Shopify Masters · 2026-08-31 · 33 min
Coyuchi is proving that a 35-year of press is a brand’s ultimate asset in the age of AI search. By continuously optimizing site schema for LLMs and selling “feelings over features,” the organic home textiles leader is turning AI discovery directly into revenue. For more on Coyuchi, in show notes, click here. Subscribe and watch Shopify Masters on YouTube!
Other episodes covering the same guests and topics, from across The B2B Podcast Index.
Fashion and Sustainability - what do consumers want now, and how can brands benefit from it?eCommerce MasterPlan · on greenwashing79 / 100
How Nutrafol CEO Cindy Gustafson is reaching men, growing retention with tech and plotting expansionThe Glossy Beauty Podcast · on direct-to-consumer69 / 100
Nothing We Do Is Sustainable: How Transparency Beats PersuasionNo Bull Ideacast · on greenwashing65 / 100
Sustainability in Marketing: Three Shades of Green The Water Cooler · on greenwashing42 / 100
How Warby Parker's Home Try-On Built a DTC EmpireBusiness Models Explained with Fexingo · on direct-to-consumer
Success Leaves Clues: Ep 304 - Stop Managing, Start Coaching with Christine Vigna, Chief People Officer at Dejero Success Leaves Clues with Robin Bailey and Al McDonald · on business podcast
Why I Left My Hollywood Dream Job To Become an Entrepreneur76 / 100
Avocado Green: The Organic Mattress Brand That Built Its Own Supply Chain85 / 100
How Dagne Dover Turned Word of Mouth Into Its Biggest Marketing Channel77 / 100
How Siblings Are Turning Slow Living Into a Thriving Refillable Candle Brand
Scarcity, Clout, and Michelin-Star Ambition: Inside Last Crumb’s $120 Box Playbook