IG Live | From Celebrity Smile Makeovers to Luxury Beauty Brands & Identity-Shaping Stories: The Power of Transformation

Speaker A: Uh, good morning everyone. Welcome to Thankful Thursday. I'm so thankful to be here. The easiest and fastest way. That's right. To change your life, you gotta just say thank you. Say thank you before you go to bed. Say thank you when you wake up. I, uh, know it takes 0.1 seconds. I know it's free, but it's guaranteed to change your life, impact you more than anything. It's so simple. But remember the simple things to do or simple not to do. I'm here to remind, remember and recollect you with your God. The God that allows you to be grateful, mercy full in your life. I pinned that below because we want you to join us on the road. We'll be in Japan doing meetups, holding courts, interviews and speeches. VIP dinners for charity in, uh, Kalamazoo. We'll be with Nick Saban and Matt Ebert in Louisville. We'll be in Chicago, Kalamazoo, Michigan. We'll be doing season 11 in the lobby of the Wynn at their Studios there with SiriusXM. Uh, we will be in Tim Storey, me, Jay Abraham, a variety, Bill Walsh, Marie, uh, Diamond. Come and join our mastermind in Newport Beach. Uh, we also will be going to, if you're interested, the MLB all star game. We got Fanatics fest. We have at FC Miami with Messi, uh, World Cup. Give us a ring, give us a dial. If you want to be invited to any of these places or Things, Events, Circumstances, 949-298-2905 is our text community. Uh, or email me if you want exercises, guides or books. Uh, I will sign my book, send it to you, pay for shipping and the book. I promise you. Just, uh, email me. David, that means beloved at D. That's my first initial. Meltzer means servant. Let me be your beloved servant. Davidmeltzer.com we are blessed. We, um, got tons of questions here. Let's see here. How do you define legacy? Uh, for me, legacy is the memories, the recollections and the reminders that people have because of your existence. If they're reminded, recollected and remembered by something you said, did, thought, believed, felt, uh, then that is your legacy and my legacy. I want to be kindness to empower over a billion people to be happy. Uh, to empower them to make a lot of money for the sake of others and having fun, that's about as easy as it gets. Uh, all right, we're waiting for Tyler Hales right out of CVM M here and he has Hales aesthetics and doctor, uh, Tyler Hales. Um, our doctors are uh, the Confidence Question is his podcast. We should do a swap. And Hales Cosmetic Dentistry. What a great business that is, as we work with a lot of cosmetic dentists. Uh, hopefully, team, you got Tyler coming on. It's difficult when they're doctors because they get called into stuff, uh, to be scheduled and on time. Maybe, uh, we should start getting our second guest here earlier. Uh, wait. Nope. I think Tyler's here right on time. Oh, um. Oh, um, seeing who else is here. There he is. Doctors will be on time. Dr. Tyler Hales is in the house. Hey, Tyler.

Speaker B: How are you?

Speaker C: Great.

Speaker D: How are you?

Speaker A: I'm fantastic. Thank you so, so much for joining me.

Speaker C: Thank you for having me today. It's exciting to be here.

Speaker B: Yeah.

Speaker A: Well, you know, I want to start with your podcast, the Confidence Question, because, uh, even as a doctor, um, and one who provides confidence to people, because, uh, from my research, nothing gives people more confidence than a beautiful smile. Um, and it's proven, uh, to understand confidence. Uh, why do people lack confidence? Uh, what are the different things that you see that cause interference between them and that empowering, omniscient, all powerful source of inspiration that they're connected to and through?

Speaker C: Yeah, I mean, that's the basis of this podcast. Right. I think that I've realized being in cosmetic dentistry, I've been able to see different aspects of where people do lack confidence, and luckily for me, able to create that smile, which is a huge impact. Um, but there's so many different things. One is look, right? So obviously if there's something you don't like the look of yourself, and we see that even more nowadays because of, uh, Instagram, because of Zoom meetings. Right. People see themselves more than they've ever seen themselves before. Um, two is really experience. A lot of times when people are first starting out, they don't have confidence in their skills or what they're doing. Uh, just because sometimes it takes time or they're still learning it. Um, and that really does. A lot of times they say, fake it till you make it right. And you have to. You have to sometimes fake that confidence. Um, and then sometimes it's personality, right? Uh, you get people who constantly apologizing or constantly feeling like, uh, are down on themselves. They've got to change their mindset around who they believe they are and find the joy and happiness of being, you know, themselves and understand that they have control over it, not what everyone else thinks about.

Speaker A: Yeah, so interesting when you talk about, you know, what creates that confidence and the idea of fake it till you make It. I always say, practice it so you don't have to fake it. Be confident in your practice. Uh, you won't have to fake it. I know. Uh, I was speaking in Australia, and it was at the Sydney theater, and there's 22,000 people. And my kids were with me, and they were behind stage, and they're like, dad, aren't you nervous? And I said, why don't you come on stage with me and just clap for me when I go on stage? And they're like, really? I was like, yeah, it'd be awesome. And I said, but you're not nervous, are you? And they said, no. I said, well, why aren't you nervous? They said, well, because I know how to clap. And I said, well, I practice speaking, uh, until it's a level of comfort to give me the confidence, the same as if you were clapping. And I think a lot of confidence comes from the practice. And speaking of practice, you have an extraordinary practice, uh, in Corona del Mar in empowering people with confidence because of their smile, which is the number one appearance.

Speaker E: Ah.

Speaker A: Tool in the world. Um, and in that business of cosmetic dentistry, uh, there's a lot of challenges as a doctor and a business owner. Uh, I have a lot of entrepreneurs who are in this area, in Southern California especially. Um, what are some of the things that you learned out of dental school, uh, that were surprising about real business that nobody taught you about? Uh, in cosmetic dentistry?

Speaker C: Yeah, David, I really didn't have much background at all in business, so I came in with, really zero knowledge.

Speaker B: Right.

Speaker C: Um, and it has been through experience, uh, I can say I was not confident in running a business when I first started. Um, and lucky for me, I've been able to find great mentors and great friends who are very, very successful. The thing about cosmetic dentistry is I'm lucky that I work on people that are very successful and usually have their own business. And so what's nice is I use that as a resource to talk about who they are, how they started their business. What advice do they have for me, I talk to every single one of my patients about their story. Um, and that's really made an impact in my business to see how we've been able to really grow so quickly in this field and really be an impact in cosmetic dentistry. When people say, you're so young, what you've achieved so far, it's like, well, part of that is because of my patients and just taking every opportunity I can to learn from them.

Speaker A: Yeah, it's amazing. Mentorship is so important. Uh, but you really have down one of the key aspects of being a successful business person, which is knowing your, who not only who you can help, uh, which is something you do in an extraordinary manner, but who can help you. And having the humility that a lot of doctors don't have. Uh, they think that they're well trained and, uh, in whatever practice they have, that means that their business, uh, acumen has come naturally, uh, God given, through the training of being such an extraordinary doctor. But, uh, as a lawyer, recovering lawyer myself, I have had the same as I have coached so many doctors and lawyers. One of my favorite, uh, lessons when I first started helping doctors and lawyers about business is remember the golden rule, which is 80% of business is collecting. And uh, I love to see their face when I tell them that rule right up the front, because they don't really know when they're starting their business how important collecting money is. Uh, until you own a business, uh, 80% of your business, by the way, most of the time will bankrupt you. Meaning that 80% of your business, you're either breaking even or losing money. And if all your clients were just breaking even or losing money, you would go bankrupt. So, uh, we do a lot in that extensive area now. Um, for you, content has also helped to elevate and escalate the awareness of your practice. And I'm sure it increases your business. Not just the podcast, but creating content. Uh, I'm a little bit older than you, uh, but I never thought that content would play such an integral role in my success as an investment banker, as a, uh, sports marketer, agent. And it is my primary business now that drives all business. How important is content to your business with this?

Speaker C: Yeah, it's massive. I mean, if you're not creating content now, uh, when you're running a business, right, you're, you're already behind and you know, I, it's weird because when I thought I wanted to go into dentistry a long time ago, that wasn't the, wasn't really the way, like, they started talking about it. But usually you just run an ads and that was good enough. Um, and so it's totally transformed the way that dentistry has been done. And I'm not one that likes to necessarily be in front of the camera. Right. I like, uh, doing my dentistry. That's, that's why I got into this career. And if you would have told me, hey, you would have been, you're going to be on tv, you're going to be on the real house side of Orange County. I Would have like, not believed them. No one would ever believe that was me in high school. And, uh, you adapt to what needs to happen when you're running your own business, right? It's, it's flight or fight and uh, you know, realizing what's taking off and what's, what's needed to happen for your business. Um, and now we create that and I enjoy the creativity side of it. That's what I love. Uh, like you said, you've got to practice. I practice all the time being on screen, talking, just, uh, speaking into my phone so that I'm better on screen. Um, because my first videos were awful. They were absolutely terrible. But it takes time to really perfect that for sure.

Speaker A: Join the club. And it happens to everybody. Uh, but I'm sure a, ah, lot less pressure. I tell people all the time, uh, your first podcast, messing that up is much easier than messing up your first patient, uh, in cosmetic dentistry and having them come back with crooked teeth, uh, or broken teeth or whatever else happens in cosmetic dentistry, which never happens to you, I'm sure. Um, what's next, uh, in the business and content side of things for you, you have this extraordinary practice in Crota del Mar, world renowned, obviously getting great exposure from the housewives and other places as well. Um, for you, what do you see as next as far as expanding, uh, what your skills, knowledge and desires are?

Speaker C: Yeah, I worked so hard on really perfecting my craft that I really want to help educate other people. Uh, we just launched our first in person course for other dentists. Uh, so they'll be coming here this month actually to my practice to learn the techniques that, that I use to get very natural results. Um, I love collaboration. I've had a ton of, like I said, mentors that have helped me get to where I am. Um, and I want to be a mentor to those future dentists and so creating this, um, the course is called the Aesthetic Edge. It is truly masterful in how we are teaching this to the dentist and really changing the way that cosmetics is being done.

Speaker A: Well, we're going to have to have you up in Newport Beach. Tim Storey, me, Jay Abraham, Bill Walsh, Marie diamond from the Secret. We're all doing a, uh, content mastermind, uh, for professionals like yourself, so right up the street on Fashion Island. Love, uh, to see you at the end of the month if you can swing by, make sure that the, uh, team reaches out and invites you.

Speaker C: Sounds great, I'd love to be there.

Speaker A: Awesome. Great to see you. Check him out. The best aesthetic dentist in Southern California. He hails from the victors of USC dental school. No pun intended. Tyler Hales. Thanks for joining me.

Speaker C: Thanks, Dave. Appreciate it.

Speaker A: Good job, man. Keep it up. Love the bow tie, by the way.

Speaker C: Thanks.

Speaker A: It's awesome. You gotta have something, man. I don't know what my thing is, but, uh, it's amazing, right? Almost 100,000 followers. And cosmetic, uh, dentist Kodai is in the house. We will bring on Kodai Takahashi, and, uh, whoops. Let's see here. It is Thankful Thursday. Remember, the fastest and easiest way to get to where you want to be. Say thank you before you go to bed and when you wake up. It's that simple. But the simple things to do are simple not to do. Same thinking takes 0.1 seconds, and it's free, as my friend Kodai will tell you. Co founder of Silk the Rich. What's going on, Kodai?

Speaker D: Hey, David. How are you?

Speaker A: I'm phenomenal. Anyway, I want to know the power of silk. Let's just get right into it. Uh, what is the power of silk in the luxury hair care brand that you're building? Awesome.

Speaker D: Um, thank you. So I'm the founder of this brand, like Silk so Rich, which is a Japanese premium haircare product. So we use real silk inside shampoo conditioners, and silk was, like, a biggest industry in Japan 200 years ago. And I'm from Tokyo, by the way.

Speaker A: Um, I'm going there tomorrow. I'm going to Tokyo tomorrow.

Speaker D: Oh, awesome. Yeah, I moved to LA last year to spread this culture of silk. So silk is actually the most relevant ingredient for the human being's skin and hair in terms of amino acids. So human being's hair is made from 20amino acids, and silk is made from 18amino acids out of those 20. So, yeah, silk is the most vitamin ingredient for hair, and it can make your hair super silky, shiny, smooth, and healthy.

Speaker C: That's how it works.

Speaker A: I think it's interesting that people want silky hair and they use the word silk to describe the hair that most people desire. And for the first time ever, I'm learning that silk is the main ingredient in hair.

Speaker D: Yeah, absolutely. If you injure and it hurts, and when you go hospital, the doctor gonna use the silk to cure that.

Speaker A: Wow. Yeah, it's amazing. Well, you said you came over from Tokyo to LA to, uh, spread the word, elevate the awareness about silk the rich, uh, wash, wrap, and protect, uh, with the power of silk. Um, and so are you looking at B2C? B2B. Are you working with salons? How are you distributing the product and elevating the awareness of Silk.

Speaker D: Awesome. So we made the brand like three years ago and expanded to 12,000 stores globally. But we do selling online for sure. Amazon shopify some EC malls around the world. So we do both online and offline, but mainly like beauty stores, salons and some grocery stores.

Speaker A: And do you find that. You know, I've worked in hair care for a long time. I was an ambassador for Redken l' Oreal brand, the Brew, uh, the men's uh, uh, shampoo way back when. Um, but it was interesting because the relationship with the salons was an intricate one with hair care. Uh, how has that changed? What do you use salons for? Does that give credibility when your hairdresser uses Silk the rich? Or is it a sales channel that is revenue generating or is it a marketing play for you?

Speaker D: So our main like revenue channel is Amazon for sure because it's easier for customers to find our product. But uh, in beauty salons it's like converts. Well because hair stylist knows a lot about hair care and then they, some hair stylists think like our product is the best out of every product they use. So it's like the best sales channel for sure. But it takes time for expanding salon uh, channel. So it's little by little.

Speaker A: And what kind of success were you having in Japan compared to the rapid success that you've had since you've been, I think over almost 3 million products sold in two years. But what success were you having in Japan over there before you brought it here?

Speaker D: So we got very good team as a shareholder and then sales team and then marketing teams. The basic core thing is we try to utilize Silk heritage in Japan to the global market. So in Japan there are a lot of supporters for some Japanese heritage. So people love our concept for sure. But at the same time I really learned from the marketing. In the US A lot of like brands try to get some celebrities, uh, as a shareholder, right? To get a credibility or like awareness first of all. But uh, in Japan there are not so many brands doing that. So we got two or three really big celebrities like YouTuber in Japan as well, board members and shareholders. They are not like uh, a big equity holder but uh, minor investors. And once they promote the product, we got uh, really good sales team members and the marketing team member to get the shelves of the retail store. That compiled a lot to expand really fast.

Speaker E: I'm Kiana and I leveled up my business with Shopify. Once I figured out that Shopify was a thing I never Turned back. I can create a site with my eyes closed. Shopify thinks ahead of us, you know, and it thinks about the customer more than anything. Every day I'm thinking about some other new business, but Shopify is doing it to me because it's so easy to use. It's like, I can't stop, Stop. I'm addicted.

Speaker B: Start your free trial@shopify.com.

Speaker A: that is amazing because you have had enormous success, uh, over here. Uh, once again, too, uh, would love to have you visit us in our Mastermind in Newport Beach. Oh, yeah, not too far from la. We'll have our team reach out. If you want to have rich hair, you need to silk the rich and wash it, wrap it, and protect it with the power of silk. You gotta have great hair, like Kodai. Uh, to show us in Latin, it says, rest ipsiloquir that which speaks for itself. Silk the rich res ipsiloquid, that which speaks for itself. Uh, follow them. You can get it on Amazon in many stores. You can follow Odai, underscore Takahashi. And, uh, uh, are you a Dodger fan?

Speaker D: Yeah. I do love, uh, Shohei and Yamamoto.

Speaker A: Best player ever. Best player ever. You are blessed, and we are blessed to have him play here. So anyway, um, and congratulations. He may be Mr. Uh, Dodger, but you're Mr. Japan. So. Yeah, we gotta connect you, uh, with Akani, so. Oh, yeah, yeah. He'd be great for you. He'll sit the rich. Anyway, look forward to seeing you at our Mastermind. Absolutely. The product to buy, I'm gonna go on Amazon and get. And when I'm in Japan, I might pick some up as well. Thanks for joining me.

Speaker D: Yeah, thanks so much.

Speaker A: You gotta Kodak. Great job. Congratulations.

Speaker D: Awesome.

Speaker A: I love rapid success. Uh, what a great entrepreneur. What a great company. Co founder. Except the rich killing it over here. Uh, Antonio Michael Downing is, uh, up next, author and speaker host at CBC's radio is the Next Chapter. And he had a book come out last year, Black Cherokee, which is a novel, a real book. Black Cherokee is coming of Age Story of Ophelia, Blue Rivers. Um, the freedom descendant. Uh, novels are hard. Uh, so let's see here. Um, Michelle's here. Anyway, let me take a quick question. Uh, alrighty. What does your keynote prep process look like? Well, I'm prepping every day for every keynote that I have, and speech interview, holding court meetup, because I am studying every day lessons and stories from a variety of different sources. Uh, always aggregating and compounding and capturing that which resonates with me. And so if something is meaningful to me, whether I agree with it strongly, uh, or disagree with it strongly, it ends up in a capture folder. And then every Sunday, uh, I review those, uh, lessons and make sure they still resonate with me. And they do. I then tie a story to it. And so that's how I prep for everything that I do, um, as well. So.

Speaker B: All right.

Speaker A: We are looking for Antonio, uh, joining us. We have all types of different people coming in, but not the one we're looking for. Our CBC radio is the next chapter a true author. I say that because anyone that writes a novel is a true author. Can't, uh, use AI to write it. Well, you could, but it's not going to be the same. Um, so a lot of questions, um, about, uh, the black Cherokee. And I'm really, really interested. With his best background, trying to find. I'm looking for Antonio Michael Downing. I apologize, we're waiting here. If not. Oh, there he is. Antonio, go ahead. Uh, request to join. Antonio, we'd love to have you join us. Hopefully you're, uh, I don't think your Instagram's up to date or you're following me. One of the two. Uh, so you should, uh, go ahead and update that while I take another question. Oh, there we are. You got it.

Speaker C: All right.

Speaker A: Uh, thank you for your patience, everyone. It's Thankful Thursday. Remember, the fastest and easiest way to get to where you want to be is to say thank you. And I'm thankful for these extraordinary guests that we've had, uh, today. And our cleanup hitter here, Antonio Michael Downing. Hey, Antonio, thanks for joining us.

Speaker B: Hey, how you doing, David?

Speaker A: I'm doing great. I was bragging about having a real author for once, uh, a novelist. You know, I always feel like a fraud with all the books I write. You know, it's so much easier. Uh, I have a lot of friends who are extraordinary novelists and award winning novelists, and that's no joke. Uh, to write a novel. What, uh, was your passion about the black Cherokee? Uh, to write this novel. Oh, we're Frozen. That's the name of a movie, by the way.

Speaker C: Uh.

Speaker A: Oh, come on, give me a break. Give me a break. Uh, I think. Am I frozen? They're frozen. No, we're moving. Okay. Uh, any new impactful books you've read recently, Michael Singer? Absolutely. I mean, I got my regulars, but Michael Singer's untethered wisdom rocked my boat. And I love that book and highly suggest it. Um, trying to got my boy frozen here. Antonio, Michael. Uh, uh, Damn. I really like having novelists on here. And I really am curious about the story of the black Cherokee, uh, freedom descendant struggling to understand her identity and find acceptance in the South Carolina community. And it's a question of identity and belonging. And so I'm sure the lessons that we can learn from this great novel. We're going to try to bring Antonio Michael Downing back. And, uh, it's available everywhere. By the way, his book, Black Cherokee. Hey, there we go. Here we go. Sorry about that. All right, so writing a novel is a ton of work. What inspired you to write this novel about the black Cherokee?

Speaker B: Great one. Um, you know, I feel like a novelist. First of all, I appreciate the, uh, real writer, uh, tag. Um, but, you know, I love writing and reading of all varieties. And so I'm definitely not one of those. That's snobby about it. Um, I feel writers get asked the question, where did your idea come from? As if it pops up fully formed and it's a straight line between your intention and what they get on the shelf, which is not how it works. I more think of it like falling in love, David. Like, uh, you know, if you're to ask, why did you. Why do you love this person? You know, we all have very structured reasons, but actually we know it was a moment. It was an overwhelming moment of emotion. And for me, this book came to me. There was the grandmother and the young girl at a bend in the river. I knew they were Afro indigenous. It was almost a mysterious ghost visiting you. And solving the mystery is writing the book. Um, but yeah, when I found the story of the black freedmen, um, which are not just the Cherokee, but the Seminole, the Creek, the Chickasaw, the Choctaw as well, the five so called civilized tribes, they all had enslaved people who basically lived beside the tribe. Did the Trail of Tears, uh, still live with them out west in Oklahoma, Uh, side by side, but are not often recognized as members of the community. And I just thought this is the perfect backdrop for the story I wanted to tell.

Speaker A: Wow, that's amazing. Yeah. Different than the book behind me. It was a little bit more obsequious in its nature. Uh, don't let the title fool you more. Um, so you had a story to tell. Uh, give me an idea. I understand the backdrop. Uh, I'm very familiar in the film world. You know, we did the movie Jerry Maguire about our firm. And, you know, people tell me it's their favorite sports film. I'm like, jerry Maguire is a love story. It has a backdrop of sports So I understand the idea of backdrop, but it's a beautiful love story, by the way, that so many men and women love Jerry Maguire because of the writing of it. And so for you, what was the story in this backdrop?

Speaker B: Yeah. And P.S. i'm one of those that love the story of Jerry Maguire. Um, yeah, for me, the story was, um, about a little girl that's born both here and there and are rejected by both. And I just thought, man, so many of us where, you know, if you're an immigrant, are you from the old country or the new? If you're, you know, if you are, if you. Any big change that happens to you, you're always thinking before and after, you know, and so sometimes people get stuck in between. And that was really the story I wanted to tell. I wanted to tell the story of, uh, a young person getting stuck in between. And they got to figure out, man, the black people are saying, hey, why are praying to the river. The white folks, sorry, the Cherokee folks are saying, hey, why is your hair so curly? You know, and it's like, she's stuck in between. And really what it is is like we're always in these situations where people ask us to make clear choices about how we identify. But actually, you know, all you got to do is send in one of those DNA tests of ancestry and you realize, oh, man, there's no clear cut, this or that, anything. And so really what they're saying is you have to choose something and therefore disavow everything else that you are. And this little girl, the story I wanted to tell was of a girl who said, nah, both are valuable. I want to keep both. And how does that work out for her?

Speaker A: That's so beautiful. You know, that reminds me, I was business partners for 20 years with probably the greatest quarterback under, uh, the only black quarterback in the hall of Fame, Warren Moon. And he, he spent his life in the middle, man. And it was, you know, first the position itself, right? Put him in the middle, and then he had to go to Canada and that, that put him in this middle spot again. And then he became really rich, um, and again in his community that put him in the middle. And he just felt so many times, with all the success that he had, the ultimate success of being the only black quarterback in the hall of Fame and having to fight everything that he fought to be what? Today people don't say black quarterback anymore. No, because there's too many. And that's too many because of Warren M. Moon and the fight that he had. But it was so interesting because he just was always caught and he has no resolve of that. Right? Like, he fought, he fought for it the same way. I can be both. I can be, you know, black and a quarterback. I can be a Canadian football player and the best in the world. I can be, you know, rich and still live in the white community or whatever they said. So, yeah, I love that story. And you and I share, um, a passion I can tell about lessons and stories, uh, and human nature. I could tell when, you know, I used to curse my mom, uh, who passed recently because she made me read so much history, you know, like. And I hate it. Fuck, those books are long. Anybody that's ever read Ben Franklin's autobiography or. And now I'm dying to read like Walter Isaacson. I don't know if you read him, uh, but like, nothing teaches you human nature like a Walter Isaacson book on Einstein or Jobs or Gates or Musk or.

Speaker B: Of course, I gotta tell you, David, that's my favorite genre to read is give me a good biography. Jonathan IG has some great ones on. He has a great one, um, on Muhammad Ali. He just did a great one called King on Martin Luther King Jr. Um, with all this stuff that had never been revealed about him. The FBI files got open and I'm like, I agree with you. Nothing teaches you about human nature and how people actually behave as opposed to how they say they're going to behave or they would like to behave what they actually did. Uh, it's fascinating. I love it.

Speaker A: I would tell you the line my mom told me is human. I want you to learn, read history, to learn human nature, because human nature never changes. And I can tell you, at 58 years old, one of the most powerful capabilities I have is I understand human nature and I can predict things because human nature never changes. It's a certainty to me. And, ah, I can't wait to read your book. I love, uh, novels. Uh, is there an audiobook though? Is my only other question.

Speaker B: Absolutely, yeah, it's on audible. Black Cherokee, uh, a beautiful actress who happens to be also black and Cherokee, um, reads it. And I swear, even though it's my own book, I consider the audiobook a work of art in its own right. When I listened to it, I just think they did a bang, um, up job. I was so. I'm flattered by how good they are.

Speaker A: You're lucky because, man, I did my own audio books for my. And it's difficult. I don't ever want to do it again. I say like, different words Wrong all the time. And then you got to go back and redo it because they won't use AI to fix it. But, uh, anybody that wants to learn and understands the difference between witness consciousness and immersive consciousness, it's novels like Black Cherokee that allow you to immerse yourself in that consciousness and then be a witness of it, which is a valuable perspective in reading or listening to books, which I'm going to do on my trip to Japan. I'm downloading this sucker. I'm going to Japan tomorrow. So I got 10 hours, uh, and I know it's going to be ringing in my ears. Black Cherokee, a great novelist. Antonio Michael Downing. Check out. Available everywhere. Black Cherokee. Follow him as well. Ntonio Michael Downing. Hey, we are, uh, two kindred spirits, my friend. I look forward to having more conversations with you, uh, to learn even more.

Speaker B: I would love that. David, take care of yourself and, uh, have a safe flight, man. And let me know what you think of the book when you finish it, okay?

Speaker C: I will.

Speaker A: Five star reviews and comments coming your way.

Speaker B: Thanks, man. All right, brother. Take care. Uh, take care.

Speaker A: Have a great week. Oh, man, we are blessed. Did I tell you? Faithful Thursday. Can you believe these people give us their time. These extraordinary people give us their time to pour into our community every single day. People ask me, Dave, why you do this? You don't have to. I don't do anything because I have to do it. I get to do it. I only do what I want, when I want, with who I want, for as long as I want. And I want the same for you. And if you want to join us in person, hopefully Michael will as well. Uh, come on down from Canada. We're going to be in Japan. We're going to be with Nick Saban and me and Ebert. We'll be in Louisville, Kalamazoo, Michigan and Chicago. Season 11 of Office Hours in Vegas. Uh, in our studio at SiriusXM will be a SoFi Stadium. We have World Cup, MLB All Star Game, Fnatic Fest. We have Messi. I got an FC Miami, uh, deal. UK will be in London for a mastermind. If you want to join us or be informed or invited. Area code 949. 298-290-5949. Uh, 82905 is pinned right below. Hopefully you can see it or email me. Beloved servant. David means beloved. D is my first initial. Meltzer means servant. Be my and allow me to be the beloved servant. Email me davidmeltzer.com Remember, most importantly, be more interested than interesting. Be kind to your future self and do good deeds. Be grateful, everyone. Have a great day.