Jeff Bettinger, CHRO and Chief Administrative Officer at Hudson Talent Solutions

Episode notes

HSAs, AI, and Total Rewards: A CHRO’s Playbook for Employee Financial Wellness SummaryEmployees are overwhelmed by benefits choices - and it’s costing them real money. Jeff Bettinger, Chief Human Resources Officer at Hudson Talent Solutions, shares how he’s putting power back in employees’ hands with clearer total rewards, an HSA-first strategy, and early moves into AI-driven guidance. A former high school teacher and now a three-time CHRO, Jeff explains how living on low wages and watching premiums outpace raises shaped his people-first lens. He breaks down where benefits commonly fail (option overload, short-term thinking), why uptake of financial planning remains low, and how one employee used company-provided planning to fund a future restaurant. Jeff details Hudson’s shift to an HSA-compatible plan tailored to a young workforce - keeping rates flat while many employers saw 12 - 20% increases - and how employer contributions can help employees harness compounding. Looking ahead to 2026 - 27, he outlines how AI agents can personalize benefits decisions, the need for portability as job moves increase, and practical guardrails amid ACA noise and fast-changing rules.

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