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Marketing automation platforms

A guide to the best B2B podcast coverage of Marketing automation platforms - the shows and 13 episodes that go deepest, ranked by substance, not downloads.

Marketing automation platforms promise efficiency but often deliver misaligned data and misleading metrics instead. This topic hub explores the hard truths: how CRM synchronization failures tank pipeline quality, why marketing analytics teams struggle with organizational dysfunction, the decline of the MQL as a useful metric (per Jon Miller's live workshop), the budget waste from vanity metrics obsession, and how to navigate AI-powered automation without chasing gold-rush hype heading into 2026.

Best shows on Marketing automation platforms

Best episodes on Marketing automation platforms

  1. How B2B Brands Wreck Pipeline with Unsyncroned CRM Data

    The Marketing Operator Podcast with Fexingo · 2026-07-02

    92 / 100

    …Marketing automation platforms and CRMs don't always update in real time.…

  2. B2B Trust System: Ashley Faus on Human Centered Thought Leadership

    Beyond B2B Marketing · 2026-02-01

    86 / 100

    …Like this makes no sense, right? And if funny enough, actually, when I was at Duarte, uh I brought in Marketo and this was, mean, early stages where, you know, marketing automation platforms were basically going through their hype cycle of like, it's going to completely obliterate all marketing and replace all the marketers, right?…

  3. Why Some SaaS CMOs Flourish in PE-Backed Orgs, and Others Flame Out

    The Get · 2025-09-11

    86 / 100

  4. The Rise and Fall of the MQL - Live Workshop Recording with Jon Miller

    GTM Live · 2026-07-01

    80 / 100

    …And also, you know, it's frustrating to see Marketo and the other marketing automation platforms not innovating, uh, really not keeping up with the new playbook as well as trends like AI.…

  5. How B2B Brands Waste Budget on Vanity Metrics

    The Marketing Operator Podcast with Fexingo · 2026-06-24

    67 / 100

    …Second, tool defaults - most marketing automation platforms still surface click-through rate and cost per click right on the dashboard.…

  6. Marketing Analytics Has A People Problem

    What Gets Measured · 2026-07-01

    65 / 100

  7. How Most Businesses Waste Their Best Network with Nathan Klug

    Exploring Growth · 2026-06-12

    55 / 100

  8. AI Query Your Entire Business - New B2B Operating System

    The GTM Reset · 2026-05-15

    51 / 100

    …And this is what um initially, if you're on if you know how it came about, how it prompted the design and build of marketing automation platforms to collate email addresses by distributing free PDFs so you could build email lists.…

  9. Glenn Schmelzle - The AI Advantage: Boosting Your Top Line with Generative Tech Insights f

    Revenue Growth Podcast · 2023-06-14

    45 / 100

  10. Navigating the AI Gold Rush: Insights on Marketing Automation in 2026

    The Marketing Automation Moment Podcast · 2026-01-21

    41 / 100

    …I think what Acton would say is that tools like Acton and a lot of the other marketing automation platforms, they can do a lot in one platform, which I think does help.…

  11. Personalized B2B Marketing Ep 26

    Inter-Dev B2B Digital Marketing Podcast, hosted by CEO Aia Laser · 2024-10-13

    38 / 100

    …That’s where marketing automation platforms come in, orchestrating your efforts for maximum impact.…

  12. How Can AI help you with Personalized Customer Interaction

    AI For Small Business Growth · 2025-06-11

    37 / 100

    …Many marketing automation platforms integrate AI capabilities, offering features such as predictive analytics, personalized email marketing, and dynamic content generation.…

  13. Tomorrows Business, Today's AI

    AI For Small Business Growth · 2025-07-09

    34 / 100