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Index/Startups & Founders/Uncommon Brands
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Building a Wild as Heck business Caitlin Minges, Fun Club and Wild As Heck

Uncommon Brands · 2024-12-09 · 47 min

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Topics in this episode

E-CommerceEmail MarketingDTC (Direct-to-Consumer)cpgconsumer product brands

Episode notes

In this episode, Parker sits down with Caitlin Minges, the founder of Fun Club , a quirky and edgy gift and stationery business, and Wild As Heck , a brand makes bold hats for confident women collaborating with independent women artists to create wearable art. Caitlin shares her unique entrepreneurial journey, from creating custom party supplies for her boyfriend's party to building two successful businesses. She discusses sourcing and manufacturing challenges, the power of perseverance, and her strategies for scaling and marketing. Listen in for actionable business advice and inspiring stories of tenacity and creativity. What was covered: From vet tech to founder of 2 brands Challenges in sourcing and manufacturing The power of perseverance in business Building a brand with independent women artists Navigating pricing and wholesale strategies Marketing and scaling: Lessons from Caitlin's experience Caitlin Minges Links: Website: Instagram: Website: Instagram: Parker Nash Links: Website: LinkedIn:

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