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Retail media networks

A guide to the best B2B podcast coverage of Retail media networks - the shows and 33 episodes that go deepest, ranked by substance, not downloads.

Retail media networks are reshaping how brands reach consumers at the point of purchase, with retailers like Albertsons and Walmart building their own advertising platforms to compete with Google and Meta. These episodes examine the shifting economics of retail media - from measuring iROAS at Albertsons to understanding why traditional marketing funnels no longer apply - while exploring how brands should think beyond ROAS metrics and toward causal measurement in an AI-driven landscape.

Best shows on Retail media networks

Best episodes on Retail media networks

  1. TRB Live in Cannes: Publishers' Google problem

    The Rebooting Show · 2026-06-30

    83 / 100

    …peaker D: Yes, retail media networks and e commerce supported media is growing.…

  2. Chewy Ads vs. Retail Media’s Data Hoarders: Why Transparency Wins in Retail Media

    Retail Media Breakfast Club · 2026-06-18

    83 / 100

    …Now, that seat at PromoteIQ, talking to the top retail media networks from the vendor side of the table is where his core conviction hardened.…

  3. Retail Media In Your Ears: Inside Dollar General's 21,000-Store Audio Network

    Future Commerce · 2026-09-02

    83 / 100

  4. PayPal Ads’ Big Retail Media Bet: Why Shoppable Ads Could Finally Work (And The Future of Commerce in an AI World)

    Retail Media Breakfast Club · 2026-06-23

    80 / 100

  5. From Store to Digital: Kingfisher's Omnichannel Retail Media Journey

    Retail Media Moguls · 2024-12-12

    80 / 100

    …And here we are, we have three live retail media networks, two Morticon in our operating companies and it's becoming a much more, let's say amazing workload to launch but very exciting at the same time.…

  6. The revenge of brand

    The Rebooting Show · 2026-05-19

    78 / 100

  7. AI, Agents, And The New Retail Playbook With RetailWire's Chase Binnie

    The Retail Journey · 2026-02-18

    76 / 100

  8. How Partnerships are Reshaping Product Discovery with Seth Hagerty, Senior Director of Performance Marketing at Best Buy

    The Partnership Economy · 2026-04-28

    76 / 100

  9. Cannes Lions Edition 2026: Part 2 - Marketing in the Age of Disruption

    Time For A Reset Marketing Podcast: Insights from Global Brand Marketers · 2026-07-17

    76 / 100

    …And when we originally launched almost six years ago, that really started off of our CVS platform first, which was much opposite of how other retail media networks were getting started.…

  10. Cannes Lions Edition 2026: Part 1 - Marketing in the Age of Disruption

    Time For A Reset Marketing Podcast: Insights from Global Brand Marketers · 2026-07-07

    72 / 100

    …And I think what's at the forefront today is really the investments in retail media networks across retailers.…

  11. Episode 35: Tom Burgess • Snipp Interactive

    The Month End Podcast · 2023-11-03

    71 / 100

    …You need to look at what kind of marketing they're doing too, and you have retail media networks now.…

  12. SBP 215: What Marketers Still Get Wrong. With Prof. Byron Sharp.

    Sleeping Barber · 2026-07-02

    70 / 100

    …I'm, um, I'm just going to ask the question, so to speak, but I feel like there's a lot of this fragmentation that's happening right now, thinking that because there's a lot of conversation around retail media networks that everyone has to find a way to monetize their stores, their inventory.…

  13. Marketing Beyond ROAS: Building Brands in an AI-Driven World (Tom Goodwin: Co-Founder, Digital & AI Transformation Agency at All We Have Is Now)

    The CPG View · 2026-06-25

    68 / 100

  14. Cannes Miniseries Podcast: Albertsons Media Collective Unpacks the Mysteries of iROAS

    Behind the Numbers: an EMARKETER Podcast · 2026-07-02

    66 / 100

    …But now, especially as measurements evolving and as more and more retail media networks come online, I think there's a huge spectrum of discrepancy between how some of these metrics are calculated.…

  15. The Future of Marketing Measurement Is Causal | Talgat Mussin

    The Efficient Spend Podcast · 2026-04-07

    63 / 100

  16. When Bots Don't Buy Your Hype: The Platform-Killing Disruption Retailers Didn't See Coming

    Spieckerman Speaks Retail · 2025-06-02

    63 / 100

  17. #6 - Retail Media Unpacked

    Circana Unpacked · 2026-06-10

    61 / 100

  18. Raw unedited with Ben Rodier, CEO of FrontlineIQ - Failure- AI - Hero - Strange business learning

    Ask the Right Questions, The Sales and RevOps Podcast · 2025-09-19

    56 / 100

    …Retail media networks are a huge industry.…

  19. Commerce media: the death of the traditional funnel?

    The Drum Podcast · 2026-06-23

    55 / 100

    …And Commerce Media is a set of things shopping directly on TikTok or shoppable formats directly from Amazon and integrations with retail media networks with real uh, uh, stores and supermarkets blur the boundaries between uh, traditional top of funnel activities, mass reach and traditional bottom of funnel activities where you're uh, targeting someone who is already…

  20. Google Wants the Tools. Meta Wants Your Face. Walmart Wants the Ads. (538)

    This Old Marketing · 2026-06-26

    54 / 100

    …And so here's why I love this is because, so you've heard me and the audience here that has been around for a while have heard me talk about retail media networks for forever, right?…

  21. 82. Shekar and Gary's Predictions for 2023!

    The Retail Perch

    51 / 100

    …You know, certainly you don't have to look beyond the, uh, daily newsletters you get in your inbox from all the, uh, industry trade publications, retail media Networks are being talked about almost every day and you know, no surprise, right.…

  22. Your 2026 Media Mix Playbook: What to Measure, What to Maximize

    Go Beyond · 2026-02-04

    49 / 100

    …I mean I uh, read a stat that showed that uh, in 2025 they were estimated there was about $60 billion spent in retail media networks.…

  23. Retail Media's Double Agent: Insights from a Brand-Turned-Retailer Mastermind with Jason Rivarola of Hudson’s Bay

    Retail Media Moguls · 2024-06-27

  24. Why Marketing Attribution Misses Retail Media Networks

    Marketing Analytics with Fexingo · 2026-07-17

  25. Why Your Attribution Model Misses Retail Media Networks

    Marketing Analytics with Fexingo · 2026-07-15

  26. Why Your Attribution Model Ignores Retail Media Networks

    Marketing Analytics with Fexingo · 2026-07-06

  27. How CMOs Are Using Retail Media Networks for First-Party Data

    The CMO Podcast with Fexingo · 2026-07-28

  28. How CMOs Use Retail Media Networks to Monetize Shelf Space

    The CMO Podcast with Fexingo · 2026-07-16

  29. EP49 - 2025 The Year of Choice and Control for Advertisers with Jon Finnie

    Fine Tune with Corby Fine · 2025-02-05

  30. How Retail Media Networks Are Rewriting Attribution

    Marketing Analytics with Fexingo · 2026-09-01

  31. Why Attribution Misses the Value of Retail Media Networks

    Marketing Analytics with Fexingo · 2026-08-28

  32. Why Attribution Models Miss Retail Media Networks

    Marketing Analytics with Fexingo · 2026-08-04

  33. The Business of Digital: Episode 36 - Connected Commerce - What's working

    The Business of Digital Podcast · 2025-10-30

    …I think when we launched these retail media networks in the beginning it was a big black box.…