Insurance for the New Possible · 2025-12-11 · 40 min
Insurance for the New Possible was joined by Ivan Kusuma , Head of Investment and Insurance at DANA ID, and JP Ellis , Strategy and Digital Transformation leader at Chubb. Some of the insights they shared included: - Indonesians are used to buying in small units. For financial services, bite-sized insurance and investments reduce friction and perceived risk. - Indonesia’s financial inclusion outpaces its financial literacy, but not by much. The existing gap mandates experience-led education. - DANA created trust by solving basic, money-related issues like digital top-ups, easy money transfers particularly in places that traditional banks do not reach. - While headline insurance growth looks modest at a macro level measured by premium value, but policy sales are seeing explosive growth. - The future of insurance sales in Indonesia is inside digital ecosystems. Acquisition costs are near-zero incrementally and targeting is can be very precise.
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