
Jonny Ross Fractional CMO · 2026-04-10 · 33 min
In this episode of the 90-Day Website Mastery Podcast, Jonny Ross and Pascal Fintoni tackle two of the most talked-about topics coming out of their recent Web Proud in-person masterclass in Leeds: > Should you be worried about sharing your website tactics with AI tools? > And how has Google's AI Mode permanently changed the rules of SEO? Drawing directly on Neil Patel's data-driven YouTube breakdown of five new SEO rules, Jonny and Pascal layer on their own decade of experience to bring you sharp, practical guidance. The episode also introduces a tool for Shopify and subscription businesses, and brings back a powerful (and often forgotten) SEO benchmarking tool. And closes with two immediately actionable calls to action: one for your email deliverability, and one for understanding your search presence right now. Should I Worry About Sharing My Website Tactics with AI Tools? This question was raised multiple times at Jonny and Pascal's Notebook LM for Website Masterclass in Leeds, and here's what they had to say: The instinct to protect everything is understandable, but the default level of concern is often set too high.