The Agency Growth Engine Show · 2023-07-03 · 40 min
Companies who hire marketing agencies assume your agency can do it faster, better and make their lives easier….is it true? Episode 20 of The Agency Growth Engine Show is live and if you own an agency, it’s time to check yourself before clients start jumping overboard as you fail to make their lives better. Do you? Make their lives better that is? Trice Alford has spend much of his career on the client-side hiring and working with agencies and he clears up how agencies can deliver clear communication and top-shelf service with these tips… 1. Streamlined Communication… - Every agency says “we’re really good at communication”. But very few times have I heard agency “clients” say the same. You need clear, clean and concise communication and reporting. Don’t overdo it. Don’t under do it. - Make sure they can understand and quickly digest what you send them. They often don’t care about your pages of analytics and reporting. That’s what they are paying you for. Just give them the high level and don’t interrupt unless what you promised isn’t happening. - Are you meeting weekly with your clients? That’s probably too often and is annoying to your clients.
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