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Index/Startups & Founders/The Indie Hacker Podcast with Fexingo
The Indie Hacker Podcast with Fexingo artwork

How a Solo Dev Hit 10K MRR by Selling Integrations No One Else Wanted

The Indie Hacker Podcast with Fexingo · 2026-07-09 · 9 min

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Topics in this episode

API integrationssolo dev 10k mrrniche software connectorscrm integration saaserp api connectors

Episode notes

In this episode of The Indie Hacker Podcast, Lucas and Luna explore an overlooked path to recurring revenue: building SaaS integrations that larger companies ignore. They examine the story of a solo developer who hit $10,000 MRR by creating a set of API connectors for niche CRM and ERP systems. The discussion covers how to spot underserved integration opportunities, the economics of building and pricing them, and why this approach offers a natural moat against competitors. Lucas digs into the math behind the developer's monthly recurring revenue, showing how each integration added roughly $500 MRR from a handful of users. Luna challenges the scalability of the model, and they debate whether this strategy works better as a side project or a long-term business. The episode includes the show's donation segment, a low-key mention of listener support funding the ad-free production. #SaaS #IndieHacker #API #Integrations #MRR #MicroSaaS #SoloDeveloper #RecurringRevenue #CRM #ERP #NicheMarkets #BusinessStrategy #PassiveIncome #Tech #Startup #FexingoBusiness #BusinessPodcast #IndieHackerPodcast Keep every episode free: buymeacoffee.com/fexingo

Related episodes across the Index

Other episodes covering the same guests and topics, from across The B2B Podcast Index.

  • Streamlining Hospitality Systems with Otelier’s Lexton RaleighEvolving the Enterprise · on API integrations83 / 100
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  • The Secrets to Successful Payment ImplementationsThe Payments Podcast · on API integrations73 / 100
  • AI, risk & reality: Inside modern lending decisionsLondon Fintech Podcast · on API integrations70 / 100
  • E.ON & Podero: Can We Automate Whole-Home Energy?BetaTalk · on API integrations69 / 100
  • S2. Ep25 - We Built an AI Agent That Any Business Owner Can Set Up in MinutesAI Automations for Business · on API integrations62 / 100

More from The Indie Hacker Podcast with Fexingo

All episodes →
  • How a Solo Dev Hit 10K MRR by Tripling Prices Overnight75 / 100
  • How a Solo Dev Hit 10K MRR With a SaaS That Sells to Other SaaS Companies83 / 100
  • How a Solo Dev Hit 10K MRR With a Product Hunt Launch and Nothing Else85 / 100
  • How a Solo Dev Hit 10K MRR With a CLI Tool and No UI72 / 100
  • How a Solo Dev Hit 10K MRR by Selling to Universities76 / 100
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