Why the Marketoonist is the dream indie business - Tom Fishburne

Episode notes

Tom Fishburne is the founder of Marketoonist , a bootstrapped marketing cartoon business he started in 2010. He started drawing and sharing cartoons in 2002, and it took him 8 years to make the leap, despite having a successful career in marketing. 15 years later, Tom is still going strong, with the business making money from cartoon licensing, speaking gigs, brand deals, his book and more. Listen to the extended version of the show here: Timestamps 00:00 - Intro 01:23 - Moving to Czech Republic out of college 02:16 - From Czech Republic to MBA 03:19 - Starting cartooning 04:03 - Tom's first client 04:37 - Imposter syndrome 05:20 - Pricing too low 06:01 - Making the leap to full time 07:08 - The terrifying moment of taking the leap 08:08 - How Tom executed on his plan as a full time cartoonist?

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