The B2B Podcast Index
Index
All categories
MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
MethodologySubmit
Best of:MarketingSalesSaaSFinanceHROpsLeadershipCustomer SuccessAI & DataProductStartups & FoundersRevOpsEngineering & DevTools
An independent project byFame
SearchBest episodesGuestsInsightsMethodologySubmit a podcast
Index/Startups & Founders/Shopify Masters
Shopify Masters artwork

How Figs Built a Billion-Dollar Brand for the People Saving Lives

Shopify Masters · 2026-05-26 · 50 min

0:00--:--

Topics in this episode

direct-to-consumerEBITDAbootstrappedapparelpublicly traded

Episode notes

Trina Spear left Wall Street to build a billion dollar brand serving the 18 million health care workers no one else was designing for. Figs started out selling scrubs on sidewalks and grew into a NYSE-listed, 90% direct-to-consumer powerhouse.

Related episodes across the Index

Other episodes covering the same guests and topics, from across The B2B Podcast Index.

  • What Private Equity Looks For Before They Buy with Wayne Marhelski (#79)Exit Algorithms · on EBITDA91 / 100
  • Why Private Equity Is Buying Up Dental Support OrganizationsThe Buyout Show with Fexingo · on EBITDA79 / 100
  • How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansionThe Glossy Beauty Podcast · on direct-to-consumer69 / 100
  • EP 151: The "Money Map": Driving Business Value and ScalabilityDefenders of Business Value · on EBITDA61 / 100
  • How to Exit: Building a Business Someone Wants to BuyThe Level Up Podcast w/ Paul Alex · on EBITDA29 / 100
  • How Warby Parker's Home Try-On Built a DTC EmpireBusiness Models Explained with Fexingo · on direct-to-consumer

More from Shopify Masters

All episodes →
  • Why I Left My Hollywood Dream Job To Become an Entrepreneur76 / 100
  • Avocado Green: The Organic Mattress Brand That Built Its Own Supply Chain85 / 100
  • How Dagne Dover Turned Word of Mouth Into Its Biggest Marketing Channel77 / 100
  • How Siblings Are Turning Slow Living Into a Thriving Refillable Candle Brand
  • Selling Feeling Over Features: How Coyuchi Converts AI Search Traffic into Premium Buyers
Explore the best B2B Startups & Founders podcasts →
All Shopify Masters episodes →