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Index/Sales/Closing the Deal with Fexingo
Closing the Deal with Fexingo artwork

The Rep Who Won by Asking for a Board Meeting

Closing the Deal with Fexingo · 2026-08-14 · 9 min

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Topics in this episode

sales strategyB2B salessales negotiationboard meeting salesclosing a deal

Episode notes

In episode 157 of Closing the Deal, Lucas and Luna dissect the story of a software sales rep who turned a stalled deal around by asking the buyer for a board meeting. The request sounds counterintuitive - isn't the board too high-level for a sales conversation? But the rep had data showing the deal's champion was losing internal support, and a direct pitch to the board changed the calculus. Lucas and Luna break down the strategy behind the ask, the risks, and the preparation that made it work. They discuss why this move forces a buyer to go public with a decision, how the rep prepared the champion to present, and what the board's questions reveal about the real objections. If you've ever had a deal stuck in procurement limbo, this episode offers a fresh way to break the logjam. Plus, a note on how listener support keeps the show ad-free. #BoardMeeting #SalesStrategy #DealCloser #B2BSales #SalesNegotiation #EnterpriseSales #SalesTactics #BusinessDevelopment #SalesLeadership #RevenueGrowth #SalesTips #NegotiationSkills #SalesProcess #ClosingTechniques #Business #FexingoBusiness #BusinessPodcast #SalesPodcast Keep every episode free: buymeacoffee.com/fexingo

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