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Index/Marketing/Retail Media Moguls
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Navigating the Cookie Apocalypse: Solutions for Retail Media from Jack Johnson of Ocado Retail

Retail Media Moguls · 2024-01-11 · 36 min

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Topics in this episode

Stuart Adamsonretail media mogulsPlatform195Jack JohnsonOcado Retail

Episode notes

Welcome to the Retail Media Moguls podcast, hosted by Stuart Adamson, brought to you by Platform 195. Today's special guest is Jack Johnson , Head of Supplier Services (Retail Data and Media) at Ocado Retail . Join us as we discuss the evolution of retail media, the importance of data and technology, and how Ocado is managing the challenges of the cookie apocalypse. Jack explains the need for collaboration between retailers, brands, and media agencies. Some additional topics that we cover include: Ocado’s media offerings for brands The need for a true offsite proposition The value of first-party data in a post-cookie world A beyond visual range look at retail media Jack is a retail media professional and a commercially orientated business leader. Before Ocado, he spent over six years at Dunnhumby where he built his retail media toolkit and expertise. At Ocado Retail, he works with the biggest businesses across the industry, while advocating collaboration between the stakeholders. Retail Media Moguls is handcrafted by our friends over at: fame.so This podcast is brought to you by Platform 195 .

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