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Index/Startups & Founders/Business Unusual with Barbara Corcoran
Business Unusual with Barbara Corcoran artwork

174: Lost in the Woods

Business Unusual with Barbara Corcoran · 2023-03-21 · 8 min

0:00--:--

Key moments - from our scoring

Substance score

15 / 100

Five dimensions, 20 points each

Insight Density3 / 20
Originality2 / 20
Guest Caliber5 / 20
Specificity & Evidence2 / 20
Conversational Craft3 / 20

This Q&A-driven episode tackles three listener dilemmas: whether an MBA makes sense without a specific career goal, how to break through a plateau after early business success, and the lifestyle changes that come with Shark Tank fame. Corcoran's core message to the MBA-curious caller is blunt - get real-world experience instead of hiding in the classroom, and don't invest in credentials without a clear end goal. For the second caller, a social media entrepreneur who's doubled revenue but feels paralyzed about what to do next (hire, expand, or launch a new program), Corcoran prescribes action and new material, specifically suggesting a new program launch to break the stagnation. She normalizes mistakes as growth accelerators rather than failures to fear. The rapid-fire segment reveals the personal trade-offs of Shark Tank visibility: constant requests for selfies and significant time spent on appearance maintenance and wardrobe, offset by lucrative endorsement deals and speaking fees. This episode speaks directly to early-stage founders and career-switchers wrestling with uncertainty.

Key takeaways

  • →An MBA should be a means to a specific end goal, not a credential to figure out what you want to do - save the money and get real-world experience instead.
  • →When you hit a plateau in business, the paralysis comes from confusion about which direction to pursue; inject new material or new programs to break the stagnation.
  • →Mistakes and wrong steps are growth accelerators, not failures - embrace them as part of the path forward rather than obstacles to avoid.
  • →The Shark Tank effect trades personal privacy for financial opportunity through endorsement deals and speaking fees, but demands significant investment in appearance and wardrobe.
  • →At 30 years old, it's critical to have tried multiple things on so you can build a meaningful trajectory for the next phase of your life.

Topics in this episode

LinkedIn Sales NavigatorPersonal brandingNew product developmentMBA education strategysocial media marketing plateaubusiness scaling decisionsShark Tank celebrity statusFacebook group communityendorsement dealsentrepreneurial decision paralysis

Questions this episode answers

Should I get an MBA if I don't know what I want to do with my career?

No - an MBA should be a means to accomplish something specific, not a way to figure out what you want. Instead, get real-world experience by trying different things on until something appeals to you.

What should I do if my business has hit a plateau and I feel paralyzed about the next step?

The paralysis comes from confusion; shake it up by creating new material or launching a new program rather than continuing to optimize the same channel. Mistakes will push you forward, so don't fear taking a wrong step.

How has Shark Tank changed Barbara Corcoran's life?

It's made her a mini-celebrity with no personal time (constant selfie requests), but brought lucrative endorsement deals, speaking fees, and significant income from her known personality status.

What's the least favorite part of filming Shark Tank for Barbara Corcoran?

Beauty treatments to look younger on camera and buying high-maintenance outfits for filming, both of which require time and money but boost her confidence and on-screen performance.

What our scoring noted

Our reviewer’s read on each dimension, with quotes from the episode.

Insight Density

3 / 20

The entire episode delivers only recycled, surface-level guidance - don't get an MBA without a goal, try different things, don't fear mistakes - with no novel or non-obvious claims a B2B operator couldn't have derived themselves. The 8-minute runtime is further diluted by a lengthy sponsor read and Shark Tank celebrity Q&A.

Going for an MBA, in my opinion, should be a means to an end, to accomplish something specific after you get your MBA.
You probably have maxed out for the moment on social media because that happens when you don't have anything new to talk about.

Originality

2 / 20

Every piece of advice is a well-worn entrepreneurial platitude - 'try things on,' 'mistakes push you ahead,' 'shake it up' - with zero contrarian, first-principles, or counterintuitive framing. There is nothing here a B2B operator has not heard hundreds of times.

What you need to do instead is get out in the real life not hide out in the classroom
don be afraid of that I have never taken the wrong steps where it didn then lead to the right steps

Guest Caliber

5 / 20

Barbara Corcoran has genuine practitioner credentials as a real estate entrepreneur and Shark Tank investor, but this episode features no guests at all - only anonymous listener voicemails - and her responses do not draw on deep or specific operational experience.

I've trained hundreds of salespeople in my career
what Shark Tank has also brought me is a lucrative new living where I do endorsement deals, give speeches

Specificity & Evidence

2 / 20

There are virtually no named companies, concrete metrics, timelines, or dollar figures from Barbara herself; the only numbers in the episode come from a caller's self-report and the LinkedIn sponsor segment, not from substantive business evidence.

doubling my income over that time
get a 60-day free trial at linkedin.com slash business unusual

Conversational Craft

3 / 20

The format is a solo host responding to pre-recorded voicemails with no possibility of follow-up, probing, or pushback; the rapid-fire section asks shallow celebrity questions, and no claim made by any caller or the host is ever challenged or developed.

We're going to try it rapid fire style, 30 seconds or less.
How has Shark Tank changed your life?

Conversation analysis

Computed from the transcript - who did the talking, and the words that came up most.

Most-used words

barbara10unusual10linkedin9sales7feel7answer6life6navigator6wrong6today5making5listen4questions4question4steps4shark4

Episode notes

If you feel lost in your footing and don’t know where to turn, slow down! I’m here to help you figure out the next move and get back on track. Plus an all-new round of rapid-fire questions, so stick around! This episode is presented by LinkedIn Sales Navigator. Let LinkedIn Sales Navigator help you sell like a superstar! Visit LinkedIn.com/businessunusual for a 60-day free trial.

Full transcript

8 min

Transcribed and scored by The B2B Podcast Index.

Hey, this is Barbara Corker and you are now tuned in to Business Unusual and everything you ever learned about business, throw it out the window. I'm going to tell you the real deal. Listen in. Today, I'm going to answer all your burning questions about work, life, starting a company, getting on track and much, much more.

Be sure to call in to the Business Unusual hotline with your question at 888-BARBARA. That's 888-B-A-R-B-A-R-A. This episode is presented by LinkedIn Sales Navigator. Hey, if you're like me, at times you feel lost, you feel scared you might make the wrong choice, or you feel confused about making the wrong step even.

That's crazy. Listen to these two people where I tell them exactly what to do. Hey, Barbara. I'm new to your podcast and I'm curious.

I am thinking about pursuing an MBA degree. I have no idea what I want to do with my life. My current career is unsatisfying. I just want to know your thoughts.

Wondering, is this the right choice? How do I know what the right choice even is if I don't even know what I want to be when I grow up and I'm almost 30? Yeah, I appreciate you. Well, I'm happy you're listening.

I'm happy you found me. What really took you so long? Here's my spin on that question that you ask. And it's a question that I'm asked a lot.

Going for an MBA, in my opinion, should be a means to an end, to accomplish something specific after you get your MBA. If you don't have that clearly in your mind, save the money, keep it in your pocket, don't spend it on an MBA. It's never an answer. It's a means to an answer or an answer to where you're going to find your fulfillment.

So wait a bit on that. What you need to do instead is get out in the real life not hide out in the classroom Get out there and see what you made Try this on try that on I like to say and see what really appeals to you Heck you 30 30 is enough of a fence where most women say my God, let me size up my life. And by 30, if you haven't tried a lot of stuff on, you ought to be doing it now so that you can have a trajectory from 30 on. You'll feel a lot better about yourself.

Don't spend your money on the NBA. It's Barbara. 888-CALLER-888-BARBARA Hello, this is Barbara. Hi, Barbara.

I am a young business owner. I've had my business for about two years and primarily launched it off of social media, a platform that I had built. And I feel like I have kind of maximized my marketing efforts on social media. I've been very successful in the past two years of my business, doubling my income over that time.

but now I'm feeling somewhat of a paralysis. I don't know what to do next, whether I should hire an employee, whether I should expand the marketing efforts, whether I should come up with a new program because I only have one signature program right now. I'm just feeling a little bit lost and not sure which step to take next. I feel like if I take the wrong step or too many steps at once, then I could really hurt my business in the long run.

So I would love your advice. Thank you so much. Okay, well, paralysis happens every time you feel in your business, you've hit a plateau. That's the feeling.

It's like, what do I do now? And it comes from not knowing which way you should turn. Should I go right, left, do more of what I'm doing? It's caused by confusion.

What you've got to do is shake it up. You probably have maxed out for the moment on social media because that happens when you don't have anything new to talk about. You need new material. I like the idea that you might start a new program.

I like that a lot And so far as it being right or wrong or anything else you might think of as right or wrong don be afraid of that I have never taken the wrong steps where it didn then lead to the right steps. So don't be afraid of making a mistake. It's the mistakes that push you ahead. Let's take a short break to talk about a company I love.

I've trained hundreds of salespeople in my career and can tell you that making the right connections is always the foundation of making more deals. If you struggle to close deals, you better listen up because you might not be reeling in the right people. It's easy for your organization to target valuable leads with LinkedIn Sales Navigator and it helps you understand who's who in the organization. LinkedIn Sales Navigator helps you deepen your professional relationships so you can reach the right person, whether you're looking for the information gatherer, the influencer, or the decision maker.

I so wish I had LinkedIn Sales Navigator back in the day when we were knocking on doors and making cold sales calls. Right now you can try LinkedIn Sales Navigator and get a 60-day free trial at linkedin.com slash business unusual. That's linkedin.

com slash business unusual for a 60-day free trial. Let LinkedIn Sales Navigator help you sell like a superstar today. Just go to linkedin.com slash business unusual and get started.

Now let's get back to the show. Hey, some of my best questions, honest to God, come into my Business Unusual Facebook group. I'm going to answer those questions today. We're going to try it rapid fire style, 30 seconds or less.

And by the way, if you're interested in business, don't miss my Business Unusual Facebook group We have the coolest conversations going on there I learning more from people than they learning from me Okay we ready for rapid fire right now Quick questions quick answers and for a little help today I'm bringing my chipmunks. You know why? They talk fast, so they're going to help me stay on track. How has Shark Tank changed your life?

The biggest change has been it's made me a mini celebrity, and as a celebrity I have no personal time. I can go anywhere and be asked in any circumstance for a selfie please? Just a selfie please? I never do this but can I have a selfie please?

This I hear every day of my life but what Shark Tank has also brought me is a lucrative new living where I do endorsement deals, give speeches. I'm a known personality and get paid very well for my presence. What's your least favorite thing you have to do while filming Shark Tank? Funny you ask.

I would say two least favorite things. My beauty treatments so that I look under 40 when I appear over 70, and buying the outfits for the show. It takes a lot of money, a lot of time, time I don't really want to spend, but I know when I look sharp, I'm going to be great on Shark Tank, and I have my confidence, so it's worth the time. Once I'm there on set, finding my latest and greatest entrepreneurs, I love every minute of it.

And that's all we have time for today. If you have a question, leave me a voicemail on the Business Unusual hotline, 888-BARBARA. That's 888-B-A-R-B-A-R-A. You can also tweet it to me at Barbara Corcoran, and I may just answer it on a future episode.

You've been listening to Business Unusual with me, Barbara Corcoran. Come back next week to hear more steps and missteps I took on the path to success. Search and follow Business Unusual on iHeartRadio or subscribe wherever you listen to podcasts.

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