Insurance for the New Possible · 2025-11-26 · 35 min
Insurance for the New Possible was joined by Marcio von Muhlen , General Manager of Insurance at Nubank, and Ignacio Sagués , Head of Digital for Chubb LATAM. Some of the insights they shared included: - In emerging and middle-income segments, product complexity acts like a toll booth: it filters out exactly the people who need protection the most.- Until now, many Brazilian consumers have seen insurance as expensive or opaque. But Nubank is now bringing quality products, no surprises, and delight across every touchpoint.- Real trust is built during the claims process. If the customer experiences speed, clarity, and fairness, the product becomes real and trustworthy.- Contextual products plus embedded placement reframes coverage from an upsell to just-in-time assistance. Relevance rises, friction falls, and pricing can be right-sized to the moment.- Having fundamental ‘north stars’ matter. Making claims feel magical and as automatic as possible is among one of the most important ambitions of Chubb and Nubank.
EP 39 - How Can Digital Platforms Close the Coverage Gap?68 / 100
EP 38 - Can Digital Wallets Change How Indonesians Interact with Insurance?
EP 36 - Can KOLs Revolutionize Customer Engagement in Insurance?
EP 35 - How Are Innovative Fintechs Reshaping the Financial Landscape in Mexico?
EP 34 - How Seamless Payments Redefine the Way We Buy Insurance