97 | How to Share Your Story Without Fear of Backlash with Jessica Kirk

I have a feeling there's something in your story that is already shaping the business that you're building. Maybe that something has even made you think, you know what? One day I want to write about this. One day I want to turn this into something that helps other people.

And if you've been marinating on this idea, this episode might be the little gentle kick in the pants that you actually need to start doing it. Because your story is your biggest testimony. And other people may have lived through something similar, and the way you walk through it is going to be exactly what they need. Other people might even be part of the story.

So if you've been afraid to share your story because other people are involved, you gotta listen to that part of the interview because it is your story at the end of the day. Your experience, your perspective, what you learn, and what you can create from it. And today's guest is doing exactly that. So today I'm sitting down with Jessica Kirk.

She's a digital marketing expert. She has a background in PR, social media, and she's an incredible storyteller who suddenly found herself being the center of the story. Used to tell stories of clients, of other brands. Suddenly she was like, you know what?

Let me take my story and share it and use my story to reach and help other people. So after going through a tough divorce, heartbreak and the loss of the future she thought she was gonna have, she took that experience and turned it into a book about healing, about hope, about helping other women navigate their own version of that experience. And that's what I love about today's conversation. And we didn't just talk about what happened to her, we talked about what do you do with the story afterward.

She shared how she decided what was hers to tell, even where other people were involved, how she's even handling the pressure and the fear of what others are going to say by her being so bold and telling her story and turning a deeply personal experience into something that is going to serve someone else. I'm just I just know it. How she approached actually writing the book, and is even wondering how the self-publishing industry works. Don't worry, she's got you.

She shares about how she thinks about the whole process right now. Her book is called Pretty Girls Don't Gatekeep. At the time of this recording, it's available on Amazon. And if you have any interest in writing, self-publishing a book yourself, you're gonna just go follow Jess on Instagram because the marketing campaign she's building around this is something you're gonna want to watch, especially when you have so many things going on.

Like you are a busy business owner, she's a busy woman, and still she's being super creative and resourceful. So just go watch her and go ask her all your questions. Okay, let's get into it. Hello, my love.

Welcome to Brand Confidence for Creative. Are you feeling stuck in a cycle of overthinking, trying to build your brand? I'm Eudinia, but you can call me E. I'm a marketing and brand coach, and I spent years stuck in a cycle of researching, hesitating, and hiding until I got clear on my voice and my message.

In this podcast, I'll dive you through the strategies you need to get clear what you want to say, build a personal brand, and create consistent ethic marketing. If you ever thought, I know I have something to say, I just don't know how to say it, you are in the right place. So grab your coffee and let's dive in. Jess, I'm so happy that you are here.

You spent your career in PR thinking about what other people communicate publicly, social media, all the things, and then you went to something incredibly personal, and you're gonna tell us what it was, but now you've become the story, and now you are the one telling your own story, which I find super interesting, and you've turned part of the experience into a book. So, when did something you were doing privately become something you thought, like, hey, you know what? I actually want to talk about this publicly.

Yeah, that's a great question. Thank you so much for having me and giving me this opportunity to speak about my life, which um really goes into what I'm doing because previously I was very much behind the scenes. I would be the writer and not the actual focal point. So actually getting in front of my own story has been interesting.

Um not something I expected. It actually came from a place of I was very ashamed of what I was going through. I felt like I was alone. I didn't want to talk about it to anybody.

I felt like if anybody knew that my life wasn't perfect, they wouldn't accept me. It was this this huge wave of feeling that I couldn't be open about myself. Uh, once I got through that, I realized I ended up, it was almost like a crack that I shared my life, what was going on actually publicly, thinking um it would just be this weight off my own shoulders. But really, what uh happened, what I've noticed is how many people reached out to me and was like, wow, I'm going through the same thing.

I feel what you're feeling because I'm currently feeling it. Um, I understand myself better through you. And realizing that maybe my purpose wasn't or my pain wasn't about me at all. It was about helping others throughout their own pain.

Um, so I felt just this pull and this need to show other people that hey, we're all human, we're all going through this human life experience together. And let's be honest about it because being all filtered up and polished isn't helping anybody. No one's buying it. And I think we can really help each other by showing each other uh yeah, I went through something, but I also got out of something, and you can too.

I'm not special, and uh you you have more power inside of yourself than you even know. Was it okay? So to get into people are like, okay, tell me the juice. And when I met you, you were married, and you're currently not.

And what people think there's this belief that people just think about divorce as if it was like we're turning a blouse at Zara, like, oh, it just didn't fit, bye-bye. And actually, it is not. It is of such a like so many things to get over in your mind to get to that point. So I obviously don't want to get into the details you don't want to get into, but I would like to know how that process wasn't like in affecting the identity that you had up to that point and rebuilding it moving forward.

Yeah, so to fully understand, I have to bring you back to when I gave my life to Jesus because I was actually going through a heartbreak at that time, and I fully dove in and I said, God, everything I have is now yours. And I really dove into that and I honed in and started to go to church. I decided not to date for a full year as because I really wanted to devote my time to God and I started to travel and volunteer and really just give everything I have um for his glory. So throughout that process, after the year ended, I ended up meeting my ex-husband at church.

And from then it just was very it was easy. It it felt like this was God's plan. It felt like God provided me this life. Um, this was his his doing.

And it it could be, I'm not, I'm not here to say that that's not the plan, but um I decided to just do all the steps. You know, we went through premarital counseling prior to getting married because I wanted to be God-centered. We um didn't have sex until we got married. God-centered, he wasn't even allowed inside of my apartment.

So um just to fast forward, I did end up unraveling into divorce, which really brought a lot of shame to myself because I felt like that wasn't gonna be my story. Divorce isn't gonna be something that I do. Um, my life is is God-centered, and that's just not something that God wants for me. So when it did end up happening for me, it was a lot of shame, a lot of embarrassment, a lot of feeling like the how how could this happen in my life?

This isn't this isn't possible. But really, a marriage takes to detangle, and as much as you want and hope, and control something to happen, sometimes things are just out of your control. So that's where what happened in my journey, and I realized that going forward that I needed to let go of control, and I believe that's what God was teaching me. I was just grasping at straws, and there came a point that um I stumbled upon some texts and I saw some patterns happening, and I felt like, okay, God, I need to give this over to you.

And since then, I've been on this crazy journey. I I uh dropped everything I had, everything I had identified, uh identified to my home, my belongings, everything that I could really say is me, my career. And I booked a one-way flight to New York, and with two suitcases, I decided to start over. And yeah, that's where I'm at now.

Wow. And I love it because I think that we go through one major crisis sometimes in life, maybe another, and then we find that solution and we think, okay, this crisis is my before and after moment, and then something else happens, and we have another before and after moment. And I find it fascinating that you at some point decided to start sharing, and you did it from a place of let me invite you into my story to see if this helps. At least that's what that was my perspective as a reality.

Um, not necessarily let me talk and uh and do therapy online, which maybe that works for some people. But to me, it just felt like a person who was healing privately and wanted to share not from a wound but from a scar publicly. So I'm curious how like how was that process for you? Yeah, um, so I actually went through a lot of therapy when I was dealing with my own emotional uh turmoil, if you want us to say it like that.

And what really helped me, because again, I was so internal, I wasn't externally talking about it to really anybody. I was gravitating to um group therapy where women felt like they were going through the same thing, or I was going through TikToks of women saying, Hey, I got a divorce. Um, this is what I felt. So having that relatability is really what kept me sane.

I don't know if that's the right verbiage, but it really helped me get going. And um ideally or essentially, when I started the book, I wanted to do it during that process that I was really down in the deep end and and I could barely get out of bed. I felt like this is my time to let women be empowered. Um I realize now going looking back, I just wasn't in a place that I was able to have a lifeline when I was drowning.

So um now that I do feel like I'm finally in a place that I'm I'm I I don't know if healing is the right word because I feel like we're constantly in a process of healing, but I do feel healed from it enough to be able to talk about it and be able to hold someone's hand and say, hey, you know what, this this sucks. And I'm not gonna tell you that it doesn't, because it it does, but I'm here for you. I'm here to listen. I'm here to just be somebody that is in your corner.

You mentioned that you did therapy and all of these things. I'm curious about what were some of your favorite like resources or therapy or people or books that really helped you during that period, or given decisions. I think decisions are overlooked as a resource as well. Yeah, um, really everything.

I dove into Jay Shetty was a huge uh top podcast that I listen to probably every single day. Um there is also a Mindset Mentor podcast that I really gravitated to. I looked into a lot of research of um emotional, whatever I was feeling. It was in my Google inbox of how do I deal with this, what is happening.

And then yeah, I I went through BetterHelp. I went through a variety of different um therapists, but BetterHelp I really enjoyed because they had not just your therapy session, but you had group therapy to to go into. So I looked into um anxiety group therapy, I looked into the divorce, I looked into grief. Uh, I really was just, I don't know if I use that as a distraction or an understanding, but it it it helped me feel a little more insane insane in my what I was dealing with because I do have, I do come from a long family of solid marriage, uh beautiful commitment.

We everything from 10 years to 50 plus years and leaning on them was it was I'm grateful that I have somebody to lean on, but I didn't feel like they understood me because they don't know what having a broken heart is, they don't know what starting over looks like. They didn't I didn't feel like they related to me. So I needed somebody to show me what the seat already looked like sitting uh sat in. So yeah.

And and what was because then you release a book. So what's was there anything that you thought was missing? I and I love that that actually you're coming up with a book because you are very well in around it into everything that comes or everything in the space. I'm not gonna say that you read every single resource, but you have emotional support and actually therapy and actual research, and then at the end you were like, hey, there's there's space here for something else.

So was what was that thing that you were like, oh, there's there's this perspective that's missing, and I'm gonna put it in a book. Well, maybe this decision of putting in a book wasn't as straightforward, but it was what was the the thing that you were like, okay, there's this thing's missing. Yeah, so writing a book is a really fun process, and writing it with my best friend has been who sat on the sidelines of my entire journey, has been such a cool experience. And uh the book when we first started to today, completely two different manuscripts.

Um when I first started, it was very uh here, this is what you can do. Here are the resources, here's some journal prompts, get going. And it wasn't, it was very vaguely about me and what happened. And I felt like that was safe to me.

As long as nobody knows what has happened to me, I'm okay. And um, so I had some voices to tell me, hey Jess, I think it's important for people to know that you understand them and you have been there. So it definitely took back a lot of vulnerable layers that I've been trying to keep putting up. Um but yeah, so in the book, you'll find uh a little bit of me to share, not for my purposes of sharing in a therapeutic way, but I wanted people to know you're not alone.

I've been through this. I have literally been on the bathroom floor at an airport crying my eyes out, uh, uh, crying my eyes out, not knowing if I should get on the plane because I just I was so broken that I didn't know how to keep moving on. Um, so I wanted to make sure people understood that I get it. Um, and also don't just listen to my voice, listen to the research that I came up or the research that I gathered, the um the therapy.

I have different tactics that different therapists have given me that have fully helped me uh develop how to release emotion that you don't even know that you are bearing. And um, and it we also added some journals in there because I don't want it to really be about me. I want it to be about the reader. I want to make sure they feel held.

I want them to know that this is their space, this is where they're gonna grow, this is their opportunity, and I'm just a resource that I want to help you throughout it. This is so incredible to me because you put all these resources together and you were like, trust me, I I know what I'm talking about. But then there was this missing piece of sharing why. And sometimes we discard that our why is actually the thing that could be the most healing for other people.

So them that's a big choice, and I'm so happy you did because I agree, it is what really moves people to feel like you get them for real. Yeah, definitely uh no no go ahead. Uh so I've noticed that throughout social media, I what I gave an opportunity, I was incredibly scared, but again, because I came from a place of hiding, I felt like I needed to get this off my chest because it was an elephant just weighing on me. It needed to come out.

I needed people to know this my life has changed because they can see that I am clearly no longer posting about my relationship, which I was very actively um posting online. And then all of a sudden I'm living in New York and there's no relationship. So it felt like I needed to address the situation. It feels a little weird that I'm pretending like we're all good.

And um, so I did end up doing a post about my divorce and what had happened, and I am uh again, I I just want to I want to say it vaguely because I don't want to come off um in any way that I think everything is a learning experience, and I'm very grateful for the opportunity to experience life and see it on the other side. So I'll just leave it kind of at that. But um when I did post what I did, I received an influx number of DMs of people saying, Hey, um, I'm going through a divorce process, I haven't told anybody.

And then I would hear stories of wow, these people really feel like they can confide in me. And it'll be people I don't know or someone I haven't talked to since, I don't know, middle school. Uh, it made me realize that we're all dealing with something. And I think sometimes we just need to talk about it to somebody who doesn't even know us.

And I in that moment it felt like, okay, this is something bigger than me. And I gotta stop looking at myself about it and start projecting it and helping others throughout it. And and it's it's true that it's you don't want to involve the other person, but at the end of the day, it's your story. So, how as you were writing this book, how were did you decide?

And I think this is huge because a lot of this audience, they have gone through personal things that have shaped the way they work and what they do, but a lot of it is or involves other people, so there's always this desire to share, but then this protection or wanting to respect a boundary. So I think this is a consistent question. And how do you decide then with this personal experience what belongs to share publicly and what's gonna stay private? Yeah, that's a great question.

Actually, um, it happened for me from a lunch that I had with a friend before, as I said, the book was very vague. I wanted to just be a resource, but not really throw myself into it. And I had lunch with a friend who before he showed up, he asked me to listen to this podcast that he was on. And so I listened to the hour-long podcast, and he was talking about very personal relationship things that happened in his past.

And he had just the ended the relationship fairly new. And so I listened to the whole thing with my jaw just open and on the floor, like, wow, how can he be sharing all of this, knowing that this girl is gonna be looking at it? So um I showed up to lunch and I asked, I had I came with a whole notes app of questions of of that. How are you not afraid that she's gonna watch it?

How are you not afraid of what she's gonna tell you? And he looked me dead in the eye and he said, Jess, this is my story too. And I am entitled to feel how I feel. I'm entitled to to use my story that I was actively participating in however I want.

And it it really did put a perspective on me because I think as myself, and I've noticed maybe as a woman, we tend to want to cater to somebody else. And maybe in that process, we shed ourselves. So I think that's what was happening when I first um felt the pain and the shame. Uh, I felt like this was my thing to carry when it wasn't.

It this is not my my baggage to hold on to. So yeah, it it took a friend to just tell me, hey, you know what? This happened to you, and you are allowed to feel how you feel and you. Are allowed to narrate it, how it came across for you.

That's so true that what you said about specifically for women, there's this book. I don't know if you've read it, Strangers by Bill Burden. No. And she talks about her divorce process, and it's a memoir.

So she shares about how she was not financially set. I mean, she's she's a millionaire, so obviously she's financially set up. But in terms of the marriage assets, she didn't keep almost anything from the marriage assets. And she spends the whole book sharing her experience with divorce, finding out her husband was having an affair and leaving her.

And she at the end she narrates how she was afraid to publish her story as an essay, and she still did it. And she knew that people were not going to love it, everyone. And effectively, she says as she published the essay, people were the comments were saying that she was just seeking attention, that she was vengeful, that she was wanted, she just wanted to affect this man's reputation. And she said it affected me.

But at the end of the day, I feel like women needed to hear this story. Like I had healed at this point, I was okay, but I felt that this story could help other women going through what I had. So do you experience something like that? Like the fear of I don't want people to think that I'm trying to destroy his reputation or I'm trying to play the victim, is just a story that needs to be shared.

Oh, a hundred percent. That's so relatable. And I think that is the core of what I'm looking at is I know when people read this, I'm gonna have negative backlash. I'm gonna have people saying you're seeking attention or you're a liar or you, whatever the case is.

Um, but yeah, I'm doing it, I'm putting myself completely vulnerably raw out there to get picked at just for maybe that one woman that feels recognized and seen and showing her, hey, it's okay how you feel, because I've felt it too. Ultimately, that's the goal of this whole thing. That's so fascinating. And I want to I want to kind of walk through your thought process of deciding to transform your experience into something for another person because it's almost like it's not about you anymore.

Like you become a character. And how, especially because you know, storytelling, how do you take that experience and put it in a format that is not about you anymore? I'm sure there are many pieces in that story that are not in the book. And I'm asking because I know that this is such a constant of I want to turn my experiences into a book.

I just don't know how to say how to tell it, I don't know how to release it. How do you go about that? Yeah, I for me, the core has always been if I'm gonna be open and I'm gonna be vulnerable and I'm gonna put myself on the line, and uh all the narratives have come into my head. Every guy's gonna look at me and think, oh, she's not past her past or uh undateable, or she might write about me.

I don't know. All of the fear is there and it hasn't gone away. And I've heard this thing um, you either lose the fear or you lose the opportunity. So that's something that I've been really sitting on.

But um for me, I didn't want to make it a storyline about me. Again, there's so many variations through it. It's really the helping is what has been driving me towards okay, I need to go push this out. I uh full transparency this whole past week, I have had anxiety and um feeling just very nervous about having this book released because of potential backlash.

But it's that one driving force is that woman who, or maybe it's even a man who is feeling, you know, I don't know how to wake up tomorrow morning and somebody showed me that they got through it, they're better off for it, and um, I could potentially be too. I I just want to encourage you because I think that it just says a lot that you are anxious and it is going to be potentially offensive to some people, and that's good because great art is offensive and great art brings conversation, and I know it will have an impact, but I something you've told me privately, it's not a private conversation, but you've told me off the air, I would say.

Um, is that you obviously have the big desire to help, but you are not attached to a sales number, or um, you're not gonna think of this in that success is not measured by units sold or by making it into a list. And I think it's important for someone who truly is driven by putting their story out there. And I would love to also hear your thought process in it. Yeah, a hundred percent.

I am not, this isn't a money, a cash cow for me. I would be surprised if I get two dollars from it. Um, initially, when I made it, I wanted to just donate it to women's shelters and any opportunity for uh a volunteer side, uh, so to speak. However, I sent it to my cousin's wife to just review it.

Hey, can you can you look at this and see if it's what what do you think? And the response I got back from her was so fascinating to me. She was overly blown away that I was like, you're doing too much. It's it's not that great.

But she was like, Can I take this and share it with X, Y, and Z? And she had a number of women that she already had on speed dial ready to go to send this off to. And she's like, I think that they could really use it. And then she shared some of their story and told me, you know, they're dealing with a lot of emotional baggage, and this would really help them.

So I spoke to my co-author and um we talked about like maybe this is bigger than this, and then maybe we should really think about it as a uh again, like a resource for a bigger audience, and this is really why we're marketing it. Other than that, like I don't want anybody to read it that actually knows me. But um, I think there's a bigger uh purpose behind it than myself and just keeping true to that. Wow, that is incredible.

But wait, okay, so the marketing portion of it, you you have the marketing experience, right? So it's kind of hard to turn it off. So I have seen online some things where I'm like, oh, I like what you're doing. How are you how are you thinking about it, about about this book and not letting it just come out to the world to no one to know no one to witness?

How are you thinking about it since you have this storytelling background, telling stories, PR, social media, etc.? Yeah, um, I again, like you said, I can't turn it off. So it's just constantly, how can I relate to people? And the whole book is about not being perfect, not really we don't know what we're doing, but we're doing it.

And just having that core of showing, peeling back the layers and showing people, hey, we're people too. Hey, I cry. It it's just part of the human experience. And I want people to see that side of uh social is all about, let me show you all my wins.

But I think what people are really looking for are okay, I don't have X, Y, and Z. Maybe I don't have the house yet, or I didn't get the job that I want. And um I want to show people that neither do I. And that's okay.

You know, I'm I love my life. I'm I'm really grateful for all the experiences that I've gotten. And it hasn't been easy, but that's okay. We're we're human.

And I think that's that's the the core behind it is just like, let's just be humans again. Let's let's let's take off all the glitter and show each other that we're all the same at the end of the day. Oh, and what are some ideas? Because you are not launching, launching with a you know, 10 million followers, like you're not a Kardashian launching a book.

So, how are you thinking or planning that to get people to care about the idea without having hundreds and thousands of millions of followers and things that other people could still if they are also wanting to write their book and launch the book, but they're concerned that they might not have three million followers to buy the book? Um, so recently, I think it was last weekend, I went to a book event and it was located in this really beautiful bookstore. And so I looked around the store and every single book looked professional.

It looked high quality, everyone has these big publishing houses. And immediately I spiraled and I panicked, and I was I texted my co-author and I was like, I just want to go home. I don't want to do this anymore. We don't fit in, like this is we're just this small fish.

Like, who do we think we are? This is this is a silly thing that we thought that we could do. And yeah, I sat with that and I'm really grateful for the opportunity to live in New York because a lot of people here are dreamers and they do come from just a small idea to big execution. So I had the opportunity to speak to one of my friends who he started a company three years ago.

And I asked him actually yesterday. Um, I was like, is it normal to hate, like go down this loop of hate, like what you're doing? Um, is it normal to question everything? Is it normal to wonder if you should keep going?

And he said, absolutely. Um, he shared an experience where he wasn't fully satisfied with the idea coming out of the production. Um, it's really, he said it's it's really difficult when you have an idea and you see it come to life and it's not exactly what you wanted, but that's out of your control. And he said that he had to make a decision.

I'm I'm either gonna stick to it and go for it, or you know, that's you don't, and you either lose the fear or you lose the opportunity. And listening to his story and seeing where he's at three years later and seeing his product all over the US and seeing how you know, dedicated and um confident that's that's what I get gathered from him was like, you gotta believe in the product even when you don't believe in the product, because if you don't, they won't. And it it really gave me that confidence of like that's what this is really about, is we're gonna we're gonna microanalyze our own work.

And it's up to us to realize, like, you know, it's not that it's not that big of a deal. Like again, we're all humans. We're all just trying it. We don't know what we're really doing, but we either go for it or we don't.

And how do you how are you get are you creative about this? Do you think that anyone can be creative and then look at their what they have in front of them and just think outside of the box? Or do you think you, because of your location and your experience and being in New York, you're like, oh, definitely maybe some people might not be able to promote this book or or in a specific way? Oh no, absolutely not.

Um interesting. I was already thinking about the second book that I wanted to get going. And I asked somebody if they could, they could, uh they were interested in partnering with me. It's about my sobriety journey.

The person, hopefully he doesn't get mad at me, but it's about my dad. He uh has been sober for five years. Oh six, I think. Um, but it was interesting.

Immediately he said no. He said no, nobody wants to hear my story. And I feel like that's where we go wrong as humans. We all have a story, it's a purpose for everybody else but ourselves.

And um to just block it out and say nobody cares. That's that's such a false negative narrative that I think a lot of us are riding with. But um, throughout this process, it shows me people kind of do care. And um, they might not care about me, so to speak, what I'm doing every day, but they do care about feeling seen and feeling heard and understood.

And it I think we need to get out of that of I don't have the right resources, or I don't have enough money, or I'm not a Kardashian, and have that stop us. Just instead flip it and think, like, okay, but what do I have? I have a story, cool. Let's start there, let's put it out there.

I'm sure one person is gonna read it and be like, okay, if they could do it, maybe I could do it too. And essentially, I think that's the goal of life, really. I love it. And if you could talk to that version of yourself who had just found out about what happened before the move, the therapy, the rebuilding, like when you were like literally looking at that phone.

Why would you want that person, that version of yourself to know? Oh my goodness. Oh, I like I have chills just thinking about her. I actually think about that that girl, that woman, um, almost every day since I've been writing this.

Because I feel like this, I wrote it for her. Um when you're dealing with such shock and um identity crisis and just a shift in your life that you didn't expect, it it does something to you in ways that I can't even I can't even start to to speak about. But um I I think about her every day and I think like, man, we needed that. Um that's I'm so grateful for that opportunity that that turmoil happens because if it wasn't for that, I wouldn't be where I am today.

And I think I'm a completely different person internally. And so and I'm so grateful that that woman decided I'm gonna keep going and I'm not gonna let this destroy me. I'm gonna just take it day by day, and that's I I would hug her. I would, I would say, you know, it's it's gonna suck.

It's gonna suck a lot, but thank you for doing that for me today. Um chills, I love it. Please tell us a little bit about the book, where people can find it Yeah, uh the book is called Pretty Girls Don't Gatekeep. Currently now out on Amazon.

We also, since I mentioned we are the small fish in a big pond. We're figuring it out, but we do have a vision to be in your local bookstore, libraries, um, hopefully bigger distributions uh throughout this time. Oh, I love that. I love that.

And listen, you can be ambitious, you can go and want to be in like Barnes and Noble and still say, like, hey, you know what? I'm going with the flow. I'm taking it step by step. We don't have to, we we don't have to be radical and choose either or.

And I recommend that people go follow you on Instagram because A, if you are building a brand, just for the sake of copying Jessica, that's it. Go follow her. But also because it's the best way to actually connect with the person behind the story. So, Jess, can you tell us where they can find you on Instagram or your socials?

Yeah, absolutely. Um, find me on Instagram at Jessica Kirk, J E S S I C A K-I-R-K. And I would love to see you there. Thank you for being here.

I hope you enjoyed today's episode. If you loved it, don't keep it to yourself. Send it to a friend who's also trying to grow the brand without losing themselves in the process. And if you want to make my day, drop a quick review on Apple Podcasts.

Seriously, it means the world to me. And I know that this show is helping you show up with confidence and clarity. See you back here soon for the next episode. Un beso.