Uncommon Brands · 2024-11-18 · 43 min
In this episode, Parker sits down with Josh Rathbun, the founder of Cheecam , a company that helps brides and grooms capture unforgettable candid moments on their biggest day with disposable cameras and a full-service development process. Josh takes us through his entrepreneurial journey, starting from a college project to building a thriving business. He shares insights on the challenges and strategies that helped him scale and the importance of customer communication, operational excellence, and brand positioning. Tune in to hear how Josh turned a simple idea into a business that captures special moments at weddings, and stay till the end for valuable tips on building a customer-focused business. What was covered: From college project to business: The Cheecam journey Identifying market needs and evolving the product The importance of brand positioning and building trust The role of customer communication in enhancing user experience How Josh obsesses the customer journey to deliver unforgettable experiences Parker Nash Links: Website: LinkedIn: Joshua Rathbun Links: Website: Instagram: TikTok: LinkedIn:
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