Topic
1 B2B podcast episode that cover SMART goals, ranked by substance score.
65. Stop building marketing strategies to impress your leaders
The B2B Marketing Gap Podcast · 2026-04-16
…You wouldn't just say in your, with my framework, you wouldn't just say increased, um, 'Customer retention rate by 10% within 6 months,' which is what SMART goals will tell you to do, because then you're just obsessed with that metric.…