Sales Leader Secrets · 2025-07-01 · 29 min
Ever thought a farm field could turn into a five-star getaway? In this episode of Sales Leader Secrets, Amanda Downs chats with Joanne Collinge, a former teacher who traded the classroom for a life on the family farm in Lancashire. What started as a challenge to bring in extra income has grown into Little Oakhurst Boutique Glamping, a rural retreat with serious charm. Joanne shares how she built the business from scratch, using creativity, second-hand materials, and sheer determination. With no background in sales or marketing, she learned as she went, often with her daughter by her side guiding her through social media. Listen to hear how Joanne turned a side project into a standout brand, what it’s really like running a business with your family, and why keeping it personal has made all the difference.
Ep 12: Baked-in Brilliance with Aisling Tuck55 / 100S2, Ep 11: Leading Through Language with Anne UnsworthS2, Ep 10: Leading The Disability Activism AgendaS2, Ep 09: Ella Cookson on Leading Freedom for 2,500 WomenS2, Ep 07: Lee Personius on Leading Growth, One Pizza At A Time