weren't rescheduling, uh, like, getting new business and everything. So it was really kind of a sad thing, but also, you know, save
Speaker C: them a lot of money.
Speaker A: Yeah, yeah. You can see who is doing what in the system, and. And it allows the people to see what they need to do.
Speaker B: Yep, Yep, exactly. So let's go back to the icon. Uh, well, we'll just. We'll try to match it. I can always go in here and update it. Well, let's make it a little more faint, so we don't want it to be too. Too dark or anything. Okay, so we'll publish that. And, um, if this all works correctly. Um. Um. Oh, I'm gonna jump in. Just one other thing while we're. While we're already in the customizer, I'll show. Show the button. So in here. So you can do the text with the. Without the tag.
Speaker C: Right.
Speaker B: So in this case, I'm saying AI is on now. I don't know why I chose to
Speaker C: have the bell there.
Speaker B: Probably do the same. So you'll see toggle and toggle, and
Speaker C: we'll do the off one.
Speaker A: Oh, that makes sense.
Speaker B: That will make more sense. Um, and then you actually have a tool tip, so if you hover over it, you can do that. And it does allow HTML. So we can actually put in, like, an image or other st. Um, I'm not going to do that on this one, but people, uh, want to see how that's done. They can always show up to the markers tool tech call that I run so we can publish this. Um, and then we'll go in and we should be able to see some changes here. So I'm going to do control. Uh, Shift R is going to do a hard refresh just to make sure that those changes are applied. Oh, um, looks like I might have selected the wrong thing. Um, so I actually selected the text, um, and not the, the background color.
Speaker A: But that did change up there. AI on and off. The bell went away. There it is.
Speaker B: So you'll see AI is on and then we can click that AI is off. And all it's doing is they change the way that this is. So it doesn't show that the tag's
Speaker C: coming off right now.
Speaker B: Uh, so now I have to click on and off. But then now you'll see in the tag, the AI off tag is gone.
Speaker A: Oh, okay.
Speaker B: Yeah, so. So it's working off of that. That is kind of funny though. So, so now you'll see it's normal. But if I do. AI is off. So I just need to go back. I clicked the wrong one. I thought I was selecting the right.
Speaker C: Let's see. AI is off. Yep. So now you can see.
Speaker B: So I mean that's, that's still not really. That's not bad. So if we wanted to go back and go into Team Builder, we can make those edits and go to.
Speaker C: That was on the icon and.
Speaker B: Yeah, so it should have been. It was pointing to the text. I thought it was pointing to this. I mean it literally says select the background. So I just read that wrong. It's been, ah, a little minute since I set one of these up. Um, okay, so the unselected. We're going to go there, selected there. And then if we wanted to change the color, I'm going to. I'm going to keep these as black.
Speaker A: That's the font color. The unselected forecast.
Speaker B: This is the, this is going to be the font color.
Speaker C: Yeah.
Speaker B: So you could, you could do other ones. Um, you could do white on black and other stuff. I just, um, I actually don't mind the way that it showed up, the color, um, being the text there. But we'll go in Control Shift, do a refresh and then we should see
Speaker C: the card, um, being red.
Speaker A: There it is.
Speaker B: Now that's a little too dark. I'd probably adjust that Again, um, and maybe if it is that dark, you could change the text to be white.
Speaker A: Yeah, absolutely. Yeah.
Speaker B: And then we'll go into the opportunities and here we go. We got this now. Looks like there's a little. They did a little change here recently on uh, I know they're doing some changes like this week, high level is to the opportunity.
Speaker C: So.
Speaker B: So Tom will be getting this cleaned up and updated. So I wouldn't uh. If you're like, oh, that doesn't look quite exactly how I want it. You, um, can make some, some changes there. But there we can see that this one, the AI is going to be off for this contact.
Speaker A: So with the buttons, um, and I'm new to buttons, I don't utilize. I want to utilize them. But I'm, um, I try to find, I'm trying to find a way that it would really work for what I do that the AI, the. This is a tag. So basically what this does is it triggers the tag to go like go away or it is there or it's not there. And then from that tag you have a workflow that activating. Or is it just pure. Is this purely just to inform the. The team of the AI is off.
Speaker B: So, so visually. So it's doing two things. So it. We're actually in the case of this, it's a visual thing so that as you come in and you're looking at all of your different opportunities without having even a click on a contact, you can already know that person doesn't have AI on. Which means like in this case now you could use it for other use cases. You could have these based off of how long you could use it as a way to like show how long has someone had been in that stage.
Speaker C: Right. You could do like, I've been in
Speaker B: this opportunity, it's been X amount of days. Change the color.
Speaker C: Change the color. Change color.
Speaker B: Kind of like uh, if you remember, uh, if you ever use Trello. So Trello had like this like fading, fading task opportunity thing where it just like fades away into oblivion. You could almost kind of do that here where it's like, oh, this one is really falling through the cracks. We need to, you know, make some contact here or something. But so there's, there's a lot of different ways.
Speaker A: How do you time it? Is that through workflow?
Speaker B: Yeah. So you could just simply go into um, a workflow and then we could say, um, we'll just do one from scratch. But basically you could say we'll do pipeline.
Speaker C: Whoops.
Speaker B: So if a pipeline Stage changes. And we don't even need to set anything here. We'll just do pipeline states change. And then what you could do is, um, you know, maybe we do a remove tag first and then remove the tag, like whatever you call it. But maybe it's uh, maybe it's your uh, fresh tag and then your old tag.
Speaker C: Right.
Speaker B: And then your other ones. I don't want to add tags. So this is actually a snapshot that's being done. But you could remove tags and then what you could do is then add a tag. Um, let's say, let's say we wanted to, you know, have it change colors after one day. We could wait, um, oops, one day and then we could add a tag that would then change the color. And then what you could do is you could do another wait step.
Speaker C: Right.
Speaker B: And so then every single time the pipeline stage changes, it's going to, um, basically come in and. And uh, we'll refresh this. Now you might need two workflows. One that would, uh, you know, they can't be actively enrolled. So if you go to like reentry, uh, only works if they're in a. You can only have a contact in it multiple times if it's for an appointment or invoice.
Speaker C: Okay.
Speaker B: So there'd just be, you know, maybe two, two little workflows. But you could do that where you just have when the pipeline stage changes, let's start changing it. And then now it's colored based off of that. And so, uh, now of course there's filters and opportunities. Maybe you don't need to do that. You could say like, what's the oldest one? And there's the pipeline stages and things. But, um, yeah, so that's the quick little switch on like a toggle button with a tag. Um, so visually it's helping us. But then on our end, so, um, accessible, being a conversational AI here we use these. We actually use the tag. And so I don't think I have anything in this one, but we'll go into diff1 and in our inbox here you'll see server logs. And then it will say tag is lead. If it had the tag AI off, then it would prevent the AI from responding, which I think right here is an example. So this one has AI auth.
Speaker C: Right.
Speaker B: Um, and so it's. It did not respond. There was no response because AI was off. And then I even did a misspell. Did you get my last message? And said, I got your message about
Speaker C: wanting to book an appointment. Right.
Speaker B: Um, Because I had the tag removed for AI off, which means the AI could continue. Um, and so that's how this all works there. But yeah, these assistants are all channels.
Speaker C: Right.
Speaker B: So we have different chat channels and then you also have the phone number that it will work with and, and do all that. Um, so that's, that's why we use um, that's why we love the Markers toolkit with our AI is so that we know who's getting like we can just look in the conversation area or just look in the opportunity area and we can see exactly who's getting nurtured and who's not. That's um, that helps know who we maybe need to manually respond, see why the AI was off, um, maybe turn the AI back on. Maybe there's a reason why maybe we just don't need to do anything with that contact. Maybe they're actually, you know, over here, uh, where they're a customer.
Speaker C: Right.
Speaker B: And so there's no need for the AI to be off because they're a customer and or so no need for
Speaker C: the AI, ah, to be on.
Speaker B: Um, unless we have a support AI, which we can also do that. Um, or maybe they're a bad fit. Maybe there were spam trash or other things and we don't want the AI engaging with somebody that's just like another AI bott. We don't want to have that, you know, AI battle going back and forth. They're trying to book appointments to each other and it's getting so um. Yeah, so that's, that's that part. Now what I really love on the other button side, if we go in here, this quick action one. So here I have it opening up in mobile. Um, so it's like you're. Oh, I was trying, I was testing to see if I could get the
Speaker C: name to pop up here.
Speaker B: But you'll see here it's passing in some information and then we have quick actions. So rather than having in that earlier screen from like one of my older clients, go over here, all these different, all of those. Right now I'm consolidating it into a singular button. So in this case we have um, let's say we want to log in interaction, um, outcome of the interaction. You know, we can add notes, do
Speaker C: all that kind of stuff.
Speaker B: We could follow up. So I could choose the follow up date.
Speaker C: Right.
Speaker B: Um, and then we could put in a personalized message. This is like sending a text later, but it's going to be enrolled in a workflow that's going to continue to follow up with someone we could disqualify a contact, maybe a disqualification reason.
Speaker C: Um, right.
Speaker B: And uh, maybe they were low credit.
Speaker C: Right.
Speaker B: Again this was kind of more solar uh, oriented. But what's so cool about this is I can deploy this quick action button across a hundred different accounts and they can all have different actions based on their, their business, their industry, uh, even in their particular business in that industry. So what my clients can do. So I'll show you the, the setup on the back end. Go back to the customizer and go to the, this little button. So there's custom values that can be passed through these buttons. So what I have is custom values domain and then it's slash quick action and then we're locking it to the contact because we don't want to, we don't want to overwrite the contact details with somebody else. We're actually passing like the contact ID through it. Um, and we're doing it through the API. This um, is going to automatically pull in like all the custom fields you can imagine uh, for that contact there. And I'm opening it up inside a uh, pop up window.
Speaker C: Right.
Speaker B: So that's what this is. Now you can also adjust the size and the colors, you can add your tool tips and all that. But because I'm giving it to a custom value and this is going to be a funnel page and that system, uh, I'll show you what, what we did for this button. So and also I'm going to talk about this in a moment as well. So in here in sites, um, this is, this is the site that I have that's in that custom value. Um and then destination was that quick action. So I'm not linking it, the form directly into the button. I'm linking it through a page, a custom value page that can now be change at that level. Um, so here you can see all the stuff uh, there on that page. So the form. So again we're replacing a lot of these forms. A referral form, review request, any, anything that you could think of that you would ever want to click for your contact. Replacing um in one button. Yeah, so this, I was just running a test so this, this actually didn't pass through. Um, I'm going to see if I can do some JavaScript or something that will pull that information through. Um but in here you'll see this was not available until sometime last year. Um, conditional logic. I don't know if you. Many people. Yeah, really cool update. Um, so for on the one hand I was kind of kicking myself I was like, I wish I had thought about this sooner. But then I realized like actually conditional logic only came out a few months prior to the stop process. So I was like, I didn't, you know, it was nice to know that like oh, this was something that um, was, was enabled Last year in 2024 I think, um, for these different things. So what we're doing, um, so let's say if it was disqualify, then I'm just going to click show multiple. Um now I could actually uh, hide like for a lot of those. I don't necessarily need to have it show all the contact information but I do have it show there just so you can see. Maybe update this as well. But so if it's disqualified I have it for that. Um, if it's for sales, um, you know I can do this. I can show ads tier. So this was an interesting, the reason why I did this one as an example here. So you see ads tier 1, 2 and 3.
Speaker A: Yeah.
Speaker B: If I was to go into a contact right now on the web, uh, app. So actually let's, let's look at this real quick. Um, actually we'll look at this as an example.
Speaker C: I'll stay on this page. I don't get too diverted.
Speaker B: But all these fields basically you just use the conditional logic. So you only need to show what needs to happen for this um, for that particular thing. So disqualify only needs to show if you have it selected as disqualify. Um, so here's the quick actions here. Now if my client wants to add their own, if I'm giving them, if they're a done for you a uh, uh, do it yourself or done with you type client. I may just tell them like oh, go here and you can add your own option right? So they can just go and type in their option right here. And now they have a whole nother disposition uh or option event that can happen from this button. Um, they can just go and program theirs here, right? So it's really that simple. They can just add all the different things that they want that they want to have. Now this is actually editing the custom field. So now we actually have to go and click the delete button. I thought I could just hit the
Speaker C: track in there but we gotta confirm it.
Speaker B: But yeah, it's just that simple to, to add in other, other events, other actions that you want to have happen when this button is used.
Speaker C: Um, that's great.
Speaker B: Does that make sense?
Speaker A: Yeah, totally.
Speaker B: Okay, so now the other cool thing about just the contact Buttons in general, usually forms are something that the A con, like a customer would be using, right? You would send them the form and they fill out this. So we're using forms for High level as an internal system for these clients, um, just right on their contact record. So when I'm in this configuration, right, like they're not the ones clicking this button. I'm clicking it for this person doing these different actions for them.
Speaker C: Right?
Speaker A: Right.
Speaker B: Let's pretend this person said, yeah, I want to, I want to get your ad management package. And it was like the highest tier, so maybe it's like tier number three or whatever. Um, so they're going to spend, you know, $50,000 a month in ads with us and we're going to charge them $10,000 to manage it or something like that. So I could just click this and hit submit. And then what can happen is we can send them the invoice, we can send them the contract, we can do all these different things just by clicking, you know, one button here, choosing the one action that we want, choosing the one package and then hitting submit. So I could just do that, close the window, and then everything's done for that contact. Let's look at the alternative if we didn't have this button. So first, how do we go and send a contract, right? So we could go and look at like there's notes. Um, we go. If we click here, there, you'll see, um, documents. If we want to add a document, all this is, is a file upload. This is not contracts.
Speaker C: Right?
Speaker B: So what you do is you have to go down to payments, um, which is not labeled as documents, it's not labeled as contracts. You got to go to payments to then send out a document. Um, and you know, you need to have a template. But if you didn't have a template so you'd have to click, let's uh, say we did have a template here. Then you need to go and put in, you know, the variables, all this other stuff. So you could have this template ready to go. But even if you have the template, you're talking about somebody that maybe doesn't even use High level. Maybe they were using a different system. They're not techie, they're not someone that lives and breathes High level. They're just, they're just a real estate agent. And now they're having to learn how to like set up all this stuff and, and, and do all these things by this. You know, I think, I think I counted and it was a minimum of 12 clicks. To send out a ready to go template to somebody if they were interested. Right. Um, so very complicated process where instead the alternative is we just have a couple clicks of the button and nobody has to know how to do anything technical.
Speaker A: Right.
Speaker B: So, so that's what's so cool about this quick action button. Um, so in order for that to actually work what uh, you can do in the automation side. And I think I do have the workflow in here. Let's see what our follow up looks like.
Speaker A: Like send proposal or scheduled follow up. Mhm.
Speaker B: So I have this one, it's this form uh, is close for. It should be loading up the right one.
Speaker C: It'll click off. Maybe it's.
Speaker B: But basically it would, I'll just, I'll just do the form. All right, so form submitted would be the quick action and then what I would do is I would just say the protection is follow up and then now I can have whatever my follow up workflow is.
Speaker C: Right.
Speaker B: So it's, it's that simple to just have this form so I can do another. So maybe the other one was like to send the contract. I could have form is quick action and the quick action is send contract and I could create a different, different thing. So, so just having the filter here can change basically which form. You know, the alternative is like you have this form submitted or that form submitted and so on and so on. We can use the same form and just say additional uh, filter that didn't say what that basically what the form was um, used for.
Speaker A: That's great.
Speaker C: Yeah.
Speaker B: Now what's really cool because when you have the marketer's toolkit, it's like, it's amazing. You can do all these fun things. Um, but I was also thinking like, well what about all the field reps? So remember my background is in solar and there's people that are, you know, they're knocking doors or they're out in the field, they're in home appointments and stuff. And so it's, they're like Mike, this is great but you know we, we're not always at the desk, we're not always at the computer and we don't want to have to go and be on the computer for an hour and try to remember all those things to make these things happen. So what I did is I actually created in the contact area, I created a custom field that was Quick Action Portal and I took the same link that I had. This is actually done through an automation to pass the contact id. And so when this opens up in a new Tab. When you go into the contact area, there'd be contact, um, and so you click contact and then it would show this quick action and you can literally click it. It will open up the link within the lead connector. High level app and so you can take all those same actions right in the mobile phone. So again it's already 10 plus clicks to send a contract from the actual web app if you're at your computer. But if you're a real estate agent and someone says this is great, I want to send whatever, you know, sign me up or whatever, the real estate agent could go in and pick whatever the document is right on his phone after a showing and go ahead and send them um, whatever it is. So that's a ah, really, really impactful tool. So kind of taking the same things that we can do with the market toolkit and kind of making it work in the mobile app is, was been a fun aha, uh, moment for me. That's been really helpful for people that have field agents or other things.
Speaker A: Yeah, that's so cool. And such a time saver.
Speaker B: Yeah. Yep, absolutely. So that's, yeah, that's what some of my fun. The coolest things I've done and uh, something I think people are sleeping on a little bit is, is Tom's buttons and, and all those stuff.
Speaker A: Yeah, yeah. Josh Satterley actually was our last interview and he said that you were the expert in that and that he had come a long way just in the past couple of weeks working with you on that.
Speaker B: Oh cool.
Speaker A: So what uh, have you used the announcements yet?
Speaker B: I. So I haven't. And that's really okay. So I have used it. I'm not using them like actively right now. So again my, my group just got acquired so they've been moved over to another one. We probably should be using it over there. But I've now, my, my main business now has been moved into kind of the third party, you know, realm like, kind of like how Tom is with the toolkit now I'm with the sysible and so we uh, provide AI for other folks. But um, so I don't have a whole lot of high level agency, um, or high level, uh, you know, customers that are using it for their own business.
Speaker A: Yeah, yeah.
Speaker B: But yeah, it is a really cool function.
Speaker A: Uh, what are some of the things that people are coming into, um, your meetings or your Wednesday meetings asking about.
Speaker B: It covers just about everything. So like the last one we just had someone that uh, they're, they're making their own dashboard.
Speaker C: Right.
Speaker B: So uh, Tom and Chris put together some really awesome pages where if you, you can change. So in the, in the customizer you can change the destination for the dashboard or the launch pad and you can have basically your own. And so you can show the information that you want. You can still have it run metrics for that account, but you can also have it show like this is our upcoming support calls or these other functions there. And so you know, people are asking for, you know, how do we make changes to this and other stuff there. So the dashboards, um, you know, contact buttons, the ui, there's all these, all these little tiny nuggets. Quick Editor actually was one that I showed someone on Wednesday which hopefully. I mean that, that thing is such an amazing tool.
Speaker A: Uh, yeah, yeah, we got it back up and, and working. So it works really well.
Speaker B: Yeah, yeah, probably the Quick Editor is probably one of the things that majority of even marketer's toolkit customers don't even know about. And it's such a major time saver and uh, just a really awesome tool. So I don't know if you already have another resource, but yeah, just Quick
Speaker C: Editor, you can look at it.
Speaker B: I think I did put something in the Facebook group and uh, talking about it, kind of showing some of the features there.
Speaker A: Yeah, yeah. So you can, when you go to any website that you've built in high level, you can click on the Chrome extension and when you click on it it will take you directly to the location or it'll even take you directly to the editing page where you can edit straight on the page. Like if you have, if you have something that you need to quickly change out, like copy or um, pictures or something like that, you just click on and it goes straight there. And then a lot of people are. Somebody's called it a cheat code. So like you click on it and I think it was. Oh yes, it was Bonnie from Automation Blueprint. She called it the cheat code where you could click the back button and get, you know, see what the website was or the funnel was or just takes. It takes her to uh, the, where she wants to go uh, in the, in the uh, in GHL without a lot of trying to figure it out.
Speaker B: Yeah, absolutely. The other thing that it does for us, um, looks like me refresh and see if I can get to pull up here. So it also has a workflow analyzer which I think might still be in beta. Uh but it is such a powerful tool. So if you are using. So I, I can actually share my screen on this.
Speaker A: Can you share Your screen. Yeah, yeah.
Speaker B: So, so this is a button that looks like it's part of High Level, but I bet if you're like, if you are watching this video, go and look at your, like, just pull up any, any, uh, workflow that you have and you're going to see, or you won't see analyze workflow, you'll see test workflow, but you're not going to see analyze workflow. So this is actually part of the toolkit. So you'll see we have Workflow Analyzer and I have it set to download and it says, write me a complete user guide. I'm going to go ahead and send it to ChatGPT. Write me a complete user guide and SOP is what I put in this prompt. Now this is just going to go to whatever like open chat I have, but I'm going to go ahead and click this button. Now let's go back to this workflow just so I can show you this is a pretty decent sized workflow going on here.
Speaker A: Yeah.
Speaker B: And so here it brings me to ChatGPT. We have five. Let's make sure it's on the faster one.
Speaker C: Do auto. Great.
Speaker B: Um, and so here it's taking the JSON file. Um, so I can take this and I can do, uh, all the sop, all the documentation that I want.
Speaker C: I could just throw in all my
Speaker B: JSON files from a snapshot I built. Or I could use it to understand what's happening in that workflow. Maybe it's something I didn't build. Somebody else built it. Um, so I'm trying to troubleshoot their workflow. I could use this and be like, hey, you know, there's any custom fields missing? Here's custom values.
Speaker A: My gosh, this is so cool.
Speaker B: Isn't this, um, again, uh, such a cool tool? Um, so here you have this. And now we have our complete understanding of what's going on.
Speaker A: Oh my gosh. How many times have you gone into a workflow and been like, somebody else create, you know, one of your clients created it and you're like, I don't know. I don't even know where to begin. I mean, I have, I've been like, uh, oh, I'm not sure what's happening here.
Speaker B: Yeah, and especially with, um, let's. I want to do the. This, this one. So this one I had to split up and it's still. And I still hit. This workflow is getting too big.
Speaker C: Right.
Speaker B: So I'm going to click Analyze Workflow. Bring it to the same one.
Speaker A: Oh my God. Does it, does it auto fill in or did you do that that quickly?
Speaker B: Um, the autofill. Sorry, what? Like, yeah, so I clicked it and it went ahead and brought me to the same conversation.
Speaker A: Oh my God. And then it um, uploads the file for you.
Speaker B: Yep, yep. So the file's here. And so this is going to be my now again. I can change the prompt. I could put it. I probably would want to actually use a GPT that's like, uh, you know, maybe a little bit more built out for this instead of just a random chat that we uh, have.
Speaker A: Yeah, sure, right.
Speaker B: Because I might want to give some extra instructions there, but here I'll see. Event creation and editing purpose. This workflow is designed to streamline the creation, editing and management of events within your system. All right, so it's talking about the event slots and all this other stuff. Now this is actually probably my coolest snapshot I've ever built is I can create an event in less than a minute. Um, and it sends out, it has the announcement page, the event page, all these different things. So this is actually a really cool one and I need to get some of the documentation up for people. But it is available and I think something I've actually.
Speaker A: That's a really cool snapshot. Yes please.
Speaker B: So, so this is, you know, setting up all the different events and stuff. Um, oh my gosh. Workflow analyzer there. So if you actually want to see this, I can show you.
Speaker A: Yeah, please.
Speaker B: So here we got our site. I have this little create, uh, event form. And so let's go ahead and we'll
Speaker C: just do a quick creating event.
Speaker B: So this is not a page.
Speaker A: Okay. So this could be for like, let's say my clients who have events. Like I could put this snapshot in for them to fill out and then it would just like do all the things for them.
Speaker B: Yep. So you could do this. So if you wanted this snapshot, you could take it and you could do. Done for you. Be like, hey, yeah, um, it's 500 per event. We'll handle everything. We'll create your event page, we'll create all this stuff and all that.
Speaker C: Right.
Speaker B: And then you can just do it in a minute. Um, or you can give it resource. So let's go for any event name or something here real quick.
Speaker A: Um, let's say I'm, I'm going to an event. It's called um, Women Empowering Women la Women Empowering Women. L. A? Yep. Mhm. I'm going to be speaking at that event. I'm so excited.
Speaker C: Oh, perfect.
Speaker B: So let's just do this. Um, we'll just grab an image real quick. Yeah, there.
Speaker A: Wheela. Mhm. That's it.
Speaker B: Now this is probably. I'm gonna save this image right here.
Speaker A: Francis is going to be like, hey, we're promoting the event.
Speaker B: Yeah, here we go. So, all right, I'm going to go back to our funnel, take this and we'll go on the description. Let's move this one with the description here. This is where I could put some other information like you know, zoom, uh, password or whatever. Now this is a. I know this is a physical event. We could put the address. I'm just going to do some of the autofill here. Now on this one I can choose this as the multiple days. So we'll say it starts at nine and it goes to this and we'll say ends at 8pm and then yes, we need. And we'll send the QR code for the ticket so they can have that scanned at the door.
Speaker C: Very cool.
Speaker B: Not going to allow multiple guests for this one. Is this again free to attend? We'll say.
Speaker A: Oh yeah.
Speaker C: Okay.
Speaker B: Now, um, let's say we have 47 is the capacity. Now I could send out this invite to everybody. So list one or list two or everyone by default I have list one as your leads. List two is customers. That's a default field, um, for contact type. And then this, this is actually really important. I set it up as a password based on the email. Has to match the email that's in the company settings. Let me go in and grab mine.
Speaker C: Okay.
Speaker B: Yeah, so is that one. All right, so we have just submitted the form and then it's going to say we can preview the changes here. Now it does say it can take a minute for all values to populate and may require you to refresh the page. So um, I'm going to just let it sit here just for a second.
Speaker C: All right, we'll go ahead and go.
Speaker B: So this is our upcoming events. So you'll see we have women empowering women right here.
Speaker C: Okay.
Speaker B: And this is done in sequential order. Now I should have deleted these as our older examples back in May, but this is the, uh, you know, so it's down here at the end. Even though this was Event two. So this was Event one, this is Event three. This was Event two. But it put it here because it's ordering by the date. So I add JavaScript for this. But this is the page. I could change the color of this as well. Custom value. And then here's our actual event page here. Um, it's still loading in some of the details because it's updating custom values. But if I wanted to share this on Facebook, I could just click my little Facebook button and, uh, again, it moved a little bit too fast. It didn't give time to update the SEO metadata. But this would actually show in the page. In fact, I'll go into my profile so you can see a couple examples how this one, uh, runs.
Speaker C: See?
Speaker B: Been a little, little while.
Speaker C: Yeah. Here you go.
Speaker B: So this says sending this you should come to AI systems that print money. Five spots left. Um, and then it even shows the time and then the, the description. So that's how it would show up. And then when someone clicks on this, you'll even say invite equals. And so it's tracking to the person that shared it on the social so that you get that as well.
Speaker C: Um, yeah.
Speaker B: So that's the. That is our event page. Um. Oh, this is actually a different. A different one. I'm actually using it.
Speaker C: That was.
Speaker B: So we were on events and you
Speaker A: said it's something about QR codes. Um, does it. It doesn't generate a QR code. You would have to go in and create the QR code and link it to that.
Speaker B: It generates it.
Speaker A: Shut up. Amazing.
Speaker B: Now this is actually a tool that I, someone shared with me. Let's see if you go back. I think it was this one. Let's. So we'll go back here. So if I go ahead and register for this Now, I did say payment, so it does say ticket required for entry. I just had to enable the. I just had to add a product to this form and then it would do it. But I'll go ahead and complete the registration. Um, and then we can go in and see what it did. So now I think it is going to take just a minute just to allow some loading. Um, okay, here you go. Your ticket and event info.
Speaker A: So here's zoom password from the workflow.
Speaker B: M. Here's the QR code.
Speaker A: Amazing. Now are these templates that are in the. Are in email or are they basically in your snapshot of your workflow?
Speaker B: Yeah, so they are. I did put them as just in the. I wanted to keep things really simple. So this is just right in the workflow here. Um, so again, I love building really complex things that are actually easy to use for the, you know, end users.
Speaker A: So user.
Speaker B: This is already. So if the, if there was no spots left, they get a little rejection. You know, hey, you know, internal notification then. And then the uh, that's not why it's going to do that. And then this one says like, hey, thanks for registering. Unfortunately we're out of spots.
Speaker C: We'll let you know.
Speaker B: That puts them on the wait list. Um, and then here we are. So if it's uh, a paid event and they allow multiple registrations, paid and solo free and solo free and multiple, um, ticket required, then we have a normal confirmation. If there's no QR code confirmation with the QR code, if there is, um, and then it sets up all the reminders and everything and then all the, you know, everything that you can imagine. I basically tried to get done. If anybody has anything they want done that I don't just need to let me know. Um, but this QR code is actually free. It's API QR server.com um, completely free to use. And so this is the URL and I'm passing in, um, the data that we need for them to, to, to show and register. So when someone scans that, um, and I think we can just open this link. Oh, um, that's just going to pull up that. So let me scan this and I'll show what happens here and I'll show
Speaker C: it on my phone.
Speaker B: So this shows the checking in. It's a little, little hard to see on the screen, but yeah.
Speaker A: Ah, yeah.
Speaker B: But um, anyway, so it says. Oh, actually it says, it says you're a bit early, check in, will open on the day of the event is what it says. But yeah, so that's. Once it is the day of the event, then it allows them to actually to uh, have it checked in with the, with the people there.
Speaker A: Amazing. Amazing. And I can see this working in conjunction with the Marketers toolkit in that if you had a contact button. So like let's say that your event, your, the person running the event wants to enroll people as they're talking to people directly into the event and get them started. They could use that contact button and have the, your. That form on the contact button and then it would run from there.
Speaker B: Yep, exactly. So what I would do is, and it's actually a really good idea, um, oops, I clicked the wrong button. Um, so what I would do is I would just simply have it go to the quick action button and I would. And I actually we did do this um, for a client. So there was one that was register for events. So we'll use this one for example. So register for event. Let's pretend that that's what that says here. And then it'd be which event? Um, and you can actually pass custom values in here. So I could have it say like, one, and then it could be, uh, women empowering women. And it could be event two, uh, a marketer's toolkit, you know, and so on. So you can actually have it be like, which one was the number again? Um, you could actually pass. And you can pass custom values in custom, uh, field. So it displays.
Speaker A: Very cool. Then, um, so all they would need to do is set up the event itself and you could have something like that on, like, you would have that in the snapshot. And then also, I mean, I'm just thinking for myself, I could have it on my sidebar menu, create event. And they could create, you know, for people who have. Because I'm thinking of multiple people in my SaaS that have an event, put that on the sidebar menu and they could just create their event from there.
Speaker B: Yep, absolutely. Um, and then the coolest part, so, um, if you. So if you were to register for an event on eventbrite, for example, um, it's not going to show up on your calendar. So it doesn't automatically populate on your calendar. You have to like, click to add it. Uh, and what, what I did. So again, there's zero scripts, um, that there's no, there's no webhooks that you have to set up, except for one optional one and the one optional one which I have the SOPs for it on how again, I use the workflow analyzer to set up some of these SOPs, um, from the toolkit from QWIK Editor. So I have all the SOPs documented for this, for this snapshot. Ah.
Speaker C: Um,
Speaker B: if you want it to show up on calendar, there's one webhook which is where we put it through zapier or Nan. I have the process for both of those. Um, and it will actually show. It'll block out the event or the event for them. Unlike your. Stop sharing my screen.
Speaker C: Again.
Speaker B: So unlike showing up in blue, the event can actually show up in whatever color you want. So if I go to, uh, this day. So this purple event I chose show up as purple, because if someone's looking at the calendar and everything shows up in blue, they're like, what's that? What's that one color? Like, the only other color that shows up here on the 31st, um, it says Happy Birthday. So this looks blue right there. But, um, so we have green. Happy Birthday, blue. All my events are blue except for this one purple event, which is done through my event system. All other events show up as blue. So you can have your event stand out. When someone registers for your event show up a different color. You can have it show up as red, yellow, orange, whatever colors you want. And Zapier, uh, gives you the option with the Google Google Calendar, basically that, that zap gives you options, what colors you want to pick. So you don't have to have it
Speaker C: deep blue like everybody else.
Speaker A: Very cool. And do you have to set that? So I just got lost for a second. Do you have to set that up on Zapier somehow? You have. There's some, some Zapier thing you have to do.
Speaker B: Yeah, it's just, it's a really simple, um, like I have everything spelled out so it's like literally you just have to click to do the web. Like you don't even have to um, you don't have to do anything in our workflows. You just have to add the webhook into a custom value and then you have to go to Zapier and then just copy the exact zap that I have. It's like a three step zap.
Speaker A: It's a. Yeah, yeah, it's really, really simple there. Now, uh, with. I know with make, because I've been using make recently, you can put in even in the AI, you can tell it to generate. You can say to AI, here's what I want it to. To do and it'll create the make for you.
Speaker B: You could you. It's it. The only nuance is it took me. I was so excited when I first got it done. I was like, this is awesome. And then it was. The event was like off by four hours and I was like, why is that happening? So because it was like it had to be in UTC and all this other stuff. So there's just some nuances there. But yeah, you could absolutely do it in make. I just didn't have a Make account and so I'm like, I'm doing it in Zapier and I'm. I did it in Nan as well and got it to work for both of those. And I figured, you know, I don't think I need to do every middleware program out.
Speaker A: Yeah, I was just um, making an example of the AI piece of the puzzle. Like, um, I bet if you did it in Zapier, I probably has AI as well. Does it now like where you can just tell it, here's what to do. And it just generates the zap for you.
Speaker B: Yep, yep, exactly. So in that. That very well could do it. Um, but yeah, that's the only, like, there's no web hook that I have to set up for the. Like nobody has to set up anything for the QR codes I actually created. I loaded in the snapshot and created the first event. The only exclusion is this zap step that I talked about, which, um, takes about five to 10 minutes to set up. But I loaded in the snapshot and created an event, and I think it was. I clocked it at six minutes. So that's actually. I have a video of that I can give you. I can show the link in a second, but the sop. So I'll actually, I'll show this real quick. And so back to sharing the screen, Bob. And leave, um, behind.
Speaker A: Set that up on your agency. Could it run across. Across locations once it's set up? Or does it. I need to be set up. Does that need to be set up for sub account?
Speaker B: Um, yeah, I think it would just be copying. I mean, you could probably set it up where it. Where it runs across. Um, but I would. I think you just run the web hook, actually. Yeah, you probably could, um, you probably could just run it as one webhook for all accounts. Uh, so this is the event sop, right? So again, I had AI generate this entire page. I gave it the loom videos and everything. So, um, yeah, so this. It gave me this entire page. Um, so this is the. The SOP that comes with it. So you have, you know, you can click on any of these things, watch the videos of how to do everything, um, and then the actual event page that I have. So if you want to see another demonstration of it, it'd be this one. So, yeah, 3 minutes and 42 seconds was the total video of me explaining it, uh, showing how to create an event there. Um, and again, I use Gemini to build this entire page. So I just gave it the form that I want, um, and do it. So this is, uh, if you wanted that snapshot, you could get it. And amazing. I also, just for fun, I also have this one. Uh, this is, you know, if you wanted custom work done with me, just something that was fun. Uh, you know, someone's like, I want a custom snapshot built, and I have a budget of $200. So, uh, I've created the page, which, uh, was just kind of a fun one. So, uh, anyways, just the cool things that you can do with AI to build some pages, uh, you can have
Speaker C: fun with it and everything.
Speaker B: So this is a nice little gotcha one that, uh, then points people to, you know, Join the workshop and see the other stuff that we can do and still help them out.
Speaker A: That's great. That's great. Well, is there anything else that you can think of that you want to share about the marketers toolkit or anything that we left out?
Speaker B: I, um, mean, I think you only scratched the surface.
Speaker A: I know. No, I know. I mean anything you. I left out that you are, you know, hot about like you're excited about.
Speaker B: Well, so I know some of the things that just recently came out, like the agency management workflows that you can use. So that one's still technically in beta but it's working really well.
Speaker A: So if you want, tell us about that.
Speaker B: Yeah, so I'll just show this. So there is. And there's another thing that's coming out. Tom told me that um, so those, the toolkit buttons. Some people are like, I'm just a, I'm just a single person like just using high level for myself. I love the toolkit stuff but I
Speaker C: can't afford it or whatever.
Speaker B: Tom's actually going to come out with some marketplace apps for like the contact buttons for example. Um, so he said that was going to happen. Um, but this is the agency management workflow actions. So another app that he has. And so you'll see, let's see. Wanted to show, I think this might, this might give us some instructions. Um, wanted to see some of the list of the apps. So here you go. Um, you can do, you can create users, update users, delete them, get users, update values. All this different stuff from one sub account working in other sub accounts. You can put this into your agency sub account and when someone signs up you can go and automatically, you know, you can have an onboarding form that they fill out and then use these actions to update, populate all the values for their um, system and doing all these different things that you can't even do with the SAS configurator with high level.
Speaker C: Right.
Speaker B: So SAS configurator is like great, here's the snapshot. It's installed and then someone has to go in there and program all this stuff. Uh, and this is an option where you could just have someone sign up through this task configurator and then uh, they can go to an onboarding form and then they can put in all the people that needs to have access. You could have update all the values and all that different stuff. So it can help automate your agency and onboarding setup just so much more and managing um, for cancellations and different things too.
Speaker A: So the upserting of the uh, and updating the custom values and other sub accounts and things like that. It makes it a lot easier. I know. I uh, remember interviewing Kayla Love, who. She created a um, basically when you entered into her, her account as a user, you would insert all of the custom values for branding and for your logo and they would just do all of these things including you know, maybe even the music that they are using to put onto a website that, that she generated. I imagine that this could make that a lot easier, that process a lot easier for her because you have that ability to do it versus on the back end. I'm not sure. Uh, I know that that was a marketer's toolkit thing, but I don't know how she did that.
Speaker B: Yeah. So most likely she was using the agency managed actions. I think I have, I might be able to pull into another account and show. But we'll still see uh because I know that we are using it. So in the acquisition, uh, so being with the sysvol, you know, we run ads for people that are looking to use AI that works with High Level. And we had a lot of people coming in and saying well, I don't like what is High Level.
Speaker C: Right.
Speaker B: That's still happening today. Not every business owner knows what High Level is. And so we have a place for some of those folks to land where they still want the AI. And then we help them out with High Level. That's a minority of our clients. But with that we have, we do use the. We recently brought in the agency management actions to set up their accounts. So I'm not sure. But yeah, so we use it to, to onboard them, um, and actually update their AI bots and all kinds of stuff based off of the them filling out this form.
Speaker C: Cool.
Speaker B: So yeah, I don't, I just, I didn't. Wasn't the one that created the workflow. So I don't know which, which name I'm looking for there. But yeah, it's, it's, it's really, really impactful. So like again building out AI agents for folks we can leverage custom fields and custom values and different things. And so we just have someone come in, they say the industry, you know, names of different things, particular products or services and it can automatically create at least their version one of their AI so they get logged in and you know, the only thing that slows down anybody from getting started is maybe a 2P process.
Speaker C: Right.
Speaker B: Um, they're not having to wait on us, they're just having to wait on registering for their phone numbers, right? Yeah, that's it.
Speaker A: Awesome. Awesome. Well, thank you so much. This has been. I know so many people are going to get so much out of this and. Yeah. Any last words?
Speaker B: Uh, no. Just thank you for, for having me. And again, I'm still running the tool, so I've canceled a lot of my different responsibilities for a lot of folks. Um, but the one that has stayed was Tom. Uh, for this Wednesday tech call that I run, Q and A call, really come in and ask me anything and, and we'll help out to solve the most complicated tasks that you have on your plate. If it's using the Markers toolkit or if it's even just some high level questions that you have that you want to just jump in and try to figure out how to best do something in your workflow and things. I'm always happy to, uh, help people tinker and break stuff and fix stuff. So that's what I will do.
Speaker A: I love it. Thank you so much.
Speaker B: Thank you. Appreciate it.
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