Capturing moments that matter, Garrett Peters, Duncan & Stone

Episode notes

Today on the show, we have Garrett Peters, the co-founder and CEO of Duncan and Stone Paper Company. Duncan and Stone specializes in beautifully designed, keepsake notebooks and journals featuring simple guided prompts to easily capture important life moments. Garrett shares the company's journey, from its 2020 launch with a handful of items to its current portfolio of over 50 products. Garrett discusses the challenge of building a brand and audience primarily on a platform like Amazon and the strategic shift they made toward their own website to foster customer engagement through email and social media. He also emphasizes the critical role of product quality, timeless design, and a thoughtful customer experience in building a loyal customer base and driving organic growth. What we covered: The Launch and Hero Products The Shift from Amazon to Direct-to-Consumer Product Design Philosophy and Delivering a Great Customer Experience Q4 Holiday Sales Strategy: Making One Simple, Clear Offer The Importance of Clarity in Product Offerings Duncan and Stone Links: Duncan and Stone Links: Website: Instagram: Facebook: TikTok: Parker Nash Links: Website: parkertnash.com LinkedIn: Parker Nash

Related episodes across the Index

Other episodes covering the same guests and topics, from across The B2B Podcast Index.

• What Vendors Get Wrong - A Fractional CMO’s Honest Take on MarTech SalesThe MarTech Matrix · on Email Marketing86 / 100
• How To Build A Million Dollar Biller. Danny Cahill.The Elite Recruiter Podcast · on Email Marketing78 / 100
• The Unexpected Strategy That Turned $15K into a $1.5M B2B Marketing WinFounders Podcast · on Email Marketing77 / 100
• The Rising Cost of GrowthThe Fractional CFO Show with Adam Cooper · on DTC (Direct-to-Consumer)75 / 100
• How Lorne Lucree used a beauty playbook to disrupt the allergy aisle with Wizard WellnessThe Glossy Beauty Podcast · on DTC (Direct-to-Consumer)69 / 100
• Episode 193: Becoming Iconic with Jen Leigh: The Founder Building a Media Brand for Ambitious WomenDawn of a New Era The Billionaire Brain Podcast · on Email Marketing67 / 100

• Fun times with Fun Guy: How to create your own category with Phoebe McPherson & George Moulton80 / 100
• How to break out in CPG supplements, Cam Schuler, RNWY
• From college runner to launching a Kenyan-inspired brand, Chris Hough, Artiken
• Building a retail first brand with Robert Nelson, Just Brand
• How to stand out in a competitive market, Sarah Vilenskiy, Blossom Essentials Skincare